Open Market
Joe Zappa & Eric FranchiOpen Market is a podcast about building companies in the advertising industry. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa dive into the stories of successful companies to help listeners understand how to replicate that success. Guests such as Brian O'Kelley, Jonah Goodhart, and the Vanderhooks join to share their advice.
| Publishes | Weekly | Episodes | 76 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||
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Latest Episodes
Eric walks Joe and the listeners through Customer Advisory Boards, or CABs: What they are, why you need one, and how to build them. The guys discuss common mistakes and how to maximize the value of CABs from a marketing perspective.
Bryan joins Eric Franchi and Joe Zappa to discuss the content-to-commerce phenomenon Shopsense is pioneering, the startup's partnership with The Trade Desk, and leadership lessons from Amazon. Shopsense is an Aperiam portco and Sharp Pen client.
In part 2 of "Common Marketing Misconceptions of Adtech CEOs," Joe Zappa and Eric Franchi discuss a viral post by Scope3's Brian O'Kelley and what other adtech founders and CEOs can learn from his approach to CEO evangelism. Then they bat back and fo... more
Anne joins Eric Franchi and Joe Zappa to discuss why the Ad Context Protocol matters, what it will take for agentic advertising to achieve widespread adoption, how agents will drive better outcomes for open internet advertising, and the evolution of ... more
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Apple Podcasts | #38 |  Ireland/Business/Marketing |
Apple Podcasts | #166 |  Saudi Arabia/Business/Marketing |
Apple Podcasts | #248 |  Denmark/Business/Marketing |
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Frequently Asked Questions About Open Market
What is Open Market about and what kind of topics does it cover?
Focusing on the intricacies and evolution of the advertising industry, the content commonly addresses strategies for building and managing successful businesses within this space. Listeners can expect discussions on topics such as effective communication techniques, data-driven marketing, and the impact of technology, particularly AI, on advertising practices. Insights often come from industry veterans and startup CEOs who share their personal journeys, providing actionable advice and lessons learned in navigating the fast-paced world of advertising.
Unique to this series is the combination of experienced hosts and a diverse array of guests, all of whom bring valuable perspectives from various corners of the advertising sector. The podcast... more
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How many listeners does Open Market get?
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What are the audience demographics for Open Market?
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How many subscribers and views does Open Market have?
To see how many followers or subscribers Open Market has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Open Market?
These podcasts share a similar audience with Open Market:
1. Marketecture: Get Smart. Fast.
2. The Aperiam Podcast
3. AdTechGod Pod
4. All-In with Chamath, Jason, Sacks & Friedberg
5. Prof G Markets
How many episodes of Open Market are there?
Open Market launched a year ago and published 76 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Open Market?
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Where can I see ratings and reviews for Open Market?
Rephonic pulls ratings and reviews for Open Market from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Open Market?
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What guests have appeared on Open Market?
Recent guests on Open Market include:
1. Jonathan Moffie
2. Dan Pantelo
3. Erez Levin
4. Michael Bishop
5. Mario Diez
6. Tim Vanderhook
7. Ad Tech God
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.