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Artwork for Mastering Sales and Negotiations

Mastering Sales and Negotiations

Huthwaite International
Negotiation
Buying Cycle
B2B Marketing
Sales
Sales Training
Dirty Tricks In Negotiation
Sales and Marketing Alignment
Sales Strategies
Hubspot
Digital Safety Solutions
Healthcare
Lead Generation
B2B Sales
Pure Valegro
Collaboration
Account Management
Trust In Sales
Negotiation Tactics
Preparation In Negotiations
Branding

Mastering Sales and Negotiations is a podcast designed for ambitious business professionals where we explore world-renowned methodologies to uncover valuable lessons for sales professionals and learn how you can achieve sustainable behaviour change within your team.

PublishesWeeklyEpisodes21Founded6 years ago
Number of ListenersCategory
Business

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Artwork for Mastering Sales and Negotiations

Latest Episodes

Welcome back to the Mastering Sales and Negotiations podcast. This week, we were joined by Martin Couzins, Founder and CEO of Insights Media, for a conversation all about intentional customer listening and how deep questioning, real thinking space, a... more

In this episode of Mastering Sales & Negotiations, we explore how intentional customer listening transforms everyday interactions into strategic growth opportunities. Listening isn’t just about hearing feedback—it’s about unlocking the insights that ... more

YouTube

Welcome back to the Mastering Sales and Negotiations podcast. I’m your host, Rachel Massey. This week on the podcast, we were joined by Emma Pacey, Trading Director at one of the UK’s largest supermarket chains. In our conversation, Emma lifted the l... more

In this episode, we sit down with Emma Pacey, Trading Director from one of the UK's largest supermarket chains to uncover the often-overlooked reality of their role: negotiation isn't just about driving hard bargains with suppliers—it's about winning... more

YouTube

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Recent Guests

Emma Pacey
Trading Director at one of the UK's largest supermarket chains
Major UK Supermarket Chain
Episode: Why internal buy-in makes or breaks deals
Mike Pritchett
Entrepreneur and sales leader
Episode: AI can do the research, but it can’t build the relationship
Rebecca Bromwich
Global Account Director at Vodaphone who manages two of the largest global companies in the security and professional services spaces.
Vodaphone
Episode: Why you need to embrace two-faced strategies in the new era of buying
Myles Davidson
Head of Sales for EMEA at Zühlke
Zühlke
Episode: Working Collaboratively to Solve Problems
Steve Lindsey
Event Director at Lincoln West and organizer of the National Sales Conference
Lincoln West
Episode: The Evolution of Sales Events – Driving the Transformative Journey
Tony Hughes
Chief Executive Officer at Huthwaite International
Huthwaite International
Episode: The Evolution of Sales Events – Driving the Transformative Journey
Jane Banks
Founder and MD of Pure Valegro
Pure Valegro
Episode: From technical experts to commercially effective salespeople
Karen Woodhead
Executive VP Global Marketing at Coria
Coria
Episode: Aligning Sales & Marketing for Maximum Impact
Will Ockenden
Owner and Managing Director of Prohibition PR
Prohibition PR
Episode: Persuasive Presentations in B2B Sales

Hosts

Rachel Massey
Host of Mastering Sales and Negotiations, focusing on practical insights and strategies in sales.
Robin Hoyle
Expert in L&D industry, addresses leaders globally, author of two books on learning culture.

Reviews

4.7 out of 5 stars from 20 ratings
  • Real insights

    Simple and well structured insights into negotiation. Looking forward to more episodes.

    Apple Podcasts
    5
    Ricky P Brown
    United Kingdom6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Simple and well-structured insights into negotiation. Looking forward to more episodes.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#234
United Kingdom/Top Podcasts
Apple Podcasts
#8
United Kingdom/Business

Talking Points

Recent interactions between the hosts and their guests.

Sales enablement reimagined — Where AI ends and humans begin
Q: How do you feel about the tools and the processes that we've got at the moment in that sort of sales enablement world?
There are so many tools out there for the sales team, and it's important to drive efficiency so salespeople can do what they do best, which is building relationships.
Building Persuasion
Q: What is your approach towards pitching?
It's important to focus on articulating the client's problems and showing how our solutions can bring significant value to them.
Building Persuasion
Q: How do you get to that point in understanding client needs?
The key is to ask the right questions and create an open dialogue with clients about their needs, even if it makes them uncomfortable.
The Evolution of Sales Events – Driving the Transformative Journey
Q: How has the pandemic changed the importance of face-to-face interactions?
Face-to-face interactions are still essential for developing interpersonal skills and building trust, which cannot be entirely replicated in online environments.
The Evolution of Sales Events – Driving the Transformative Journey
Q: What do you see as the biggest changes to sales events since COVID?
Sales events have evolved from traditional formats to more interactive and collaborative environments, incorporating peer-to-peer learning and workshops to engage attendees more effectively.

Audience Metrics

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Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Mastering Sales and Negotiations

What is Mastering Sales and Negotiations about and what kind of topics does it cover?

This podcast centers around the nuances of sales and negotiations, featuring expert insights aimed at enhancing the skills of business professionals in various industries. Topics often discussed include traditional and modern sales strategies, the integration of technology and human interaction in sales, and the importance of relationship-building in negotiations. Notably, episodes frequently highlight the evolving landscape of sales in the wake of technological advancements, stressing the need for professionals to adapt and refine their approaches to align with contemporary market dynamics. Unique concepts, such as 'double negotiation' and balancing organizational objectives with client needs, are regularly explored, providing listeners wi... more

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How many listeners does Mastering Sales and Negotiations get?

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1. The Rest Is History

How many episodes of Mastering Sales and Negotiations are there?

Mastering Sales and Negotiations launched 6 years ago and published 21 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Mastering Sales and Negotiations?

Recent guests on Mastering Sales and Negotiations include:

1. Emma Pacey
2. Mike Pritchett
3. Rebecca Bromwich
4. Myles Davidson
5. Steve Lindsey
6. Tony Hughes
7. Jane Banks
8. Karen Woodhead

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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