
Welcome to Embracing Marketing Mistakes, the world’s leading irreverent podcast for senior marketers who are tired of the polished corporate b*llshit.
Join Chris Norton and Will Ockenden, founders of the award-winning Prohibition PR, as they sit down with industry leaders to dissect the career-ending f*ck-ups they’d rather forget. The show moves past any pretty vanity metrics to uncover the bruta... more
| Publishes | Twice weekly | Episodes | 157 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessManagementMarketing | |||

Marketing mistakes happen to everyone, even the so-called experts. We’ve seen everything from press releases that accidentally went viral for the wrong reasons to brand names so complicated even the CEO couldn’t spell them. But there’s something weir... more
One email rewrote “lifetime” loyalty and turned Carnival’s most devoted customers against the brand.
In this episode, neuromarketing pioneer Roger Dooley breaks down the background to that decision, the Royal Caribbean photo-op disaster, and how AI ... more
What happens when the person paid to pitch stories decides to live them instead? We pull back the curtain on 90s Soho PR, where relationships were built over ringing landlines, long lunches, and last-minute invitations, and where the distance between... more
Behavioural tactics collapse more often than marketers admit. Phil Agnew joins us again to expose the shortcuts that fail, the ones that hold up under pressure, and the science senior marketers can actually trust.
Phil is the creator and host of Nud... more
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Chris, Will and guests provide a funny and refreshing approach to marketing advice. Relatable and hilarious fails combined with some incredible marketing advice and tips!
Always insightful and energetic in equal measures. A great listen from people who’ve been in the game for a very long time. An easy 5/5 :)
Listened too a few of these and it made me really interested about PR and marketing.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Spotify | #3 | |
Spotify | #34 | |
Apple Podcasts | #1 | |
Apple Podcasts | #8 | |
Apple Podcasts | #230 |
Recent interactions between the hosts and their guests.
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Embracing Marketing Mistakes centers on blunt, real-world stories from senior marketers and PR leaders about failures that shaped careers and brands. Episodes frequently dissect high-stakes missteps—from viral social media crises and misfired campaigns to disastrous events and flawed strategies—and extract actionable recoveries and blueprints for avoiding similar fates. The tone is irreverent and candid, with a clear emphasis on practical lessons that listeners can apply to risk management, reputation, and strategic decision-making in real time. A standout angle is how guests transform spectacular missteps into repeatable tactics, making the show a valuable resource for CMOs, agency leaders, and marketing professionals seeking resilience an... more
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Embracing Marketing Mistakes launched 3 years ago and published 157 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Embracing Marketing Mistakes include:
1. Phil Agnew
2. Alistair Frost
3. Kevin Chesters
4. Floyd Bishop
5. Zohi Mustapha
6. Greg Matusky
7. Andrew Block
8. Ant Cousins
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