
Open Market is a podcast about building companies in the advertising industry. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa dive into the stories of successful companies to help listeners understand how to replicate that success. Guests such as Brian O'Kelley, Jonah Goodhart, and the Vanderhooks join to share their advice.
| Publishes | Weekly | Episodes | 90 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||

Recast CEO Michael Kaminsky joins Eric Franchi and Joe Zappa to discuss why marketing analytics may be an even tougher business than adtech and the founding story behind Recast. They unpack the internal politics that shape how measurement tools are a... more
Graphed CEO Cody Schneider joins Eric Franchi and Joe Zappa to explain how he unleashed a fleet of AI agents on his company’s go-to-market efforts, including the automated outreach that landed him on this very podcast. They break down what parts of m... more
Eric Franchi and Joe Zappa break down how they actually use AI every day across creative work, CEO-level strategy and hiring, investing analysis, and business development, then react to Block laying off 4,000 employees in the name of AI and what that... more
Last week was about how to attend events. This week is about how to throw one. Marketecture CSO Sam Khoury joins Eric Franchi and Joe Zappa to break down why media companies and adtech firms host their own events, how to develop the right concept, se... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #111 |
Recent interactions between the hosts and their guests.
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A unique exploration of the advertising industry, this podcast focuses on building companies through insightful conversations. The hosts guide listeners through the narratives of successful businesses and leaders in advertising, unraveling the strategies and experiences that have fueled their success. Aimed at entrepreneurs and marketers, episodes feature discussions that move beyond mere news, providing actionable insights, lessons learned, and innovative ideas that listeners can apply in their own ventures. The recurring themes of entrepreneurship, growth strategies, and the evolving landscape of ad tech make it particularly valuable for those in the marketing field looking to stay ahead of industry trends.
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These podcasts share a similar audience with Open Market:
1. Marketecture: Get Smart. Fast.
2. The Aperiam Podcast
3. AdTechGod Pod
4. AdTech AdTalk
5. The FPC Podcast
Open Market launched 2 years ago and published 90 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Open Market include:
1. Jonathan Moffie
2. Dan Pantelo
3. Erez Levin
4. Michael Bishop
5. Mario Diez
6. Tim Vanderhook
7. Ad Tech God
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