Rephonic
Artwork for AdExchanger
Google
Advertising
Programmatic Advertising
Generative AI
Ad Tech
Marketing Technology
Retail Media
Artificial Intelligence
Digital Advertising
Brand Safety
Advertising Technology
Digital Marketing
AI In Advertising
Consumer Behavior
Connected TV
Marketing Measurement
AI In Marketing
Adexchanger
Marketing Mix Modeling
Adtech

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

PublishesWeeklyEpisodes100Founded10 years ago
Number of ListenersCategories
MarketingBusinessNewsTech News

Listen to this Podcast

Artwork for AdExchanger

Latest Episodes

The biggest obstacle to AI transformation may not be disorganized data but the messy workflows around it, says Rebecca Sykes, a partner at The Brandtech Group, where she leads the emerging tech practice.

YouTube

What if AI companies had to pay publishers every time they used their content? Cloudflare's Lara Cohen explains the new playbook for dealing with AI bots, from blocking them to billing them.

YouTube

Most publishers add SSPs like insurance. More partners means more demand and more demand means more competition for every impression. But at The New York Times, every ad tech partner has to earn its place in the stack, says Courtney Glaze, its VP of ... more

Everyone in Adland wants to show off their shiny new AI agent. But you can't do the cool stuff unless you build the data foundation first, says Tinuiti CEO Abbey Klaassen.

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The Big Story
The Big StoryAdExchanger
AdTechGod Pod
AdTechGod PodAdTechGod, The AdTech God
The Prof G Pod with Scott Galloway
The Prof G Pod with Scott GallowayVox Media Podcast Network

Recent Guests

Rebecca Sykes
Partner at The Brandtech Group leading its emerging technology practice
The Brandtech Group
Episode: What Frogs And Socks Can Teach Us About AI Implementation
Lara Cohen
VP of Strategic Partnerships for Media, Creators, and AI at Cloudflare
Cloudflare
Episode: Making AI Pay Its Way, With Cloudflare
Michael Olson
EVP of Client Development at Basis
Basis
Episode: Making AI Pay Its Way, With Cloudflare
Courtney Glaze
VP of Revenue Operations at The New York Times
The New York Times
Episode: Value Over Volume, With NYT's Courtney Glaze
Abby Klassen
CEO of Tenuity, former journalist
Tenuity
Episode: Want AI Agents That Work? You've Gotta Do The 'Unsexy' Stuff First
Mark McEachran
VP of Product at Basis
Basis
Episode: Want AI Agents That Work? You've Gotta Do The 'Unsexy' Stuff First
Tim Frank
Corporate VP of Monetization, Commerce, and the AI Economy at Microsoft
Microsoft
Episode: Information Quality Is What Wins In The AI Era
Jana Meron
Co-host, AdTech Therapy
AdTech Therapy
Episode: I've Tried Everything But AdTech Therapy
Scott Messer
Co-host, AdTech Therapy
AdTech Therapy
Episode: I've Tried Everything But AdTech Therapy

Hosts

Allison Schiff
Host of AdExchanger Talks; Editor-in-Chief/Editorial leadership at AdExchanger; longtime moderator and interviewer with a focus on ad tech, programmatic, and measurement.
Sarah Sluse
Editorial Director at AdExchanger; frequently participates as interview panelist and moderator on Basis and ad tech discussions.
Katie McAdams
Chief Marketing and Commercial Officer at Basis; provides marketer's perspective on AI planning, consolidation in advertising platforms, and connected advertising systems.

Reviews

4.4 out of 5 stars from 126 ratings
  • Enlightening!

    Love this podcast! It knows exactly what digital marketer wants and needs. Glad to find your podcast, I'm learning a lot!

    Apple Podcasts
    5
    Facqt Media
    United States4 years ago
  • New host is way better. Love her please keep her.

    Amazing, well condensed content on often very complex subjects.

    Apple Podcasts
    5
    fuglygang
    United States5 years ago
  • Awesome information!

    AdExchanger Talks is a favorite! Zach and his guests consistently share compelling conversations with actionable insights. No matter the topic, I gain something from every episode!

