Open Market
Joe Zappa & Eric FranchiOpen Market is a podcast about building companies in the advertising industry. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa dive into the stories of successful companies to help listeners understand how to replicate that success. Guests such as Brian O'Kelley, Jonah Goodhart, and the Vanderhooks join to share their advice.
| Publishes | Weekly | Episodes | 116 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
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Latest Episodes
Mediaocean’s Bill Wise and Guy Kuperman join Joe and Eric to discuss the launch of AI Ventures. Building an AI product is getting easier. Finding customers, earning trust and making it work across adtech? Still hard. They explain how Mediaocean plans... more
An MS diagnosis changed Jared Siegal’s perspective on risk, work and the future. Instead of slowing down, he decided to take control of it.
The founder and CEO of Aditude joins Joe Zappa and Eric Franchi to explain how a side business built during a... more
Three Italians walk into an adtech podcast and somehow end up discussing local media, A players, private equity, childhood labor, and the emotional damage caused by getting cut from middle-school football.
Ribeye CEO and co-founder Joe Marino joins ... more
Joe Zappa and Eric Franchi sit down for a candid founder-to-founder conversation about what happens when rapid growth exposes weaknesses in your business.
After Sharp Pen Media grew quickly, Joe realized that delegating client work was not the same ... more
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Apple Podcasts | #17 |  Poland/Business/Marketing |
Apple Podcasts | #141 | Poland/Business |
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Frequently Asked Questions About Open Market
What is Open Market about and what kind of topics does it cover?
The show centers on building and scaling advertising technology companies, with a strong focus on how new models, platforms, and AI-driven processes are reshaping programmatic media, TV, and enterprise ad tech. Episodes spotlight practical product leadership, go-to-market strategies, and real-world outcomes—from transparent, AI-native DSPs to agentic advertising, AI-enabled front-ends for pharma, and performance-focused TV. Noteworthy angles include the tension between services and software, the practicalities of enterprise sales and partnerships, and the implications of AI for workflows, staffing, and client outcomes. Listeners can expect actionable guidance on positioning, differentiation, and navigating a rapidly evolving adtech landscap... more
Where can I find podcast stats for Open Market?
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How many listeners does Open Market get?
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What are the audience demographics for Open Market?
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How many subscribers and views does Open Market have?
To see how many followers or subscribers Open Market has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Open Market?
These podcasts share a similar audience with Open Market:
1. Marketecture: Get Smart. Fast.
2. The Aperiam Podcast
3. AdTechGod Pod
4. AdTech AdTalk
5. The Big Story
How many episodes of Open Market are there?
Open Market launched 2 years ago and published 116 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Open Market?
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Where can I see ratings and reviews for Open Market?
Rephonic pulls ratings and reviews for Open Market from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Open Market?
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What guests have appeared on Open Market?
Recent guests on Open Market include:
1. Bill Wise
2. Guy Kuperman
3. Jared Siegal
4. Joe Marino
5. Allie Colman
6. Doug Lauretano
7. Adam Singer
8. Heather Macaulay
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.