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Artwork for The Practice of the Practice Podcast

The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy

Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Mental Health
Private Practice
Creative Writing
Holistic Therapy
Public Relations
Therapy
Counseling Practices
Media Engagement
Insurance Billing
Ethical Dilemmas
Memoir
Fiction
Amazon
Mindfulness
Burnout
Marketing
Career Fulfillment
Affiliate Programs
Social Media
Private Practice Management

Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include... more

PublishesDailyEpisodes319Founded13 years ago
Number of ListenersCategories
Health & FitnessEntrepreneurshipBusinessMental Health

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Artwork for The Practice of the Practice Podcast

Latest Episodes

Are you always coming back to the idea of launching your own private practice? Which essential markers do you need to focus on to know when to take that next step? Once you start to get full, how do you keep the clients coming? In this podcast episo... more

What if your practice wasn’t an identity to protect, but a tool designed to serve your life? How much stronger could your business become if you built alongside people whose strengths fill your gaps? Who might you become if your worth rested not in p... more

YouTube

What if maturity in business wasn’t about doing more, but finally doing less, with intention? How much freedom could you unlock if you built systems that supported you instead of relying on you? What would your practice look like if it truly served y... more

YouTube

What is the secret ingredient to building better systems in your business? What if your systems didn’t just organize your practice, but nurtured the people who keep it alive? How much smoother could everything run if structure weren’t about control b... more

YouTube

Key Facts

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Recent Guests

Jaime Mills
Marketing expert who runs a successful multi-location therapy practice.
Episode: GPBC25 Series: Dynamic Marketing to Ensure Your Referrals Never Slow Down with Jaime Mills | POP 1287
Bryan Power
Relationship coach and writer specializing in integrated attachment theory
Episode: Rebuilding a Marriage with Integrated Attachment Theory with Bryan Power | POP 1285
Ellen J.W. Gigliotti
An LMFT who successfully navigated the selling of her group practice and is passionate about helping others plan for retirement.
Episode: GPBC25 Series: Looking Ahead: Positioning Yourself for Retirement and Beyond with Ellen J.W. Gigliotti | POP 1284
Casey Martin
Son of Kirk and co-host of Calm Parenting Podcast
Celebrate Calm
Episode: What it Takes to be a Strong Father with Kirk & Casey Martin | POP 1283
Kirk Martin
Father and parenting expert behind Calm Parenting Podcast
Celebrate Calm
Episode: What it Takes to be a Strong Father with Kirk & Casey Martin | POP 1283
Dr. William J. Brady
Assistant Professor of Management and Organizations at Northwestern University's Kellogg School of Management
Northwestern University's Kellogg School of Management
Episode: Moving Beyond Outrage with Dr. William J. Brady | PoP 1282
Elizabeth Carr
Owner of Kentland Psychotherapy, specializing in therapy, testing, and medication management.
Kentland Psychotherapy
Episode: GPBC25 Series: Blueprint for a Lifestyle-Focused Practice with Elizabeth Carr | POP 1281
Carrie Wiita
Adjunct professor, consultant, former professional actor, and creator of Interpersonal Branding, the first marketing and professional identity development framework for therapists
Interpersonal Branding
Episode: Why Therapists Struggle with Marketing with Carrie Wiita | POP 1279
Nicole McCance
Retired psychologist turned business coach for therapists scaling to a group practice.
Episode: The Exact Five Steps to Get to Seven Figures with Nicole McCance | POP 1277

Host

Joe Sanok
Host of the podcast, Joe Sanok is a consultant and author focused on the business side of therapy. He connects academic perspectives with practical strategies to help mental health professionals succeed.

Reviews

4.7 out of 5 stars from 389 ratings
  • This podcast has amazing guests!

    Podchaser
    5
    naturebrandon
    2 months ago
  • Thoughtful conversation with real impact!

    It was genuinely a pleasure to be featured on SessionSites “takeover” of The Practice of the Practice with host Tom O’Malley, whose warmth, curiosity, and thorough preparation made for an insightful conversation. As a wellness marketer, I valued how Tom seamlessly explored the nuts and bolts of applying the StoryBrand framework to therapy marketing. We were able to unpack practical, clear "words that work" to help therapists connect more effectively with clients. If you're a therapist—whether so... more

    Apple Podcasts
    5
    Jorechwa
    United States4 months ago
  • Fantastic show and great interviewer

    I had the honor of being interviewed by Joe on the podcast and had such an incredible experience. Joe is a great interviewer and a truly caring soul who genuinely wants to serve. I loved connecting with him and loved the depth of his interview. I highly recommend this podcast.

