
Welcome to Embracing Marketing Mistakes, the world’s leading irreverent podcast for senior marketers who are tired of the polished corporate b*llshit.
Join Chris Norton and Will Ockenden, founders of the award-winning Prohibition PR, as they sit down with industry leaders to dissect the career-ending f*ck-ups they’d rather forget. The show moves past any pretty vanity metrics to uncover the bruta... more
| Publishes | Twice weekly | Episodes | 174 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ManagementBusinessMarketing | |||

Cory Koryczan opens up about the career mistake that nearly broke her.
Staying too long in a role that no longer fit. She’d built her identity around someone else’s business and clung to safety until it led to burnout. In this episode, Cory talks ab... more
Most marketing fails before a single ad is made. Not because the execution is bad, but because teams leap straight to tactics and skip the strategy underneath. Ben Norman calls the result "busy fools": lots of activity, very little impact.
Ben, Stra... more
A missed brief. A room full of decision-makers. A team fresh off the Eurostar waiting to present a tailored proposal that never existed—because the client’s detailed instructions were quietly filed in spam. We tell the whole story with candour, inclu... more
Phil Barden, Author of Decoded once led a European brand relaunch that cost millions. The problem was not the strategy, the budget or the agency. The human brain rejected the advert in seconds.
In this episode, Phil explains the T‑Mobile campaign th... more
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I don’t work in PR or marketing, but the insights and stories told by the guests and presenters are really interesting and entertaining.
Chris, Will and guests provide a funny and refreshing approach to marketing advice. Relatable and hilarious fails combined with some incredible marketing advice and tips!
Always insightful and energetic in equal measures. A great listen from people who’ve been in the game for a very long time. An easy 5/5 :)
Listened too a few of these and it made me really interested about PR and marketing.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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A candid, irreverent show where senior marketers and industry leaders recount career-ending marketing mistakes and the hard-won recoveries that followed. Hosts share practical takeaways drawn from high-profile missteps, agency life, and big-brand campaigns, with a focus on actionable lessons over vanity metrics. Guests range from behavioral science experts to growth marketers and agency veterans, offering real-world blueprints for crisis management, effective positioning, and resilient growth. The format emphasizes honesty, practical insights, and the value of learning from others' disasters to gain a competitive edge.
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Embracing Marketing Mistakes launched 3 years ago and published 174 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Embracing Marketing Mistakes include:
1. Phil Barden
2. Lucy Woolfenden
3. Mick Mahoney
4. Dom Dwight
5. Nancy Harhut
6. Steve Harrison
7. Ant Cousins
8. Richard Shotton
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