
Jackie Kerin and David Clayton met over a massage table in Adelaide (Australia) back in 2015 - now they bring their quirks, and passion for the industry to this brand-new podcast. Discussing all the things they never told you about in massage school - complex cases, difficult customers, maintaining boundaries, administration, being in business and making decisions, and the never-ending pile of lau... more
| Publishes | Weekly | Episodes | 131 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Health & Fitness | |||

Massage and Myotherapy Australia 2026 Conference
When money gets tight, people don’t necessarily stop spending. They just become more thoughtful about where it goes.
In this episode, Jackie and David chat about what it means to build a massage pra... more
Massage and Myotherapy Australia 2026 Conference
We’re revisiting a conversation with Stuart Hinds, a soft tissue therapist with over 30 years’ clinical experience, including work across four Olympic Games and a Commonwealth Games.
This is a practi... more
Have you ever felt relieved when a client leaves?
In this episode, David and Jackie tackle a topic many therapists avoid: when it’s time to let a client go.
We unpack the behavioural red flags, the hidden cost of “just this once,” and how misalign... more
Running a massage business isn’t just about what happens on the table. It’s everything behind the scenes that can trip you up.
In this episode, we sit down with Oliver Garside, co-founder of Rounded, to talk about the real challenges sole traders fa... more
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This podcast is so great! The hosts David & Jackie are so easy to listen to. Im in the U.S., I just recently found this podcast and lately I love listening back to an episode on my way into work each morning! The vibes are so good! Keep it up guys ❤️
I just wanted to say how much I appreciate your podcast , I’ve been soaking up all the wisdom and insight like a sponge! I’m a newer massage therapist and your episodes have been a huge part of my learning and growth. The fact that you offer so much free, real-world info means the world, your energy and experience are helping me build confidence in my craft.
Grateful to be tuning in all the way from across the world 🌍 Thank you for sharing the real game and helping therapists like me feel suppo... more
As a brand strategist who creates websites for bodywork practitioners, the Folding Towels podcast has become my secret weapon for truly understanding my clients' world. Jackie and David's candid discussions about the realities of massage practice provide insights I simply couldn't get elsewhere. Their perspective, delivered with authentic passion and humor, has dramatically improved how I position my clients' brands online. For anyone who works with massage therapists on their business presence,... more
Real talk by Real Massage Therapists. Jackie and David bring a light hearted view to serious matters - even heavy topics they discuss compassionately but make those things easy to digest.
Fun hosts.
Key themes from listener reviews, highlighting what works and what could be improved about the show.








Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Two hosts bring a candid, practitioner-focused lens to the massage industry, mixing practical business advice with hands-on therapy insights. Episodes consistently cover topics like client interaction, boundaries, burnout, self-care, and administration, often weaving in guest expertise from therapy, branding, accounting, and equipment to help solo practitioners and small studios run better businesses while staying passionate about hands-on work. A notable throughline is the emphasis on real-world experiences, humor, and community support, making complex topics approachable for therapists at any stage of their careers.
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These podcasts share a similar audience with Folding Towels:
1. The Radical Massage Therapist Podcast
2. The ABMP Podcast | Speaking With the Massage & Bodywork Profession
3. How Do They Afford That?
4. Strangers on a Bench
5. The Diary Of A CEO with Steven Bartlett
Folding Towels launched 4 years ago and published 131 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Folding Towels include:
1. Jason Del Gandio
2. David Lobenstine
3. Nick Gabriele
4. Laura Jane Layton
5. Anyeska O'Rourke
6. Mel Woodward
7. Anna Mitchell
8. Tony Stahl
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