    Apple Podcasts
    5
    Akshay Nanavati
    United States7 months ago
  • Thanks for all you do Joe

    We had such a great time being guests on The Practice of the Practice podcast! Joe was a fantastic interviewer—engaging, insightful, and genuinely curious. He created such a comfortable space for us to share our story, and the conversation flowed with ease. We’re so grateful for the supportive, inspiring community he’s built for therapists and all the valuable resources he provides to help clinicians grow both personally and professionally. Thank you for having us—it was truly an honor!

    Apple Podcasts
    5
    Relationship Renovation Tarah
    United States7 months ago
  • Great host and valuable info

    Joe is personable, relatable and fun to listen to. Enjoy learning from him!

    Apple Podcasts
    5
    Shawnahappy user
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find the podcast to be an invaluable resource for navigating the business side of mental health, providing clarity and actionable strategies.
Reviews highlight the diversity of topics covered, from business metrics to innovative therapeutic practices, appealing to a broad audience of mental health practitioners.
Listeners appreciate the practical advice and insights into growing a therapeutic practice, noting the relevance and accessibility of the content.
Joe Sanok is lauded for his engaging interviewing style, which fosters meaningful conversations with guests.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why Therapists Struggle with Marketing with Carrie Wiita | POP 1279
Q: If every private practitioner in the world were listening right now, what would you want them to know?
Therapists have more agency than they've been led to believe; their public professional identity is an opportunity to showcase who they are and how they help people.
Moving Beyond Outrage with Dr. William J. Brady | PoP 1282
Q: How do you think through platform responsibility?
Platforms know about the issues with their algorithms but prioritize engagement over user experience. Long-term user retention needs to be a focus for improvement.
Moving Beyond Outrage with Dr. William J. Brady | PoP 1282
Q: What's the psychological toll of having chronic moral arousal?
Chronic exposure to political content can lead to exhaustion, and it's important to take breaks and engage with local communities to mitigate this stress.
Optimizing Your Psychology Today Profile with Aaron Price | POP 1276
Q: When did you have the idea for doing Therapy Profile Pro?
Aaron discusses his journey from education to therapy and his realization that many therapists struggle to attract clients, leading to the creation of Therapy Profile Pro.
Optimizing Your Psychology Today Profile with Aaron Price | POP 1276
Q: What was your life-changing personal therapy experience if you don't mind sharing?
Aaron shares he started therapy at 13 but returned out of desperation later in life, ultimately finding it to be a life-changing experience.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Practice of the Practice Podcast

What is The Practice of the Practice Podcast about and what kind of topics does it cover?

Focusing on the intersection of modern psychology and business growth, the content encompasses a wide range of topics relevant to therapists, psychologists, and mental health professionals. This includes in-depth conversations on contemporary practices like psychedelic-assisted therapy, mindfulness strategies, and cognitive behavioral therapy (CBT). Additionally, it emphasizes practical aspects of running a successful practice, providing insights into marketing strategies, operational efficiency, and avoiding burnout while scaling a business.

Notably, the discussions feature a diverse array of guests, including academics, business leaders, and mental health experts, which creates a rich tapestry of perspectives. The podcast aims to empower... more

Where can I find podcast stats for The Practice of the Practice Podcast?

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How many listeners does The Practice of the Practice Podcast get?

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How many subscribers and views does The Practice of the Practice Podcast have?

To see how many followers or subscribers The Practice of the Practice Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Practice of the Practice Podcast?

These podcasts share a similar audience with The Practice of the Practice Podcast:

1. The Modern Therapist's Survival Guide with Curt Widhalm and Katie Vernoy
2. Light Up The Couch
3. The Testing Psychologist Podcast
4. The Trauma Therapist
5. Practice of the Practice: Grow a Group Practice Podcast

How many episodes of The Practice of the Practice Podcast are there?

The Practice of the Practice Podcast launched 13 years ago and published 319 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Practice of the Practice Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Practice of the Practice Podcast?

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What guests have appeared on The Practice of the Practice Podcast?

Recent guests on The Practice of the Practice Podcast include:

1. Jaime Mills
2. Bryan Power
3. Ellen J.W. Gigliotti
4. Casey Martin
5. Kirk Martin
6. Dr. William J. Brady
7. Elizabeth Carr
8. Carrie Wiita

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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