    Apple Podcasts
    5
    Arlie K
    United States5 years ago
  • Great show!

    Really love this show- very informative and lots of great takeaways for anyone in the digital advertising field, regardless of experience level

    Apple Podcasts
    5
    Potato_is_good
    United States5 years ago
  • Timely and Relevant

    I appreciate this source of quality industry thought. The host and guests consistently talk through the issues I’m thinking about (or should be thinking about).

    Apple Podcasts
    5
    WhatTylerWhat
    Canada5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

• Listener feedback highlights clear expertise and impactful takeaways, though pacing can vary.
• Industry-focused, practical discussions with actionable insights for ad tech and marketing teams.
• High-caliber guests spanning brands, platforms, and policy with a strong emphasis on AI and data.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Making AI Pay Its Way, With Cloudflare
Q: How does Cloudflare enforce the distinction between you can crawl me for search and you can't use this or you can't use that to train your model?
Cloudflare gives publishers granular controls based on the declared intentions of different crawlers, distinguishing search access from training, and enforces those choices at the network level.
Making AI Pay Its Way, With Cloudflare
Q: A year in, is it working? Are AI companies actually paying?
Cloudflare has shifted from pay-per-crawl to pay-per-use and has buyers in its marketplace, including AI search companies and enterprises seeking reliable, attributable training content.
What Frogs And Socks Can Teach Us About AI Implementation
Q: Where do AI projects that look good in a demo stall once they reach the day-to-day needs of a large company?
Sykes says pilots avoid the exceptions and missing context that appear at enterprise scale. She recommends examining the complete end-to-end workflow, including handoffs between systems, rather than automating one isolated task.
What Frogs And Socks Can Teach Us About AI Implementation
Q: What happens when a brand feeds AI bad data or data that is not the right information?
Sykes says brands risk converging on generic outputs when they lack their own data. She adds that many supposedly data-poor companies have useful information in social interactions and other sources, and that messy data can often still be used.
Value Over Volume, With NYT's Courtney Glaze
Q: What changed when moving from many SSPs to a smaller, more strategic set?
The Times narrowed its partner roster to focus on strategic partners that deliver unique demand, enabling more controlled, higher-quality programmatic deals anchored in first-party and subscriber data, and improving transparency and efficiency.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About AdExchanger

What is AdExchanger about and what kind of topics does it cover?

A high-level look at industry leaders in advertising technology, brand strategy, and data-driven marketing. Episodes commonly explore programmatic advertising, AI-enabled planning, privacy and Regulation, retail media, and measurements like incrementality vs. ROAS. Guests often come from major brands, adtech platforms, publishers, and agencies, sharing practical strategies for navigating a rapidly evolving ecosystem, from AI-powered bidding to open web discovery and open media ecosystems. The show tends to blend practitioner-focused discourse with regulatory and ethical considerations, often highlighting real-world case studies, scalable media systems, and campaigns that merge creativity with rigorous measurement. Audience members are likel... more

Where can I find podcast stats for AdExchanger?

Rephonic provides a wide range of podcast stats for AdExchanger. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to AdExchanger and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does AdExchanger get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for AdExchanger, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for AdExchanger?

Rephonic provides comprehensive predictive audience data for AdExchanger, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does AdExchanger have?

To see how many followers or subscribers AdExchanger has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to AdExchanger?

These podcasts share a similar audience with AdExchanger:

1. The Big Story
2. Marketecture: Get Smart. Fast.
3. AdTechGod Pod
4. The Prof G Pod with Scott Galloway
5. Decoder with Nilay Patel

How many episodes of AdExchanger are there?

AdExchanger launched 10 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact AdExchanger?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for AdExchanger?

Rephonic pulls ratings and reviews for AdExchanger from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for AdExchanger?

Rephonic provides full transcripts for episodes of AdExchanger. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on AdExchanger?

Recent guests on AdExchanger include:

1. Rebecca Sykes
2. Lara Cohen
3. Michael Olson
4. Courtney Glaze
5. Abby Klassen
6. Mark McEachran
7. Tim Frank
8. Jana Meron

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days