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Artwork for Thriving Stylist Podcast

Thriving Stylist Podcast

Britt Seva
Marketing Strategies
Marketing Strategy
Beauty Industry
Social Media
Social Media Marketing
Hairstyling Industry
Hairstyling
Business Strategy
Client Retention
Pricing Strategies
Salon Ownership
Salon Industry
Consumer Behavior
Salon Owners
Salon Management
Instagram
Business Skills
Salon Leadership
Client Engagement
Leadership

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than the... more

PublishesWeeklyEpisodes432Founded8 years ago
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Artwork for Thriving Stylist Podcast

Latest Episodes

Are your books feeling a little "gappier" than you'd like, or those new guest requests have started to slow down? If so, I want you to take a deep breath because I've got you covered! We aren't going to buy into the industry noise that "nobody is get... more

Does your online presence actually match the level of talent you bring to the chair? For most stylists, there's a massive gap between their actual skill and the "DIY" brand they're showing the world, and that disconnect is costing you thousands in hi... more

Have you ever had a client sit through a three-hour service, love their hair, and then suddenly realize they "forgot" their wallet? It's uncomfortable, it's awkward, and without a system in place, it costs you hundreds in lost revenue and hours spent... more

For most salon owners, the dream is simple: hire a stylist, keep them happy, and watch them stay with the team forever. But let's be real. That "forever" goal is incredibly rare, and more often than not, the systems we have in place are the very thin... more

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Recent Guests

Coach Nine
A coach focused on supporting hairstylists and the beauty community
Episode: #415 - How to Keep Serving When the Market is Down
Kaytlin Garland
Salon owner and stylist specializing in extensions and color
Five-chair salon in Frederick, Maryland
Episode: #389 - Rethinking Guest Journey with Kaytlin Garland
Mel Abraham
CPA and financial advisor
Episode: #342 - The 5 incomes and investing for wealth

Host

Britt Seva
Host of Thriving Stylist Podcast

Reviews

4.9 out of 5 stars from 2.5k ratings
  • Not even a hairstylist

    I’ve been listening to Thriving Stylist for 5 years now and I’m an esthetician/lash artist! I’ve gotten so much value over the years and it’s put me ahead of my peers in my area. But recently I’ve just come back from an almost 1 year maternity leave and am basically starting from scratch with only a few very loyal clients. My question is: after such a long hiatus, how can stylists make a fast comeback to thrive once again?

    Apple Podcasts
    5
    dougalburg
    United States13 days ago
  • Britt is my favorite industry leader and business educator!

    Been listening for years and I love how you speak to the industry and have something for everyone in any position to learn. You are amazing and my biggest inspiration. Here’s my question!! As a salon owner for 11 years with a profitable business and team of over 30, we have a level system and career path with clear goals and a very established stylist training program that we have cycled 7 stylist thru in the last year. It’s been tremendous! Where I am struggling is I have a handful of stylists,... more

    Apple Podcasts
    5
    Hannah, Central Texas!
    United States20 days ago
  • Love your podcast

    Love the data back information and research you provide. I think it could be cool if you did podcasts with salon owners and stylists as well that might bring in some fun perspectives or differing systems that also work, or don’t!!! We learn best from our mistakes and are always evolving. Love that you update and share that as well. I am beyond grateful for all you openly share.

    Apple Podcasts
    5
    Holasted
    United Statesa month ago
  • Hairstylists selling Monat

    Hi Britt, I would love to hear your perspective on the many stylists I’ve seen lately signing up with the MLM Monat and then selling it to their clients. For context, I’m a licensed cosmetologist and although I haven’t been behind the chair in about 5 years, I’ve stayed involved in the industry. I view this topic from both a stylist and client perspective and it just kind of feels icky to me. I feel like every stylist I see making the switch then makes a ton of social media posts justifying why ... more

    Apple Podcasts
    5
    Graced Face
    United Statesa month ago
  • Booth Renter/Leadership question

    I’m part of a booth rental salon that’s doing really well, and we’re currently expanding and remodeling. I was there toward the beginning when the salon really started gaining momentum. The owner and I work really well together. We naturally collaborate on culture and she often asks for my input when needed.

    I recently mentioned that I’d love to be a bigger part of the salon and help support both her and the team’s success. I’m just not exactly sure what this role would be called yet.

    Apple Podcasts
    5
    NicLoia
    United States2 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate community support and a focus on sustainable business practices over discounting.
Listener feedback highlights practical, actionable marketing and pricing strategies that help growth and profitability.
Many commenters value Britt's clarity and real-world coaching, though a few request deeper tutorials on automation and tools.
Some reviews note strong influence on booth rental and hybrid salon models, with interest in pricing and policy discussions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#411 - When To Decrease Your Prices
Q: When is it appropriate to decrease your prices?
You may consider decreasing your prices when moving, changing your service experience, or realizing you're overpriced and affecting demand or retention.
#399 - When You Haven't Raised Prices in 5+ Years, Where Do You Start?
Q: What should someone do if they haven't raised their prices in a while?
Consider modernizing your marketing strategies and use a pricing calculator to determine your current price point.
#382 - The Client Poaching Trend......
Q: What are your thoughts on the stylist reaching out to clients with discount offers?
Britt emphasizes that happy clients cannot be poached and suggests that the listener should feel flattered but also address the situation with empathy towards the competitor.
#380 - Are Auto-Responders for IG DMs a Good Idea Still?
Q: What's your take on Instagram autoresponders?
Autoresponders can create a barrier to genuine client engagement and are often not conducive to growth because they can make clients feel neutral instead of positive.
#365 - Unexpected Studio suite challenges
Q: How can I break the cycle of not being able to afford to work part-time due to high rent and overhead?
Increase demand through marketing, consider subleasing to manage costs, or potentially downsizing to a smaller suite.

Audience Metrics

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Which podcasts are similar to Thriving Stylist Podcast?

These podcasts share a similar audience with Thriving Stylist Podcast:

1. The Modern Hairstylist ™ Podcast
2. The Hairstylist Rising Podcast
3. Habits and Hustle
4. The Mindset Mentor
5. The Mel Robbins Podcast

How many episodes of Thriving Stylist Podcast are there?

Thriving Stylist Podcast launched 8 years ago and published 432 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Thriving Stylist Podcast?

Recent guests on Thriving Stylist Podcast include:

1. Coach Nine
2. Kaytlin Garland
3. Mel Abraham

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