
Mastering Sales and Negotiations is a podcast designed for ambitious business professionals where we explore world-renowned methodologies to uncover valuable lessons for sales professionals and learn how you can achieve sustainable behaviour change within your team.
| Publishes | Twice monthly | Episodes | 31 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||

Great sales teams still lose opportunities they expected to win, but those losses can offer some of the most valuable lessons.
In this Quick Win episode, we revisit the key takeaways from our conversation with Anna Betts, Head of Business Developmen... more
Welcome back to the Mastering Sales & Negotiations podcast.
Anna Betts joins us this week to share what she has built over 22 years in professional services, including more than 15 years at PwC and her current role as Head of Business Development & ... more
Exhibitions create a rare opportunity to engage prospective customers face-to-face, but many teams fail to make the most of those interactions.
In this Quick Win episode, hosts Rachel Massey and Robin Hoyle revisit some of the key lessons from their... more
Welcome back to the Mastering Sales & Negotiations podcast.
This week, we're joined by Tracy Shah, Joint Managing Director at Venture Marketing Group. Having spent decades working across exhibitions, conferences and events, Tracy has seen first-hand... more
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Simple and well structured insights into negotiation. Looking forward to more episodes.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #240 | |
Apple Podcasts | #12 |
Recent interactions between the hosts and their guests.
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A practical, practitioner-led series focused on turning established sales methodologies into repeatable, real-world outcomes. Episodes emphasize cross-functional alignment between sales and marketing, the intelligent use of data and AI to inform conversations, and the human skills that keep deals moving—such as questioning, listening, and negotiation. Unique angles include founder-led dynamics transitioning to scalable sales processes, embedding AI in everyday selling, and treating exhibitions or events as extended, multi-step campaigns rather than one-off interactions. The show often features guests with hands-on experience in scaling teams, leveraging data, and shaping buyer-centric strategies, making it particularly useful for teams seek... more
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These podcasts share a similar audience with Mastering Sales and Negotiations:
1. Embracing Marketing Mistakes
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3. The Diary Of A CEO with Steven Bartlett
4. A Bit of Optimism
5. Founders
Mastering Sales and Negotiations launched 7 years ago and published 31 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Mastering Sales and Negotiations include:
1. Tracy Shah
2. Robin Hoyle
3. Dr. Simon Hefti
4. Simon Hefti
5. Claus Klein-Ipsen
6. Will Ockenden
7. Claus Klein‑Ipsen
8. Casper Guldager
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