Open Market
Joe Zappa & Eric FranchiOpen Market is a podcast about building companies in the advertising industry. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa dive into the stories of successful companies to help listeners understand how to replicate that success. Guests such as Brian O'Kelley, Jonah Goodhart, and the Vanderhooks join to share their advice.
| Publishes | Weekly | Episodes | 107 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||
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Latest Episodes
Adam Epstein, founder and CEO of Gigi, joins Joe Zappa and Eric Franchi to discuss how AI is reshaping agencies, adtech services and the future of work. From scaling revenue without scaling headcount to treating AI agents like actual team members, Ad... more
What happens when TV advertising becomes as easy to buy as search and social?
James Borow, GM of Universal Ads at Comcast, joins Joe Zappa and Eric Franchi to discuss performance TV, incrementality, AI creative and Comcast’s ambition to build the “A... more
Rio Longacre joins Joe Zappa and Eric Franchi to discuss the future of advertising, the growing influence of AI and what it takes to stay ahead in an industry that never stops changing.
Myles Younger, Chief Growth Officer at U of Digital, joins Joe Zappa and Eric Franchi for a wide-ranging conversation about what it takes to grow an adtech business, win enterprise clients and keep pace with an industry changing in real time.
Plus, ... more
Josh Walsh, Co-Founder & CEO of BranchLab, joins Eric and Joe to discuss transforming pharma advertising with AI, scaling a second startup, and an unexpectedly important LinkedIn message from Lance Armstrong.
Audion CEO Arthur Larrey joins Eric Franchi and Joe Zappa to discuss why performance audio could become the next major performance advertising channel and how Audion is helping make that vision a reality. They break down how performance audio works i... more
Who let G-dog Aaron loose and who would dare fact check Eric besides Joe Zappa?!! In this engaging interview, industry veteran Aaron discusses his journey from sales to marketing, the importance of personal branding, and the evolving role of AI in ad... more
Eric Franchi and Joe Zappa break down the biggest trends they’re seeing in early-stage adtech deal flow, including the rise of chatbot and LLM ad networks, integrated marketing platforms, creator infrastructure, and a renewed wave of innovation aroun... more
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Frequently Asked Questions About Open Market
What is Open Market about and what kind of topics does it cover?
A thoughtful, business-focused conversation series centered on building and scaling companies in advertising, tech, and media. Episodes frequently feature founders, C-suite executives, and operators discussing growth plays, go-to-market strategies, measurement and analytics, and the evolving infrastructure of ad tech. Notable threads include the shift from feature-selling to outcomes-driven narratives, the impact of AI on decision-making and product strategy, the role of storytelling and narrative in positioning, and practical guidance for bootstrapping, advisory dynamics, and event-led growth. The format often blends concrete, tactical advice with broader debates about industry structure—open internet vs. walled ecosystems, AI-enabled auto... more
Where can I find podcast stats for Open Market?
Rephonic provides a wide range of podcast stats for Open Market. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Open Market and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Open Market get?
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What are the audience demographics for Open Market?
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How many subscribers and views does Open Market have?
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Which podcasts are similar to Open Market?
These podcasts share a similar audience with Open Market:
1. Marketecture: Get Smart. Fast.
2. The Aperiam Podcast
3. AdTechGod Pod
4. The Big Story
5. AdTech AdTalk
How many episodes of Open Market are there?
Open Market launched 2 years ago and published 107 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Open Market?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Open Market?
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How do I access podcast episode transcripts for Open Market?
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What guests have appeared on Open Market?
Recent guests on Open Market include:
1. Josh Walsh
2. Arthur Larrey
3. Aaron Goldman
4. Shane Shevlin
5. Chris Riedy
6. Corey Ferengul
7. Mark Levin
8. Jeremy Bloom
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.