
The IPA is the professional body for advertising, media and marketing communications agencies in the UK. We represent over 300 agencies, which are responsible for 85% of UK advertising and communication spend.
Our shows, AdTalk with Paul Bainsfair, The Effectiveness Files with Laurence Green, Making Sense, New Business Diaries, and IPA On... Talent Matters break down the big issues facing the ad... more
| Publishes | Twice monthly | Episodes | 118 | Founded | 11 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||

PHD's Louise Twycross-Lewis joins the IPA Making Sense Podcast to discuss her belief in the power of research, how insight is evolving in an AI-driven world and how it can fuel creativity.
Brompton Bicycle Managing Director Will Butler-Adams joins the IPA Effectiveness Files to talk about their journey to becoming Britain's biggest bike manufacturer, how they've set out to create urban freedom for happier lives, and what bicycle design... more
Emily Crabtree, Global Marketing Director at IMA, and Patrick Ryan, Founder of 300 Consultancy, join the IPA New Business Diaries to discuss the state of new business in 2026, the 'age of more' and how to drive sustainable growth for the agency and t... more
Jenny Biggam, Founder of the7stars, joins the IPA Making Sense Podcast to explain what makes a great planner, how to separate good judgment from risky decisions and explore whether it is time to reconsider what we call media planning in today's lands... more
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This program centers on how planning, data, creativity, and measurement intersect in modern advertising and media. Episodes frequently explore how AI and data tooling augment human judgment, how planning spans multiple channels, and how brand-led thinking shapes effective campaigns. Guests range from senior planners and agency leaders to researchers and creators, offering practical tactics for turning dashboards into decisions, improving storytelling with data, and navigating a fragmented media landscape. A standout theme is the emphasis on human-centered strategy, psychological safety in teams, and resilient pitching and leadership in a rapidly evolving industry. Listeners can expect candid insights on leadership, brand and campaign effect... more
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IPA Podcast launched 11 years ago and published 118 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Rephonic pulls ratings and reviews for IPA Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of IPA Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on IPA Podcast include:
1. Louise Twycross-Lewis
2. Will Butler-Adams
3. Patrick Ryan
4. Jenny Biggam
5. Rik Moore
6. Tessa LeGassick
7. Sam Knowles
8. Vicky Fox
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.