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Uncensored CMO

Jon Evans
Very
Mcdonald's
Airbnb
Brand Strategy
Brand Marketing
Pandemic
Marketing Strategy
Customer Insights
Holiday Retail Campaigns
Travis Scott Meal
Famous Orders Campaign
Performance Marketing
Metro Bank
Creativity
Wieden+kennedy
Consumer Insights
Just Eat
Insurance Comparison
Financial Services
Hun Culture

The Uncensored CMO was created to explore the good, the bad and quite frankly downright ugly truth about marketing theory & practice.

PublishesWeeklyEpisodes195Founded6 years ago
Number of ListenersCategories
BusinessMarketingEntrepreneurship

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Artwork for Uncensored CMO

Latest Episodes

The B2B boys Jon Lombardo and Peter Weinberg return to the podcast for a third time, this time wearing their new distinctive assets. They go hard on Professor Scott Galloway, disagreeing with his "brand is dead" statement, suggesting that not only is... more

I speak to Airbnb's CMO, Hiroki Asai, fresh off their 2025 Summer Release, where they announced their brand new "Services" and "Experiences" addition to the platform. This now positions Airbnb as the perfect alternative to a hotel when travelling. Hi... more

Since Elon Musk acquired X (formerly Twitter) in 2022, the platform has undergone dramatic changes; slashing headcount, losing major advertisers, and redefining its identity. Now, under CEO Linda Yaccarino and marketing lead Angela Zepeda (formerly o... more

Rankin Carroll is the Chief Brand Officer at Mars, having joined the company in 2002. Mars is responsible for some of the most well-known advertising in the world, for brands including M&M’s, Twix, Snickers, Skittles, and more. Jon speaks to Rankin a... more

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Recent Guests

Hiroki Asai
Chief Marketing Officer at Airbnb, overseeing branding and marketing strategy
Airbnb
Episode: Airbnb on their big new innovation, in-housing creativity and brand led communication - Hiroki Asai
Angela Zepeda
Former CMO at Hyundai, currently the global head of marketing at X
X
Episode: The future of X: winning back advertisers, breaking the news & building the world’s most powerful AI
Nicole Parlapiano
Entrepreneurial CMO of Tubi, recognized for her innovative marketing strategies.
Tubi
Episode: Chaos, Creativity & Courage - how Tubi took on the streaming giants - Nicole Parlapiano
Rory Sutherland
Vice Chairman of Ogilvy UK
Ogilvy
Episode: Prof G on AI eating itself, social media rage & the end of the CMO
Colin Fleming
CMO of ServiceNow
ServiceNow
Episode: AI agents - personalisation, productivity & performance with Adobe, ServiceNow and IBM
Billy Seabrook
Chief Design Officer at IBM
IBM
Episode: AI agents - personalisation, productivity & performance with Adobe, ServiceNow and IBM
Stacy Martinet
Runs Communications for Adobe
Adobe
Episode: AI agents - personalisation, productivity & performance with Adobe, ServiceNow and IBM
Eugenia Zalis
Global Chief Marketing Officer at Oreo
Oreo
Episode: Oreo’s playful positioning, bold innovation and brand partnerships - Eugenia Zalis
Katie Welch
Chief Marketing Officer at Rare Beauty
Rare Beauty
Episode: Rare Beauty: the story behind the success of Selena Gomez’s make up brand - Katie Welch

Host

Jon Evans
Host known for insightful conversations with leading marketers, focusing on real-world applications of marketing strategies.

Reviews

4.8 out of 5 stars from 412 ratings
  • Superb

    Love the show! Jon’s you are a pleasure to listen to, you get the best out of your guests and I love the diverse subject matter covered.

    Apple Podcasts
    5
    Love Wordle
    South Africaa month ago
  • Scott and Rory

    Loved this episode. Will listen to more.

