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Artwork for Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

Paul Rogers and James Gurd
E-Commerce
Pricing Psychology
Customer Experience
Ecommerce
Order Management System
User Intent
Ecommerce Personalization
Wild Nutrition
Ecommerce Returns
Flexible Work
Bigcommerce
User Experience
GA4
Elevar Summit
Sustainability
Retail Trends
Project Management
Digital Transformation
Conversion Rate
Predictive Analytics

Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly upd... more

PublishesWeeklyEpisodes320Founded6 years ago
Number of ListenersCategory
Business

Listen to this Podcast

Artwork for Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

Latest Episodes

Stay connected with the leading ecommerce platforms. In this episode, we interview leaders and visionaries from Shopify, BigCommerce, Centra, Commerce Layer, Remarkable Commerce and SCAYLE Commerce Engine for a fireside chat on what’s happened in Q2 ... more

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This podcasts explores the evolution of performance marketing in 2025 with Josh Duggan, co-founder of award-winning agency Vervaunt.

With over 14 years of experience, Josh shares his expertise on how digital marketing optimisation has changed, focu... more

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Here's why you should listen to this podcast...

25% of adults worldwide are affected by disability, whether temporary or ongoing, and they control around $8 trillion in disposable income. When you're not focusing on accessibility, you're leaving mon... more

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Decoding Shopify's Strategic Shift: What It Means for Merchants

In Gartner's recent Magic Quadrant, Shopify has gained significantly in Execution and Vision. Whilst analyst reports shouldn't be seen as definitive, what's interesting is charting Shop... more

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Key Facts

Accepts Guests
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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Andrew Norman
General Manager at Commerce
Commerce
Episode: EP319: Ecommerce Vendor Leadership Team Interviews & Strategy Update H2/2025
Bet Hannon
Web accessibility and e-commerce expert, CEO at AccessiCart
AccessiCart
Episode: EP317: Unlocking Profit - The ROI of Building Accessible Websites, With Industry Expert Bet Hannon
Lauren Muir
Former head of e-commerce for Oh Polly and now a strategic consultant specializing in e-commerce technology.
Episode: EP315: Scaling Smart - How To Make Better Technology Choices for Ecommerce Growth, With Lauren Muir
James Gurd
Co-host of Inside Commerce and experienced digital consultant.
Inside Commerce
Episode: EP315: Scaling Smart - How To Make Better Technology Choices for Ecommerce Growth, With Lauren Muir
Aran Kapila
CEO, co-founder of HighCohesion, an integration platform as a service
HighCohesion
Episode: EP313: Mastering Ecommerce Operations - Secrets to Scaling Success with HighCohesion CEO Aran Kapila
Chris Marshall
Co-founder of Onstate, a leading Shopify agency.
Onstate
Episode: EP310: What Shopify’s OpenAI Checkout Integration Means For Ecommerce Brands
Martin Newman
Founder of the Customer First Group, an experienced e-commerce and customer experience expert.
Customer First Group
Episode: EP308: Redefining Customer Experience & Loyalty - Why Ecommerce Brands Need A New Mindset To Win, With Customer First Group Founder Martin Newman
Edward Scott-Finnigan
Head of E-commerce at University of Law
University of Law
Episode: EP306: Tech Stacks & Roadmaps - An Ecommerce Leader's Playbook, With University of Law Head of Ecommerce, Edward Scott-Finnigan
Quentin Montalto
COO at ShipperHQ with extensive experience in the e-commerce logistics sector.
ShipperHQ
Episode: EP305: The Ecommerce Shipping Challenge: Building Resilience Into Your Shipping Strategy, With ShipperHQ COO Quentin Montalto

Hosts

James Gurd
Co-host and experienced digital consultant with a focus on eCommerce strategy and design.
Paul Rogers
Co-host and experienced digital consultant specializing in eCommerce technology.

Reviews

4.9 out of 5 stars from 64 ratings
  • Unclear purpose

    The content for Shopify is extensive, the content for WordPress is virtually nonexistent. WordPress e-commerce store manager and have been following this podcast and been disappointed that almost exclusively the podcast covers Shopify.

    I guess it’s good if your Shopify

    I did search and found out of 200+ episodes there’s one on WordPress. Also one on Magento.

    I’d like to find a podcast that’s more universal on e-commerce.

