Marketecture: Get Smart. Fast.
Ari PaparoThe Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. On Mondays there's an in-depth vendor interview where you learn about interesting companies. www.marketecture.tv Interested in sponsoring the show? Contact... more
| Publishes | Twice weekly | Episodes | 414 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessInvesting | |||
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Latest Episodes
Adam Epstein, CEO of Gigi, joins Ari Paparo and Eric Franchi to explore the rise of agentic commerce and what AI agents like Meta’s Muse could mean for shopping, advertising, and consumer behavior. They discuss Amazon’s decision to restrict third-par... more
Ari Paparo sits down with Ryan Walker, Senior Director of Commerce at PMG, at Amazon unBoxed to explore how PMG helped IQBAR expand its full-funnel marketing strategy. Ryan explains how Amazon Marketing Cloud, audience segmentation, CTV, video, and A... more
Ari Paparo and Eric Franchi recap Marketecture Live Chicago before sharing a live conversation with Steven Galanis, Co-Founder & CEO of Cameo, and Johnny Hilbrant, Creator of PE Guy. They explore how Cameo is expanding beyond personalized videos into... more
Corey Ferengul, Managing Partner at Aperiam, joins Ari Paparo and Eric Franchi to explore the rise of Unified Media Platforms (UMPs), a new category of AI-powered tools designed to manage media buying, optimization, creative, and budgets across multi... more
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- Really in depth and helpful
Ari and Eric tackle some really deep industry concepts and topics, where they peel back a few extra layers with their guests. I’ve been in this industry for a while and learn something new each week! Thank you! -Jeremy Bloom
Apple Podcasts5I am Bloom
United States3 years ago - Great insider view on adtech
If you’re looking for a great podcast to immerse yourself in the adtech world today Ari and Eric hit the mark.
Apple Podcasts5nickciceroUnited States4 years ago
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Chart Rankings
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Apple Podcasts | #110 | United States/Business/Marketing |
Apple Podcasts | #153 |  United Kingdom/Business/Marketing |
Apple Podcasts | #196 |  Canada/Business/Marketing |
Apple Podcasts | #225 |  Australia/Business/Marketing |
Apple Podcasts | #9 |  Russia/Business/Marketing |
Apple Podcasts | #9 |  Israel/Business/Marketing |
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Frequently Asked Questions About Marketecture: Get Smart. Fast.
What is Marketecture: Get Smart. Fast. about and what kind of topics does it cover?
The show consistently dives into the latest shifts in advertising technology, data-driven marketing, and strategic business models shaping the industry. Episodes frequently explore podcast measurement, cross-channel attribution, AI-enabled advertising, and the evolving roles of creators, TV, CTV, and retail media within modern ad ecosystems. Notable is the blend of practitioner-led insights from measurement firms, platforms, and providers with hands-on discussions about real-world deployments, partnerships, and the implications of AI and agentic advertising on planning, buying, and measurement. The format combines in-depth interviews with practical news highlights, making it valuable for marketers, product teams, and agency professionals wh... more
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How many listeners does Marketecture: Get Smart. Fast. get?
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What are the audience demographics for Marketecture: Get Smart. Fast.?
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How many subscribers and views does Marketecture: Get Smart. Fast. have?
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Which podcasts are similar to Marketecture: Get Smart. Fast.?
These podcasts share a similar audience with Marketecture: Get Smart. Fast.:
1. AdTechGod Pod
2. Open Market
3. The Big Story
4. AdTech AdTalk
5. Big Technology Podcast
How many episodes of Marketecture: Get Smart. Fast. are there?
Marketecture: Get Smart. Fast. launched 5 years ago and published 414 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Marketecture: Get Smart. Fast.?
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What guests have appeared on Marketecture: Get Smart. Fast.?
Recent guests on Marketecture: Get Smart. Fast. include:
1. Steven Galanis
2. Corey Ferengul
3. Mike Zeman
4. Jeremy Hobson
5. Nick Troiano
6. Jack Raines
7. Nikhil Lai
8. Ben Edelman
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.