Rephonic
Artwork for AdExchanger
Generative AI
TV Measurement
Ad Tech
Digital Advertising
Advertising Market
Political Advertising
Ad Measurement Standards
Big Data
Content Delivery
Mid-Sized Agencies
Advertising Industry
TV Advertising
Programmatic Advertising
Television
Consumer Relationships
Tiktok
Audience Measurement
Community Radio
Typeface.ai
Ally Financial

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

PublishesWeeklyEpisodes100Founded9 years ago
Number of ListenersCategories
MarketingTech NewsNewsBusiness

Listen to this Podcast

Artwork for AdExchanger

Latest Episodes

Vidushi Dyall went from tracking cybercriminals at the Manhattan DA's office to dissecting online ad empires. In this episode, she breaks down the DOJ's antitrust battles with Google – and why she sometimes finds herself rooting for the so‑called evi... more

Tony Stubblebine became CEO of Medium in 2022 and turned the struggling, loss-making platform profitable by cutting costs, improving content quality and refusing to rely on advertising.

YouTube

Marketing often gets unfairly pegged as a cost center. But that wouldn't happen if marketers had access to better measurement that gave them clarity on what truly drives business growth, argues Henry Innis, CEO and co-founder of MMM platform Mutinex.... more

YouTube

Anne Coghlan, co-founder and COO of Scope3, on why cutting carbon in ad tech isn't just about saving the planet; it's about eliminating inefficiency and financial waste at the same time. Plus: Using AI to automate and optimize digital media buying at... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The Big Story
The Big StoryAdExchanger
AdTechGod Pod
AdTechGod PodAdTechGod, The AdTech God
Big Technology Podcast
Big Technology PodcastAlex Kantrowitz

Recent Guests

Henry Innis
CEO and co-founder of Mutinex
Mutinex
Episode: Why CFOs Overlook Marketing's True Impact
Anne Coghlan
Chief Operating Officer of Scope3, co-founder of Scope3 with experience in ad tech
Scope3
Episode: The Business Case For Carbon Cuts
Marc Guldiman
CEO and founder of Adelaide, a startup that helps advertisers measure and evaluate media based on attention.
Adelaide
Episode: Why Media Quality Should Be The Center Of Attention
Geoff Manne
President and founder of the International Center for Law and Economics.
International Center for Law and Economics
Episode: The Economist's POV On Remedies For Google's Ad Tech Monopoly
Alex Sherman
Co-founder and former CEO of Promote IQ, now founder of Bluefish
Bluefish
Episode: Marketing In The Age Of AI Answers
Amy Marentic
Newly appointed CMO of Genesis Motor America, with a background in engineering and extensive automotive experience.
Genesis Motor America
Episode: Shifting Gears, With The CMO Of Genesis Motor America
Mathieu Roche
CEO and co-founder of ID5, an alternative identity provider.
ID5
Episode: Addressing Addressability, With ID5 CEO Mathieu Roche
Priti Ohri
CEO and co-founder of Advertible
Advertible
Episode: The Science (And Art) Of Scaling Native Ads
Giselle Navarro
Managing Editor at HouseFresh
HouseFresh
Episode: HouseFresh Clears The Air On Google's Changing Search Experience

Host

Allison Schiff
Host and Managing Editor, often discussing key trends in marketing technology with industry experts.

Reviews

4.4 out of 5 stars from 125 ratings
  • Enlightening!

    Love this podcast! It knows exactly what digital marketer wants and needs. Glad to find your podcast, I'm learning a lot!

    Apple Podcasts
    5
    Facqt Media
    United States3 years ago
  • New host is way better. Love her please keep her.

    Amazing, well condensed content on often very complex subjects.

    Apple Podcasts
    5
    fuglygang
    United States4 years ago
  • Awesome information!

    AdExchanger Talks is a favorite! Zach and his guests consistently share compelling conversations with actionable insights. No matter the topic, I gain something from every episode!

    Apple Podcasts
    5
    Arlie K
    United States4 years ago
  • Great show!

    Really love this show- very informative and lots of great takeaways for anyone in the digital advertising field, regardless of experience level

    Apple Podcasts
    5
    Potato_is_good
    United States4 years ago
  • Timely and Relevant

    I appreciate this source of quality industry thought. The host and guests consistently talk through the issues I’m thinking about (or should be thinking about).

    Apple Podcasts
    5
    WhatTylerWhat
    Canada4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the podcast for its enlightening content on digital marketing and advertising technology, highlighting its relevance and actionable insights.
Many find the information provided by hosts and guests to be timely and pertinent to current challenges in the industry.
The insights shared are often considered essential for anyone in the ad tech field, regardless of experience level.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why CFOs Overlook Marketing's True Impact
Q: If you could ask every CMO in the world to run a single marketing measurement experiment, what would it be?
Instead of running a specific measurement experiment, Henry suggests that all CMOs should defend branded search and consider turning off both competitor and branded bidding to explore the impact on category growth.
Why CFOs Overlook Marketing's True Impact
Q: What does the name Mutinex mean?
Henry explains that the name evolved from their original name Mutiny, which was meant to humorously irritate their former employer. They changed it to Mutinex to avoid conflicts with another company and to signify their fresh start in the U.S.
Why CFOs Overlook Marketing's True Impact
Q: What is one thing about you that not a lot of other people already know?
Henry shares a story about his early foray into technology, where he bypassed security protocols in World of Warcraft to automate character training for resale on eBay.
The Business Case For Carbon Cuts
Q: How are you making an AI powered platform like energy efficient?
Anne discusses tracking and measuring emissions linked to operation and training of AI models.
The Business Case For Carbon Cuts
Q: What brought you to Scope3 before we talk about Scope3?
Anne shares her journey in ad tech, from AppNexus to Weybridge, before co-founding Scope3.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About AdExchanger

What is AdExchanger about and what kind of topics does it cover?

The podcast explores the dynamic and rapidly evolving worlds of advertising and marketing technology. It frequently features interviews with industry leaders who share insights on key topics such as identity in advertising, the challenges posed by privacy regulations, and the innovative strategies that businesses use to adapt to a digital landscape increasingly shaped by AI and machine learning. With a focus on real-world applications and success stories, listeners can expect actionable insights and thought-provoking discussions that address the intricacies of both programmatic advertising and broader marketing strategies.

The distinctiveness of this podcast lies in its ability to not only highlight the latest trends in ad tech but also to... more

Where can I find podcast stats for AdExchanger?

Rephonic provides a wide range of podcast stats for AdExchanger. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to AdExchanger and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does AdExchanger get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for AdExchanger, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for AdExchanger?

Rephonic provides comprehensive predictive audience data for AdExchanger, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does AdExchanger have?

To see how many followers or subscribers AdExchanger has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to AdExchanger?

These podcasts share a similar audience with AdExchanger:

1. The Big Story
2. Marketecture: Get Smart. Fast.
3. AdTechGod Pod
4. Big Technology Podcast
5. The Digiday Podcast

How many episodes of AdExchanger are there?

AdExchanger launched 9 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact AdExchanger?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for AdExchanger?

Rephonic pulls ratings and reviews for AdExchanger from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for AdExchanger?

Rephonic provides full transcripts for episodes of AdExchanger. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on AdExchanger?

Recent guests on AdExchanger include:

1. Henry Innis
2. Anne Coghlan
3. Marc Guldiman
4. Geoff Manne
5. Alex Sherman
6. Amy Marentic
7. Mathieu Roche
8. Priti Ohri

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days