    Apple Podcasts
    3
    Michigan Donald
    United Statesa year ago
  • One of the best ecomm podcasts

    Really great insight from Paul and James into the world of eCommerce and they have some great guests. Keep going guys!

    PC

    Apple Podcasts
    5
    caseydigital
    United Kingdom2 years ago
  • Such a wealth of knowledge! 🧠

    This is one of the most insightful ecommerce podcasts that I have ever come across! Paul and James do such a great job of sharing their wisdom and I love how they lead meaningful conversations with guests who bring so much relevant industry experience to the table. Highly recommend checking this show out - you won’t be disappointed!

    Apple Podcasts
    5
    ASobering
    United States3 years ago
  • Incredible insight into the Ecommerce Industry

    Huge fan of this podcast Paul

    Apple Podcasts
    5
    TBonsell
    United Kingdom4 years ago
  • Excellent resource for eCommerce professionals

    Being on the agency side, the information in Re:platform was immediately helpful to me while conducting my own Replatforming project. Paul and James share a ton of valuable knowledge in these episodes and, in doing so, establish themselves as experts in the field. Well done. Keep up the great work.

    Apple Podcasts
    5
    Lyndon Roeller
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners have praised the insightful content and the expertise of the hosts, appreciating the clear and practical advice offered. Many comments highlight the show's ability to address both broad trends and specific challenges in the eCommerce space. However, some feedback indicates a desire for more diverse coverage beyond major platforms like Shopify. Overall, the podcast is recommended for those looking for substantive discussions on eCommerce and marketing.

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Talking Points

Recent interactions between the hosts and their guests.

EP312: From Concept to Launch - Crafting Paul Smith's Premium Loyalty Experience, With Head of Digital Hannah Bennett
Q: Can you just talk us through how you approached getting all of that work done and managing that internally?
Hannah discusses how they divided the project work among different teams and adopted an agile methodology for effective collaboration.
EP298: The Future Of CMS For Ecommerce: The Evolution of Page Builders, Headless CMS and AI Code Generators with Rotate CTO Jim Tattersall
Q: Under what circumstances is a headless CMS needed?
A headless CMS is needed when businesses face challenges such as stressed content teams, duplicated data, or when they've built processes around a CMS that does not meet their needs.
EP298: The Future Of CMS For Ecommerce: The Evolution of Page Builders, Headless CMS and AI Code Generators with Rotate CTO Jim Tattersall
Q: What is the role of a CMS and how does it vary by business type or size?
The role of a CMS varies significantly depending on whether a business is content-first or e-commerce-first; often, businesses evolve over time and hit pain points that lead them to adopt CMS solutions.
EP296: Adding Intelligence to Your Marketing Mix; Balancing Sales Today With Future Growth & Profit, With DEMA Co-Founder Henrik Hoffman Kraft
Q: What signals do you use to identify where brands could improve performance?
We connect data across markets to identify specific promotional strategies that maximize growth and minimize losses.
EP296: Adding Intelligence to Your Marketing Mix; Balancing Sales Today With Future Growth & Profit, With DEMA Co-Founder Henrik Hoffman Kraft
Q: What are the fundamental goals and drivers of using MMM?
To understand what actually works in terms of marketing spend, beyond just clicks.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A resourceful podcast focusing on the complexities of eCommerce, featuring engaging discussions on various aspects of the industry. Listeners can expect insights into eCommerce strategy, customer experience (CX), technology, and digital marketing, all aimed at improving businesses and understanding current trends. Each episode showcases interviews with experts who offer practical knowledge, real-life experiences, and actionable advice to navigate challenges within the ever-changing eCommerce landscape. The varied topics covered, from logistics strategies and search engine optimization (SEO) to AI's role in marketing and customer loyalty, highlight the commitment to providing valuable, relevant information for professionals working in this s... more

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These podcasts share a similar audience with this podcast:

1. Offcuts
2. My First Million
3. The Business of Fashion Podcast
4. How I Built This with Guy Raz
5. The News Agents

How many episodes of this podcast are there?

this podcast launched 6 years ago and published 320 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Andrew Norman
2. Bet Hannon
3. Lauren Muir
4. James Gurd
5. Aran Kapila
6. Chris Marshall
7. Martin Newman
8. Edward Scott-Finnigan

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