On Strategy Showcase
Fergus O’CarrollWhere marketers share the strategy stories behind amazing campaigns.
| Publishes | Weekly | Episodes | 326 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessManagement | |||
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Latest Episodes
In its effort to create distinction in the cluttered telehealth category, Grow's new campaign wants to create a distinction between therapy for crisis and therapy that helps you simply create the best version of yourself. I'm Joined by Mollie Parteso... more
Virtual Insanity by Jamiroquai (JL) resurfaces 30 yrs later in the campaign for Beefeater 0.0. Gin. CSO Damien Le Castrec and CCO Shelley Smoler share the story behind the recreation of the famous video and its link to the Beefeater 0.0. launch. You ... more
Veronica Thew, Head of Strategy at Mother, Ellery Luce, EVP, Strategy at Mischief and Jonathan Daly, Joint Head of Strategy at JL, pitch campaigns they love but never worked on to a Sold Out live audience. Next stop is LA at TBWA, Oct 28th at 5:30. T... more
Matt Carmichael, SVP Consumer Trends at Ipsos joins Lisa Zielinski, SVP Creative Excellence at Ipsos and myself to discuss the logic of generational cohorts and the alternative of life stage marketing. The three reports we reference in this episode a... more
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Reviews
- Insightful and Inspiring
I’ve been listening to this pod for a while and love it. As a younger person looking to grow my career these discussions are really beneficial. I found the most recent episode truly special and really enjoyed the guests. Caleb’s takes were awesome
Apple Podcasts5youngzapizza
United Statesa year ago - Strategists or planners?
The OnStrategy Podcast is well-produced but leans too heavily on the idea of strategists as a standalone profession, which feels a bit disconnected from reality. Strategy isn’t an isolated job—it’s part of a bigger process, while planning is an actual profession. The podcast could be more engaging by focusing on real-world application, bringing in more diverse formats, improving storytelling, and making the discussions feel less abstract and more useful. Right now, it risks being more about thin... more
Apple Podcasts2Frankiewankenobi
Australia2 years ago - Extremely Insightful
I find the episodes very useful in terms of getting a ‘peek behind the curtain’ of big campaigns, Fergus does a great job with interviews and I’ve found a lot of value form the guests that they are able to get on.
Apple Podcasts5chris463
United Kingdom2 years ago - Really enjoying the effectiveness series
More of this please!!
Apple Podcasts5caitlin.marie.DUnited States2 years ago - Informative & revealing
Strategists don’t tend to have the ‘club’ that the creative industry does, so we have less opportunities to meet, talk and connect. This podcast gives strategists the opportunity to get there nerd on and go deeply into the multifaceted tools & topics that is strategy today! And we get to ‘meet’ the leading thinkers in the industry. Fergus is a sharp interviewer and asks the questions you are thinking as the discussion kicks on. Thank you loves podcast!
Apple Podcasts5LC StanmoreAustralia3 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #203 | United States/Business/Marketing |
Apple Podcasts | #130 | United Kingdom/Business/Marketing |
Apple Podcasts | #248 |  Canada/Business/Marketing |
Apple Podcasts | #12 |  India/Business/Marketing |
Apple Podcasts | #37 |  Indonesia/Business/Marketing |
Apple Podcasts | #57 |  Ukraine/Business/Marketing |
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Frequently Asked Questions About On Strategy Showcase
What is On Strategy Showcase about and what kind of topics does it cover?
This show focuses on the real-world craft of brand strategy and marketing campaigns, featuring high-level conversations with senior strategists, agency leaders, and brand marketers. Episodes frequently explore how briefs are written, how brands frame narratives, and how cross-functional collaboration shapes impactful work. Expect deep dives into category dynamics, sponsorships, and the psychology of audiences, with practical takeaways on planning, testing, and storytelling. A standout trait is its under-the-hood access to the thinking behind successful campaigns, plus a strong emphasis on collaboration between strategy and creative teams across large brands and agencies.
Where can I find podcast stats for On Strategy Showcase?
Rephonic provides a wide range of podcast stats for On Strategy Showcase. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to On Strategy Showcase and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does On Strategy Showcase get?
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What are the audience demographics for On Strategy Showcase?
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How many subscribers and views does On Strategy Showcase have?
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Which podcasts are similar to On Strategy Showcase?
These podcasts share a similar audience with On Strategy Showcase:
1. Uncensored CMO
2. The CMO Podcast
3. Nudge
4. The WARC Podcast
5. Worklife with Molly Graham
How many episodes of On Strategy Showcase are there?
On Strategy Showcase launched 7 years ago and published 326 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact On Strategy Showcase?
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Where can I see ratings and reviews for On Strategy Showcase?
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What guests have appeared on On Strategy Showcase?
Recent guests on On Strategy Showcase include:
1. Marshall Ball
2. Mollie Partesotti
3. Damien Le Castrec
4. Shelley Smoler
5. Veronica Thew
6. Ellery Luce
7. Jonathan Daly
8. Grace Martin
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.