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Artwork for AdTech AdTalk

AdTech AdTalk

Adam and Gareth
Adtech
Google
Openrtb
Artificial Intelligence
Programmatic Advertising
Trade Desk
Prebid
Chalice
Openai
Gamera
Open Path
ARTF
GAM
Index Exchange
AI In Advertising
Liveramp
AWS RTB Fabric
Amazon
Openx
Attention

Buy Side Meets Sell Side. Live Q&A with CEOs telling the truth about where Ad Tech is headed.

PublishesWeeklyEpisodes66Foundeda year ago
Number of ListenersCategory
Technology

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Artwork for AdTech AdTalk

Latest Episodes

Adam and Gareth kick off with a vintage 1980s diet pill commercial before diving into an overlooked AWS blog post from June 2026. Amazon is quietly building advanced algorithmic decisioning infrastructure, specifically deploying agentic bidding using... more

Adam Heimlich and Gareth Glaser tackle the unsealing of the government's 108-page Google ad tech antitrust remedies document. Adam and Gareth break down the core structural issue in digital publishing: why every major website is forced to maintain tw... more

On the 25th anniversary of 9/11, Adam Heimlich and Gareth Glaser open with personal reflections on the anxiety of "Anthrax Night" in New York City before pivoting into a fiery breakdown of the latest ad tech shake-ups. Gareth kicks off the sell-side ... more

Adam Heimlich and Gareth Glaser return for an action-packed episode following a chaotic 36 hours of breaking ad tech news. Adam kicks off the show by calling out Hightouch's recent case study against LiveRamp, explaining why claiming higher match rat... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Gareth Glazer
Ad Tech industry executive discussed on the show
Episode: Fruit of the Poisonous Tree
Cash Patel
Lead figure mentioned as FBI lead; guest who is interviewed
Guest on the show
Episode: I'll Take Any Test You're Willing To Take
Matt Sattel
CEO of OpenX
OpenX
Episode: The Grand Bargain (ft. Matt Sattel, OpenX)
Adam Markey
Product leader who led product at Data Zoo with Interoku, later at Trade Desk, co-founder of Chalice
Chalice (Anthropic-related venture)
Episode: Claude the Gaude (ft. Adam Markey)
Laura Manning
SVP of Data and Measurement at SINT
SINT
Episode: Hunting a White Whale
Tylynn Pettrey
SVP of Data Science, Machine Learning Engineering, and AI at Chalice AI
Chalice AI
Episode: Ask an Expert (ft. Tylynn Pettrey, Chalice AI)
Mike McNeeley
SVP of product at Index Exchange
Index Exchange
Episode: Cynicsthesia (ft. Mike McNeeley, Index Exchange)
Marley Baker
Creative lead, Ad Tech Ad Talk
Ad Tech Ad Talk
Episode: Working Media, So Hot Right Now
Hillary Slattery
In charge of product for the IAB Tech Lab
IAB Tech Lab
Episode: Designated *sshole (ft. Hillary Slattery, IAB Tech Lab)

Hosts

Adam Heimlich
Host representing the buy side; frequent voice on enterprise ad tech perspectives and strategic industry shifts.
Gareth Glazer
Host representing the sell side; provides insider perspectives on market dynamics and partnerships.

Reviews

5.0 out of 5 stars from 5 ratings
  • Informed opinions on controversial topics

    two really smart hosts making difficult concepts fun to think about

    Apple Podcasts
    5
    JoeyPotatoes
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Smart hosts that unpack tough ad tech concepts clearly
A good barometer of where ad tech is headed, not just hype
Audience-friendly take on open vs closed ecosystems makes it sponsor-friendly
Polished, conversational style with strong industry insight
Deep dives into AI and data governance are particularly useful for practitioners

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Talking Points

Recent interactions between the hosts and their guests.

The Grand Bargain (ft. Matt Sattel, OpenX)
Q: What is the grand bargain?
It's a collaborative framework between buy-side and sell-side players outlining the transparency and standards (like ID bridging and duplication) that each side is willing to adopt, in order to create a balanced ecosystem.
I'll Take Any Test You're Willing To Take
Q: Should advertisers adopt alternative open-web strategies or trust private retail data networks to drive growth?
The discussion suggests a dual path: leveraging open data and programmatic agility while recognizing the strength of retailer networks; the speakers emphasize the need for objective, performance-focused positioning and the potential for hybrid approaches that combine data, measurement, and independent optimization.
I'll Take Any Test You're Willing To Take
Q: Is there a reliable data source that tracks time spent per channel, and how trustworthy is it?
The panel notes that time-spent estimates come from studies with variable methodology; while sources like eMarketer are commonly referenced, reliability depends on study design, sample representativeness, and clear methodology, so users should review the methodology before drawing conclusions.
Gaming, Shading, France, and Floors
Q: Beyond AI, what unexpected tech emerged at Cannes 2025 and what should buyers watch for?
The group highlighted MIQ's Sigma tool and the importance of demos showing real readiness rather than hype, plus attention to end-to-end planning rather than just optimization.
Vendors Lie and Buyers are Stupid
Q: Prediction time, a tipping point takes place where brands return to news and unblock it en masse. What year is it and what holding co and brands lead the charge?
The guest suggests that such a reversal is unlikely in the near term; brands are unlikely to come back to traditional news en masse, instead opting for news-adjacent placements where content remains valuable and paid for, unless there is a fundamental shift in ROI and risk.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Frequently Asked Questions About AdTech AdTalk

What is AdTech AdTalk about and what kind of topics does it cover?

This show centers on the convergence of buy-side and sell-side thinking in AdTech, with deep dives into infrastructure, data portability, and open vs. closed ecosystems. Episodes frequently cover publisher monetization, AI-driven ad management, identity, OpenRTB standards, and the evolving balance of power among platforms, networks, and agencies. Notable is the candid, opinionated banter between seasoned hosts who bridge technical architecture with market dynamics, plus frequent insights from industry insiders and hands-on examples from real-world deals. The format tends toward rigorous analysis punctuated by lively storytelling, making it valuable for listeners who want practical context on where ad tech is headed and who's shaping it next... more

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Which podcasts are similar to AdTech AdTalk?

These podcasts share a similar audience with AdTech AdTalk:

1. AdTechGod Pod
2. Marketecture: Get Smart. Fast.
3. Open Market
4. The Big Story
5. AdTech Therapy™

How many episodes of AdTech AdTalk are there?

AdTech AdTalk launched a year ago and published 66 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact AdTech AdTalk?

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What guests have appeared on AdTech AdTalk?

Recent guests on AdTech AdTalk include:

1. Gareth Glazer
2. Cash Patel
3. Matt Sattel
4. Adam Markey
5. Laura Manning
6. Tylynn Pettrey
7. Mike McNeeley
8. Marley Baker

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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