
Where marketers tell the stories behind the strategies that led to amazing campaigns.
| Publishes | Weekly | Episodes | 304 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingManagementBusiness | |||

Walmart's Head of Emerging Experience, Justin Breton and GEEIQ's CEO Charles Hambro join me to talk about gaming, virtual worlds and Walmart's place in them. This is episode one in a three episode virtual worlds series. Tickets for our June 18th, 202... more
Inside the Effie Judge's room in NYC on May 7th. Twelve judges were there to decide which of the seven Gold Effie-winning cases from earlier judging rounds would be awarded the prestigious Grand Effie for 2026. This is what happened.
On this month's episode of On the Pulse, I'm joined by Ipsos' Chief Behavioral Scientist ion the U.S., Jesse Itzkowitz, and SVP, Head of Creative Excellence, Lisa Zielinski, to discuss the opportunity humor provides as a strategic tool. Thanks to Ip... more
It's planners talking brands they've never worked on. We're joined this month by Landi Day, CSO at BBDO, Chicago and Omar Quinones, CSO at LERMA/, Dallas. We're having some laughs and talking Subaru and Vaseline. You can also watch this episode and s... more
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I’ve been listening to this pod for a while and love it. As a younger person looking to grow my career these discussions are really beneficial. I found the most recent episode truly special and really enjoyed the guests. Caleb’s takes were awesome
The OnStrategy Podcast is well-produced but leans too heavily on the idea of strategists as a standalone profession, which feels a bit disconnected from reality. Strategy isn’t an isolated job—it’s part of a bigger process, while planning is an actual profession. The podcast could be more engaging by focusing on real-world application, bringing in more diverse formats, improving storytelling, and making the discussions feel less abstract and more useful. Right now, it risks being more about thin... more
I find the episodes very useful in terms of getting a ‘peek behind the curtain’ of big campaigns, Fergus does a great job with interviews and I’ve found a lot of value form the guests that they are able to get on.
More of this please!!
Strategists don’t tend to have the ‘club’ that the creative industry does, so we have less opportunities to meet, talk and connect. This podcast gives strategists the opportunity to get there nerd on and go deeply into the multifaceted tools & topics that is strategy today! And we get to ‘meet’ the leading thinkers in the industry. Fergus is a sharp interviewer and asks the questions you are thinking as the discussion kicks on. Thank you loves podcast!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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A sharp focus on how big-brand campaigns are built, measured, and evolved, with frequent emphasis on briefs, brand storytelling, and the intersection of creative, data, and media. Episodes commonly explore how to translate client goals into actionable briefs, how to unlock better collaboration across teams, and how brands use authentic storytelling, creator-led content, and social and sponsorship strategies to drive growth. Notable features include live-tour formats, in-depth case studies (from automotive to consumer goods to tech platforms), and a strong curiosity about testing, metrics, and long-term brand health beyond one-off campaigns. The show often surfaces actionable frameworks for planning, measuring impact, and aligning product, m... more
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These podcasts share a similar audience with On Strategy Showcase:
1. Uncensored CMO
2. The CMO Podcast
3. The WARC Podcast
4. Nudge
5. Marketing Against The Grain
On Strategy Showcase launched 6 years ago and published 304 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on On Strategy Showcase include:
1. Lisa Zielinski
2. Jesse Itzkowitz
3. Landi Day
4. Omar Quinones
5. ET Franklin
6. Will Grundy
7. Marcus Collins
8. Elizabeth Paul
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.