Unharnessed
UnharnessedTwo ad tech founders who've each built and sold startups before, pulling back the harness on how agentic advertising actually gets built with the founders and operators doing it.
| Publishes | Weekly | Episodes | 5 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessTechnology | |||
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Latest Episodes
Everyone can build an agent. What makes one worth using? PMG’s Mike Treon joins Jonathan Moffie and Joseph Hirsch to unpack how an agency turns its data, workflows, and best media operators’ expertise into an agentic advantage. They explore why autom... more
Six months ago, Eric Franchi's inbox started filling with a new kind of startup: companies building an agentic layer on top of every API and MCP server an advertiser can reach. Walled gardens, search, open web, ChatGPT, even DSPs. A couple turned int... more
You ship the product. Launch day comes. Your dashboard is 0 across the board. Every founder has felt that. Mike Khristo has felt it enough times to build a company about it. Layers is an agent that reads your repo, makes the content, buys the ads, an... more
Nobody wants a team of 30 sub-agents. They want their problem solved. Adam Epstein, co-founder of Gigi (a buyer agent for the Amazon DSP) joins Moffie and Joe Hirsch to make the case that your agent architecture is your business, not your product, an... more
TIME started serving ads to AI agents. Perplexity blocked them and called it deceptive. OpenAds.ai co-founder and CEO Steven Liss joins Moffie (Magnite) and Joe Hirsch (Swivel) to ask whether a market for ads-for-agents survives the model providers —... more
Two ad tech founders who've each built and sold startups before, pulling back the harness on how agentic advertising actually gets built with the founders and operators doing it.
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Which podcasts are similar to Unharnessed?
These podcasts share a similar audience with Unharnessed:
1. The Aperiam Podcast
2. AdTech AdTalk
3. Marketecture: Get Smart. Fast.
4. AdExchanger
5. The Big Story
How many episodes of Unharnessed are there?
Unharnessed launched 2 months ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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