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Artwork for AdTechGod Pod
Advertising Technology
Adtech
Artificial Intelligence
Programmatic Advertising
Connected TV
Ad Tech
Digital Advertising
AI In Advertising
Connected Television
Google
Advertising
Ad Operations
Meta
Viant
CTV
The Trade Desk
Consumer Behavior
Digital Marketing
Retail Media
Innovid

A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the tec... more

PublishesTwice weeklyEpisodes210Founded3 years ago
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Artwork for AdTechGod Pod

Latest Episodes

Ian Maier, General Manager of AdTech at Hightouch, joins AdTechGod to discuss how first-party data, identity, AI, and measurement are reshaping advertising. Ian shares his journey from performance marketer to ad tech leader, breaks down the challenge... more

AdTechGod joins with Gil Sommer, Vice President of Product Management at FreeWheel, to explore how connected TV advertising is evolving as live sports move deeper into streaming. They discuss the technical challenges of advertising at massive scale, ... more

AdTechGod is joined by Tanja Mimica, Co-Founder and COO of Kovva, to discuss her journey from building and selling Martin to PubMatic to launching an AI-powered platform for media buyers. Tanja explains how Kovva automates cross-platform operational ... more

AdTechGod joins Alistair Hill, CEO and Co-Founder of OnDevice, to explore how advertising measurement has evolved beyond clicks. They discuss brand lift, data quality, incrementality, survey fraud, AI’s growing role in measurement, and why measuremen... more

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Recent Guests

Ian Maier
General manager of AdTech at Hightouch
Hightouch
Episode: Hightouch’s Ian Maier on Turning First-Party Data Into Advertising Intelligence
Gil Sommer
Vice President of Product Management at FreeWheel
FreeWheel
Episode: FreeWheel’s Gil Sommer on How Live Sports Are Changing CTV Advertising
Tanja Mimica
Co-founder and COO of Kovva
Kovva
Episode: Ep 151: Tanja Mimica of Kovva on What the Future Holds for Media Buyers
Alistair Hill
CEO and co-founder of OnDevice
OnDevice
Episode: Why Better Brand Lift Data Makes Advertising Smarter with Alistair Hill of OnDevice
Tommy Burton
Vice President of Global Partnerships at Pacvue
Pacvue
Episode: Beyond Retail Media: Connected Commerce with Pacvue’s Tommy Burton
Mike Brooks
Founder of Brooks Industries; advisor to media and tech companies on product strategy and partnerships
Brooks Industries
Episode: Ep 150: Apps, Ops and OEM with Mike Brooks
Marissa Ramirez
Chief Commercial Officer at ShopSense AI
ShopSense AI
Episode: Ep 149: From Amazon to AI-Powered Commerce with Marissa Ramirez of ShopSense AI
James Grant
Executive at Equativ, leads CTV function and product/solutions
Equativ
Episode: CTV Gets Smarter: James Grant of Equativ on AI, Identity & Outcomes
Alex Brownstein
Strategic advisor; former 3C Ventures and McKinsey
Marketecture Media (investor)
Episode: Ep 148: The Future of Ad Tech: AI, Agency M&A and the Return of Brand Building with Alex Brownstein

Reviews

4.9 out of 5 stars from 65 ratings
  • Amazing insights

    This show is a great way to get insights into the ad tech industry. The people, the opportunities, the diversity of solutions companies are pushing. I really appreciate the 50k foot view.

    Apple Podcasts
    5
    sfgrdc
    United Statesa year ago
  • ATG in the place to be

    AdTech God is truly omniscient and this pod covers all the key trends in ad tech

    Apple Podcasts
    5
    LyricalG
    United States2 years ago
  • The almighty hath spoken!

    Great, relevant, bite sized conversations. All hail!

    Apple Podcasts
    5
    Rednax1987
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the clear, high-signal industry insights and broad view of ad tech trends.
The show is perceived as bite-sized and focused on timely, impactful topics.
Guests are described as credible experts who connect strategy with practical outcomes.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

FreeWheel’s Gil Sommer on How Live Sports Are Changing CTV Advertising
Q: What role does measurement play in moving advertisers from linear to streaming, and how might OMSDK or similar standards help?
Measurement is the core barrier; adopting a common framework like OMSDK could unify how we measure exposure and outcomes across TV and digital, reducing fragmentation and improving confidence for advertisers to allocate more budget to connected TV.
FreeWheel’s Gil Sommer on How Live Sports Are Changing CTV Advertising
Q: How do you see the future of programmatic versus direct sales in live sports inventory?
The path forward will be a mix of guaranteed direct buys for high-value inventory and programmatic channels for broader reach, with technology enabling seamless interaction between the two, including high-concurrency endpoints to route demand at scale.
FreeWheel’s Gil Sommer on How Live Sports Are Changing CTV Advertising
Q: From a product perspective, what are the biggest challenges in delivering live sports advertising at scale?
The main hurdles are ensuring ultra-low latency decisioning across millions of concurrent viewers, maintaining correct pacing and business rules, managing variable ad breaks due to on-field events, and delivering the right creative in the right context while preserving the user experience.
Why Better Brand Lift Data Makes Advertising Smarter with Alistair Hill of OnDevice
Q: What has changed in 20 years and what do you think is really interesting to the audience?
The industry has shifted from a narrow focus on clicks to a more nuanced understanding of brand lift and cross-media impact, with AI and higher data quality enabling smarter, more truthful measurement and optimization across channels.
Ep 150: Apps, Ops and OEM with Mike Brooks
Q: What is the core basis for advising founders and testing new ventures?
He stresses product-market fit and focused execution, arguing that companies should pick a few core strengths and run end-to-end tests quickly to validate new business ideas without overextending.

Audience Metrics

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Frequently Asked Questions About AdTechGod Pod

What is AdTechGod Pod about and what kind of topics does it cover?

This show consistently centers on ad tech first principles, with conversations that explore programmatic evolution, AI-enabled creativity, data quality, and the business models shaping publishers and platforms. Guests are senior leaders—CEOs, investors, and product heads—who bring hands-on experience with identity, measurement, DOOH, mobile, and CTV, often discussing future-shaping trends, practical implementations, and industry-wide challenges. A notable strength is the mix of technical depth and strategic perspective, making it appealing to executives, product leaders, and marketers who want actionable takeaways and a sense of where the industry is headed. The format typically leans into big ideas—AI, data integrity, and new monetization ... more

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Which podcasts are similar to AdTechGod Pod?

These podcasts share a similar audience with AdTechGod Pod:

1. Marketecture: Get Smart. Fast.
2. The Big Story
3. AdTech AdTalk
4. Open Market
5. Channels with Peter Kafka

How many episodes of AdTechGod Pod are there?

AdTechGod Pod launched 3 years ago and published 210 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on AdTechGod Pod?

Recent guests on AdTechGod Pod include:

1. Ian Maier
2. Gil Sommer
3. Tanja Mimica
4. Alistair Hill
5. Tommy Burton
6. Mike Brooks
7. Marissa Ramirez
8. James Grant

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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