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How I Built This with Guy Raz

Guy Raz | Wondery
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Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.

New episodes release on Mondays and Thursdays. Listen to ... more

PublishesTwice weeklyEpisodes814Founded9 years ago
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Business

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Artwork for How I Built This

Latest Episodes

Plus, Jon’s take on why now is a good time to start a business — in spite of market uncertainty.

Today’s callers: Dan from Washington considers new offerings beyond his core loose leaf yerba mate product. Then, Mike from New Hampshire wants to ex... more

In the late 2000s, two French mountain athletes set out to build a running shoe that captured the feeling of flying.

Jean-Luc Diard and Nicolas “Nico” Mermoud had spent decades inside the innovation engine at Salomon—where product was obsession. In... more

Plus, Mark on his most challenging venture yet: revolutionizing the prescription drug market in America.

First we meet Lucy from Washington DC, considering an opportunity to bring her upside-down peanut butter brand into a big box retailer. Then... more

A bright blue guitar covered in orange koi fish vanished from a museum display … and Swifties immediately knew what it meant.

That distinctive guitar—the one Taylor Swift used to record Speak Now—had been a gift. Hand crafted, by the founders of Tay... more

Key Facts

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Recent Guests

Allison Ombres
Founder of Encelia Hair, creating comfortable wigs for women with hair loss.
Episode: Advice Line with Monica Nassif of Mrs. Meyers
Nick Harmon
Co-founder of Randimals, a plush toy brand with a unique concept.
Episode: Advice Line with Monica Nassif of Mrs. Meyers
Ben Rothenhafer
Owner of Chandelier Cleaning VA, providing cleaning services for chandeliers.
Episode: Advice Line with Monica Nassif of Mrs. Meyers
Neil Blumenthal
Co-founder and co-CEO of Warby Parker
Warby Parker
Episode: Advice Line with Neil Blumenthal of Warby Parker
Kimber Crandall
Co-founder of Pearl Pop, a gummy toothpaste brand.
Pearl Pop
Episode: Advice Line with Neil Blumenthal of Warby Parker
Brian Dement
CEO and co-founder of Salt and Light Wellness, a chain of wellness centers
Salt and Light Wellness
Episode: Advice Line with Neil Blumenthal of Warby Parker
Shireen Khadri
Co-founder of Moji Masala, a family-owned business making authentic Indian food easy.
Moji Masala
Episode: Advice Line: Tapping AI as a Resource for Your Business
Valerie Abinroth
Co-owner of jigsaw puzzle brands 'Learn About Life', 'Large as Life', and 'Laugh with Life'.
Learn About Life, Large as Life, Laugh with Life
Episode: Advice Line: Tapping AI as a Resource for Your Business
Avani Modi Sircar
Co-founder of Modi Toys, creating plush toys and books inspired by Hindu culture.
Modi Toys
Episode: Advice Line: Tapping AI as a Resource for Your Business

Host

Guy Raz
Guy Raz engages audiences with his dynamic interviewing style, guiding conversations that reveal deep insights and personal anecdotes of entrepreneurs and leaders. Known for his ability to draw out meaningful details, he connects with guests through thoughtful questions and relatable storytelling.

Reviews

4.7 out of 5 stars from 42.4k ratings
  • Two Favorite People

    The interview with Mark Rober was a dream come true, my son’s two most favorite people, Guy Raz from WOW in the World and Mark Rober!! Amazing!!!!

    Apple Podcasts
    5
    elisedaw19
    United States12 days ago
  • Number of ads is insane

    I’ve been listening to HIBT since it started. The six minutes at the beginning of the show are absolutely diabolical. Wondery, you have entirely lost the plot.

    Apple Podcasts
    3
    emendee93
    United States14 days ago
  • Music Unnecesaary

    This would be a great podcast if he didn’t feel the need to add music intros every few minutes. It ruins the conversation. I unfortunately had to stop listening to an interview I was really interested in because it was just so distracting and interruptive. There’s literally no purpose to bringing those in throughout the conversation, just let it flow.

    Apple Podcasts
    2
    AbbyHeff
    United States15 days ago
  • how I unsubscribed

    Hey, hey, Guy Raz....if you don't cut down on ALL the advertisements clogging each episode then I'm jusrt gonna have to unsubscribe from this podcast!! There is a tipping point and you just reached it buddy! Other than that, truly a delightful show for of genuinely good info.

