Where marketers tell the stories behind the strategies that led to amazing campaigns.
Publishes | Weekly | Episodes | 269 | Founded | 6 years ago |
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Number of Listeners | Categories | BusinessMarketingManagement |
It's planners talking brands they've never worked on. This month, guest panelists Lachlan Badenoch, CSO at Carmichael Lynch and Kelsey Karson EVP, Head of Strategy at Tombras, join our regular panel of misfits. Thanks to System1 and Tracksuit for mak... more
Founded in 2016, Highdive has produced Super Bowl work for Lays, Jeep, State Farm, Rocket, MSC Cruises, BetMGM and more. Mark Gross, Co-Founder and Chief Creative Officer, Erin Wong, Group Strategy Director and Vanessa Chin of System1 join me.
Watch out, they're coming. After 10 legendary years at Adam&EveDDB, Martin and Rick have resurfaced as Ace of Hearts alongside Polly McMorrow from McCann. We have an honest conversation about why they left, what their ambition is and what might be po... more
"Fit for all Times" is the brand's platform. CMO Andrew Katz joins me to talk about how a specialist brewer is trying to outperform the generalists, like Heineken, in the alcohol-free (AF) beer space. Thanks to Tracksuit (the affordable brand trackin... more
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I’ve been listening to this pod for a while and love it. As a younger person looking to grow my career these discussions are really beneficial. I found the most recent episode truly special and really enjoyed the guests. Caleb’s takes were awesome
The OnStrategy Podcast is well-produced but leans too heavily on the idea of strategists as a standalone profession, which feels a bit disconnected from reality. Strategy isn’t an isolated job—it’s part of a bigger process, while planning is an actual profession. The podcast could be more engaging by focusing on real-world application, bringing in more diverse formats, improving storytelling, and making the discussions feel less abstract and more useful. Right now, it risks being more about thin... more
I find the episodes very useful in terms of getting a ‘peek behind the curtain’ of big campaigns, Fergus does a great job with interviews and I’ve found a lot of value form the guests that they are able to get on.
More of this please!!
Strategists don’t tend to have the ‘club’ that the creative industry does, so we have less opportunities to meet, talk and connect. This podcast gives strategists the opportunity to get there nerd on and go deeply into the multifaceted tools & topics that is strategy today! And we get to ‘meet’ the leading thinkers in the industry. Fergus is a sharp interviewer and asks the questions you are thinking as the discussion kicks on. Thank you loves podcast!
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Focusing on the art and science of marketing, the content showcases a variety of strategic insights from marketing professionals across numerous industries. Listeners can expect discussions on innovative campaigns, branding strategies, and the challenges encountered along the way, including perspectives from leading agencies and brands in the advertising realm. Unique in its approach, the content often features behind-the-scenes stories that illuminate how successful campaigns have been crafted, providing valuable lessons that can resonate with marketers and strategists alike. The podcast brings together experienced guests who share their expertise in connecting with consumers through creative marketing tactics, making it a rich resource f... more
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These podcasts share a similar audience with On Strategy Showcase:
1. Uncensored CMO
2. The CMO Podcast
3. The WARC Podcast
4. Nudge
5. Marketing Against The Grain
On Strategy Showcase launched 6 years ago and published 269 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on On Strategy Showcase include:
1. Lachlan Badenoch
2. Vanessa Chen
3. Matthew Herbert
4. Andrew Katz
5. Emily Portnoy
6. Chris Rogge
7. Seher Sikandar
8. Georgie Jeffreys
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