
Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. How I Built This is part of the Vox Media Podcast Network... more
| Publishes | Twice weekly | Episodes | 881 | Founded | 10 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||

Today’s callers: Dominic in London faces challenges with profitability and scaling for his foldable bike helmet. Then, Ivana in Vancouver wonders how to maintain the momentum of her pet gear brand as she prepares for the arrival of her first child. D... more
Heather Hasson and Trina Spear saw an opportunity nobody else seemed to notice: millions of healthcare workers were spending long days in uncomfortable, ill-fitting scrubs.
So they set out to reinvent them.
Heather was a designer with almost no mon... more
Today’s callers: Kahindo from New York is looking to reboot her African-rooted fashion brand after losing a few key retailers. Then Tara from San Diego considers avenues to educate consumers about the benefits of her wool sauna hats. And Carol from H... more
Loren Castle started baking cookies after surviving cancer in her early twenties. Five years later, Sweet Loren’s refrigerated cookie dough was generating just $350,000 a year. But instead of giving up, she listened to customers, and reinvented the d... more
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Too predictable with AI slop click bait titles and excessive ads . Much better options are available now.
Guy knows how to interview people to get the real story but also keep it entertaining. I love the content and the style.
My husband and I each own our own businesses. Love this podcast. I don’t think I’ve missed an episode ever! Highly recommend!
I have listened to ever episode in order 10000/10
Great Story!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Spotify | #38 | |
Apple Podcasts | #68 | |
Apple Podcasts | #48 | |
Apple Podcasts | #54 | |
Apple Podcasts | #29 | |
Apple Podcasts | #61 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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A show that profiles iconic founders and brand builders, focusing on the gritty realities of turning ideas into enduring businesses. Episodes often center on branding, growth strategies, product development, fundraising, partnerships, and leadership under pressure, with guests spanning consumer goods, fashion, tech, hospitality, and education-technology spaces. Notable angles include how founders navigate cash flow, go-to-market tactics, and governance while maintaining a distinctive brand voice. The format blends practical coaching, founder stories, and real-world examples, offering listeners tangible lessons to apply to their own ventures. A standout strength is the mix of veteran entrepreneurs and breakout founders, delivering actionable... more
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These podcasts share a similar audience with How I Built This:
1. Planet Money
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4. My First Million
5. The Indicator from Planet Money
How I Built This launched 10 years ago and published 881 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on How I Built This include:
1. Tope Awotona
2. Ivana Tay
3. Justin Kittrich
4. Danny Sarkel
5. Dom Cotton
6. Heather Hasson
7. Trina Spear
8. Carol Deshawn
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.