    Apple Podcasts
    5
    blawkins.
    United Kingdoma month ago
  • Love this show

    I love the content, the guests and the overall vibe of the entire team. Very knowledgeable and balanced. The questioning style is exceptional.

    Apple Podcasts
    5
    Jayne@The48
    United Kingdom2 months ago
  • If listening time is limited, THIS is the marketing podcast to prioritize

    As an avid listener of marketing and leadership podcasts, I’ve done the work for you and can attest that this is one of the best out there. A+ guests, sharp questions and builds that only an esteemed host like Jon could provide. He steers the convo to the ripest territories, while letting the guests shine and share the most applicable insights for bright marketing minds.

    Apple Podcasts
    5
    tsolo18
    United States2 months ago
  • Excellent Interviews

    Jon does a great job in finding interesting guests and being able to ask the kinds of questions that marketers are likely to find interesting. My only ‘complaint’ is that there is some shyness around financial topics, I wish more was discussed with a ‘commercial’ framing rather than just from an advertising/creative point of view.

    Apple Podcasts
    5
    chris463
    United Kingdom4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the engaging and informative content, praising the host's ability to ask pertinent questions and facilitate meaningful discussions.
Some feedback suggests a desire for more in-depth discussions on commercial aspects of marketing as opposed to purely creative narratives.
Guest selection is frequently highlighted, with many noting the diversity and insights provided by industry experts present in episodes.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Airbnb on their big new innovation, in-housing creativity and brand led communication - Hiroki Asai
Q: What are the challenges associated with expanding Airbnb's offerings from accommodations to experiences?
Hiroki discusses the importance of thoughtful design and the need to connect with local experts to ensure authentic offerings.
Rory Sutherland on why marketing is the answer to economic growth
Q: What issue have you been profoundly wrong about and why?
Sutherland reflects on his doubts about the future of podcasting, which he initially believed wouldn't succeed in the UK due to cultural differences but ended up being completely wrong.
Prof G on AI eating itself, social media rage & the end of the CMO
Q: What is your take on AI in marketing?
AI offers tremendous opportunities for marketers to become more efficient and innovative, and it's crucial to embrace it, as understanding AI will separate successful professionals from those who fall behind.
AI agents - personalisation, productivity & performance with Adobe, ServiceNow and IBM
Q: What should marketers do to catch up with AI?
Marketers should remain curious and experiment with AI in their workflows.
AI agents - personalisation, productivity & performance with Adobe, ServiceNow and IBM
Q: What are the big shifts that you're seeing in terms of how AI is being used?
AI is now more mission-critical, with improvements in segmentation, persona development, and agent orchestration.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Uncensored CMO

What is Uncensored CMO about and what kind of topics does it cover?

This podcast offers an unfiltered exploration of various aspects of marketing, providing listeners with insights into both successful strategies and the challenges brands face in today's rapidly evolving landscape. It features discussions with industry leaders ranging from Chief Marketing Officers to innovative entrepreneurs, who share their experiences, strategies, and beliefs about the marketing world. Topics often include the importance of authenticity, the use of data in decision-making, and the need for emotional connections in branding, making it an invaluable resource for marketing professionals and enthusiasts alike.

Unique for its candid nature, the podcast focuses not only on theoretical knowledge but also on real-world applicati... more

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How many listeners does Uncensored CMO get?

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To see how many followers or subscribers Uncensored CMO has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Uncensored CMO?

These podcasts share a similar audience with Uncensored CMO:

1. On Strategy Showcase
2. Nudge
3. The CMO Podcast
4. The WARC Podcast
5. HUNGRY.

How many episodes of Uncensored CMO are there?

Uncensored CMO launched 6 years ago and published 195 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Uncensored CMO?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Uncensored CMO?

Recent guests on Uncensored CMO include:

1. Hiroki Asai
2. Angela Zepeda
3. Nicole Parlapiano
4. Rory Sutherland
5. Colin Fleming
6. Billy Seabrook
7. Stacy Martinet
8. Eugenia Zalis

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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