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Artwork for Uncensored CMO

Uncensored CMO

Jon Evans

The Uncensored CMO was created to explore the good, the bad and quite frankly downright ugly truth about marketing theory & practice.

PublishesWeeklyEpisodes130Founded4 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Artwork for Uncensored CMO

Latest Episodes

Today we're talking about what makes a great CMO. One of the CMOs that I've admired throughout his career is Craig Inglis, who famously was a CMO for John Lewis for many years, making those ads that you saw at Christmas and really defining the genre ... more

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2 days ago

One of my favourite campaigns of all time is "Should've Gone to Specsavers" an idea that has completely transformed the Specsavers business. I speak to their CMO, Peter Wright and the MD of their in house creative team, Nicola Wardell, about how they... more

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9 days ago

How does someone create advertising for a brand that is over 150 years old? That is exactly what Stephen O'Kelly has been tasked with as Global Brand Director at Guinness, one of the most iconic brands in the world. Recorded from the Connoisseur bar ... more

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16 days ago

Vikki Ross is a copywriting expert. Having worked for some major brand in the past two decades, she knows a thing or two about branding and tone of voice. This episode is a copywriting masterclass. We start by delving into the principles of great cop... more

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23 days ago

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Reviews

4.8 out of 5 stars from 236 ratings
  • Great podcast

    Really great podcast which is lighthearted and funny, but also packs a serious punch in terms of the information it provides!

    Apple Podcasts
    5
    eddiem123412347
    United Kingdom16 days ago
  • Powerful, practical, never dull

    Jon Evans and his guests cut through the nonsense of most marketing media and provide real, actionable and inspiring advice. more

    Apple Podcasts
    5
    Joe Glennon
    United Statesa month ago
  • Always Interesting and Insightful

    Jon always manages to get interesting guests and has good questions for them. Because he knows the marketing community well he manages to guide conversations towards topics that are relevant and insightful, definitely recommend you give the podcast a listen if you work in marketing.

    Apple Podcasts
    5
    chris463
    Switzerlanda month ago
  • Refreshing and Inspiring

    I’ve finished each episode feeling energised and inspired to be and create better. more

    Apple Podcasts
    5
    KatieML123
    United Kingdoma month ago
  • One of the best marketing podcasts

    This is a great podcast! The guests are always interesting and bring diverse perspectives. Jon knows how to keep the conversation flowing in an engaging and relatable way. I always look forward to a new episode as I always learn something new or get inspired to read more.

    Apple Podcasts
    5
    Swarovski86
    United Kingdoma year ago

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Uncensored CMO launched 4 years ago and published 130 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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