    Apple Podcasts
    2
    manayunk wall
    United Statesa month ago
  • Wish there was a wider variety of small businesses on the advice line

    I’ve listened to HIBT for years and really enjoy it and find it motivating as a small business owner. The advice line is great too, but I wish they’d go back to having a wider variety of small businesses call in with their questions like they did when the advice line first started. It seems like they only have already pretty successful small businesses on who ask whether they should get outside funding at least half the time. I think it’s more interesting and more helpful to hear questions from ... more

    Apple Podcasts
    4
    llivingzton
    United States2 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guy Raz is praised for his engaging interview style, making complex business journeys relatable and inspiring.
A significant portion of the audience feels the show is motivational and offers valuable takeaways for aspiring entrepreneurs.
Some feedback concerns the frequency of ads and the desire for more focus on software-related content rather than primarily consumer goods.
Listeners appreciate the insightful stories and practical advice shared by entrepreneurs, often noting the high quality of the guest selection.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Spotify
#32
United States/Business
Apple Podcasts
#39
United States/Business
Apple Podcasts
#27
Canada/Business
Apple Podcasts
#37
United Kingdom/Business
Apple Podcasts
#29
Australia/Business
Apple Podcasts
#98
Italy/Business

Talking Points

Recent interactions between the hosts and their guests.

Taylor Guitars: Kurt Listug and Bob Taylor. From $3,700 Shop to Global Icon
Q: When you guys think about the journey you took, how much of where you guys got to today, the success that you have had, do you attribute to the work, the grind, and how much do you think has to do with just luck and good fortune?
There is certainly a bit of luck involved, but we worked hard and our chemistry allowed us to succeed without major conflicts.
Taylor Guitars: Kurt Listug and Bob Taylor. From $3,700 Shop to Global Icon
Q: How did you guys, I know that guitar sales went up like by an order of magnitude during COVID, like crazy numbers, like you, you guys had your own, you're fully integrated, you had your own production facilities. What was the demand like for you and how did you deal with it?
During COVID, we experienced a massive increase in demand, reaching a production rate of a thousand guitars a day. We had to quickly hire many more people and even used whatever wood we could find, which showed how responsive we were to the situation.
Advice Line with Serial Entrepreneur Mark Cuban
Q: Is it a good idea to expand our kids' winter wear brand to include spring and summer products?
Focus on operational efficiency and understanding your supply chain before expanding. Ensure profitability first, then consider growth opportunities.
Advice Line with Serial Entrepreneur Mark Cuban
Q: What should I prioritize over the next six months to grow my handmade razor business after a setback due to the pandemic?
Consider raising your prices significantly since you are selling custom work. Your story and craftsmanship should be at the forefront of your value proposition.
Advice Line with Serial Entrepreneur Mark Cuban
Q: How would you approach an opportunity to succeed in a new retail channel while maintaining a premium brand?
Focus on profitability, understand the sales dynamics, and make sure you are selling through effectively. Don't rush into big box stores without understanding the costs involved.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Frequently Asked Questions About How I Built This

What is How I Built This about and what kind of topics does it cover?

Insightful interviews with renowned entrepreneurs uncover the stories behind some of the world's most iconic brands and businesses. Each episode features founders sharing their journeys, filled with moments of challenge, innovation, and personal growth. The discussions often highlight key themes such as entrepreneurship, leadership, brand development, and overcoming adversity, making it a rich resource for aspiring entrepreneurs and established business leaders alike. Additionally, the format involves listener call-in segments, allowing for practical advice on business challenges, enhancing the relatability and appeal to those looking to navigate their own entrepreneurial paths.

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How many listeners does How I Built This get?

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What are the audience demographics for How I Built This?

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How many subscribers and views does How I Built This have?

To see how many followers or subscribers How I Built This has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to How I Built This?

These podcasts share a similar audience with How I Built This:

1. Masters of Scale
2. Planet Money
3. Freakonomics Radio
4. The Tim Ferriss Show
5. The Indicator from Planet Money

How many episodes of How I Built This are there?

How I Built This launched 9 years ago and published 814 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact How I Built This?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for How I Built This?

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What guests have appeared on How I Built This?

Recent guests on How I Built This include:

1. Allison Ombres
2. Nick Harmon
3. Ben Rothenhafer
4. Neil Blumenthal
5. Kimber Crandall
6. Brian Dement
7. Shireen Khadri
8. Valerie Abinroth

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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