Open Market
Joe Zappa & Eric FranchiOpen Market is a podcast about building companies in the advertising industry. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa dive into the stories of successful companies to help listeners understand how to replicate that success. Guests such as Brian O'Kelley, Jonah Goodhart, and the Vanderhooks join to share their advice.
| Publishes | Weekly | Episodes | 110 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
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Latest Episodes
Jonathan Moffie, Head of Agentic Product at Magnite, explains how buyer and seller agents are already launching real advertising campaigns. He joins Joe Zappa and Eric Franchi to discuss agentic direct IOs, the future of RTB, human-guided optimizatio... more
Adam Singer, VP of Marketing at AdQuick, joins Joe Zappa and Eric Franchi to explain why there are no shortcuts to building an audience, how out-of-home advertising combines measurable outcomes with lasting brand impact, and why ad tech companies mus... more
Heather Macaulay, co-founder of MadConnect, joins Joe Zappa and Eric Franchi to discuss building a company after 40, balancing motherhood and leadership, and turning a career setback into a new opportunity.
She also explains how MadConnect solves co... more
Adam Epstein, founder and CEO of Gigi, joins Joe Zappa and Eric Franchi to discuss how AI is reshaping agencies, adtech services and the future of work. From scaling revenue without scaling headcount to treating AI agents like actual team members, Ad... more
Key Facts
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Chart Rankings
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Apple Podcasts | #121 |  United Kingdom/Business/Marketing |
Apple Podcasts | #31 |  India/Business/Marketing |
Apple Podcasts | #117 |  New Zealand/Business/Marketing |
Apple Podcasts | #176 |  Israel/Business/Marketing |
Apple Podcasts | #219 |  Sweden/Business/Marketing |
Talking Points
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Audience Metrics
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Frequently Asked Questions About Open Market
What is Open Market about and what kind of topics does it cover?
A thoughtful, business-focused conversation series centered on building and scaling companies in advertising, tech, and media. Episodes frequently feature founders, C-suite executives, and operators discussing growth plays, go-to-market strategies, measurement and analytics, and the evolving infrastructure of ad tech. Notable threads include the shift from feature-selling to outcomes-driven narratives, the impact of AI on decision-making and product strategy, the role of storytelling and narrative in positioning, and practical guidance for bootstrapping, advisory dynamics, and event-led growth. The format often blends concrete, tactical advice with broader debates about industry structure—open internet vs. walled ecosystems, AI-enabled auto... more
Where can I find podcast stats for Open Market?
Rephonic provides a wide range of podcast stats for Open Market. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Open Market and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Open Market get?
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What are the audience demographics for Open Market?
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How many subscribers and views does Open Market have?
To see how many followers or subscribers Open Market has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Open Market?
These podcasts share a similar audience with Open Market:
1. Marketecture: Get Smart. Fast.
2. AdTechGod Pod
3. AdTech AdTalk
4. TBPN
5. The Big Story
How many episodes of Open Market are there?
Open Market launched 2 years ago and published 110 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Open Market?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Open Market?
Rephonic pulls ratings and reviews for Open Market from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Open Market?
Rephonic provides full transcripts for episodes of Open Market. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Open Market?
Recent guests on Open Market include:
1. Adam Singer
2. Heather Macaulay
3. Adam Epstein
4. Rio Longacre
5. Myles Younger
6. Josh Walsh
7. Arthur Larrey
8. Aaron Goldman
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.