Marketecture: Get Smart. Fast.
Ari PaparoThe Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. On Mondays there's an in-depth vendor interview where you learn about interesting companies. www.marketecture.tv Interested in sponsoring the show? Contact... more
| Publishes | Twice weekly | Episodes | 419 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessInvesting | |||
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Latest Episodes
Ari Paparo and Eric Franchi sit down with Carlo Palomino, President of OpenFortune, to explore how the company transformed fortune cookies into a powerful advertising channel. Carlo shares how OpenFortune built its global distribution network, drives... more
Recorded at Marketecture Live Chicago, Will Hoyt of Blis, part of T-Mobile Advertising Solutions, sits down with Danielle Mathews, Senior Director of Integrated Marketing at Pura, to explore how mobile data, first-party insights, and omnichannel adve... more
Ari Paparo and Eric Franchi welcome Scott Messer, founder of Messer Media and co-founder of AdTech Therapy, to discuss the challenges facing digital publishers as AI reshapes advertising and the open web. They explore declining publisher traffic, AI ... more
Live from Amazon unBoxed in San Francisco, Marketecture host Ari Paparo sits down with Claire Magruder, Director of GO Studio, Global Overview, and Santosh Gunaseelan, Director, Amazon Ads, Creative Intelligence & Optimization, Amazon, to explore how... more
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- Really in depth and helpful
Ari and Eric tackle some really deep industry concepts and topics, where they peel back a few extra layers with their guests. I’ve been in this industry for a while and learn something new each week! Thank you! -Jeremy Bloom
Apple Podcasts5I am Bloom
United States3 years ago - Great insider view on adtech
If you’re looking for a great podcast to immerse yourself in the adtech world today Ari and Eric hit the mark.
Apple Podcasts5nickciceroUnited States4 years ago
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Apple Podcasts | #196 | United States/Business/Marketing |
Apple Podcasts | #174 |  Canada/Business/Marketing |
Apple Podcasts | #98 |  Italy/Business/Marketing |
Apple Podcasts | #84 |  Austria/Business/Marketing |
Apple Podcasts | #84 |  Finland/Business/Marketing |
Apple Podcasts | #92 |  Israel/Business/Marketing |
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Frequently Asked Questions About Marketecture: Get Smart. Fast.
What is Marketecture: Get Smart. Fast. about and what kind of topics does it cover?
The show consistently dives into the latest shifts in advertising technology, data-driven marketing, and strategic business models shaping the industry. Episodes frequently explore podcast measurement, cross-channel attribution, AI-enabled advertising, and the evolving roles of creators, TV, CTV, and retail media within modern ad ecosystems. Notable is the blend of practitioner-led insights from measurement firms, platforms, and providers with hands-on discussions about real-world deployments, partnerships, and the implications of AI and agentic advertising on planning, buying, and measurement. The format combines in-depth interviews with practical news highlights, making it valuable for marketers, product teams, and agency professionals wh... more
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How many listeners does Marketecture: Get Smart. Fast. get?
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What are the audience demographics for Marketecture: Get Smart. Fast.?
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How many subscribers and views does Marketecture: Get Smart. Fast. have?
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Which podcasts are similar to Marketecture: Get Smart. Fast.?
These podcasts share a similar audience with Marketecture: Get Smart. Fast.:
1. AdTechGod Pod
2. Open Market
3. The Big Story
4. AdExchanger
5. AdTech AdTalk
How many episodes of Marketecture: Get Smart. Fast. are there?
Marketecture: Get Smart. Fast. launched 5 years ago and published 419 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Marketecture: Get Smart. Fast.?
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What guests have appeared on Marketecture: Get Smart. Fast.?
Recent guests on Marketecture: Get Smart. Fast. include:
1. Adam Epstein
2. Ryan Walker
3. Steven Galanis
4. Corey Ferengul
5. Mike Zeman
6. Jeremy Hobson
7. Nick Troiano
8. Rich Greenfield
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.