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Artwork for Marketing, Magic, & The Messy Middle: Wickedly Branded

Marketing, Magic, & The Messy Middle: Wickedly Branded

Beverly Cornell
Branding
Wickedly Branded
Marketing
Entrepreneurship
Automation
Brand Activation
Marketing Strategies
Marketing For Entrepreneurs
Storytelling
Momentum
Urban August
Visibility
Cause Marketing
Clarity
Beverly Cornell
Leadership
Linkedin
Personal Branding
Testimonials
B2B Services

About Marketing, Magic & the Messy Middle: Wickedly Branded®Marketing, Magic & the Messy Middle: Wickedly Branded® is a conversational podcast for women building businesses with purpose, impact, and heart.Hosted by Brand Evolution Strategist Beverly Cornell, each episode feels less like an interview and more like sitting down for coffee with brilliant women who are creating meaningful change in th... more

PublishesDailyEpisodes206Founded3 years ago
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MarketingBusinessEntrepreneurship

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Artwork for Marketing, Magic, & The Messy Middle: Wickedly Branded

Latest Episodes

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Some decisions feel impossible because we are asking them to answer questions only the future can answer.

In this episode, Beverly Cornell explores what happens when a founder stops demanding perfect certainty and starts focusing o... more

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A decision can make perfect sense in one season of life and keep shaping your business long after the conditions that created it have disappeared.

In this episode, Beverly Cornell asks a deceptively powerful question:

What possibi... more

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A client wants an exception. A peer questions your positioning. A competitor launches something new. Someone on your team has an opinion. An algorithm changes, and suddenly everyone seems to have advice about what you should do next... more

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Overwhelm rarely arrives all at once.

It can build through years of perfectly reasonable decisions: saying yes to a client because the relationship matters, rearranging work around family, staying available because responsiveness h... more

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Recent Guests

Wendy Elover
Joy and clarity strategist, certified happiness coach, author
Wickedly Branded
Episode: Finding Your Focus Without Chasing More Productivity | Wendy Elover
Dominika Stanyowicz
Neuroscience-based coach, speaker, and trainer
Your Brain Coach D
Episode: The Messy Middle Between Who You Were and What Comes Next | Dominika Staniewicz
Michelle Baker
Leader, coach, and strategist helping leaders turn confidence into a repeatable system
Michelle R. Baker Enterprises
Episode: Who Is Running Your Day? Build the Confidence to Lead, Market, and Grow | Meshell Baker
Audrey Faust
CFO strategist helping financially phobic women move from avoiding numbers to using them with clarity
self-employed CFO strategist
Episode: Why Business Owners Avoid Their Numbers (And How to Stop) | Audrey Faust
Camille Miller
Founder of the Soul Professional Movement, global business incubator
Soul Professional Movement
Episode: Coherence Over Alignment: Building a Brand That's True to You | Camille Miller
Michelle Park
Founder of Brand New Animals Agency
Brand New Animals Agency
Episode: The Story Behind the Scroll: Social Strategy | Michelle Park
Andrea Waltz
Best-selling co-author of Go for No and expert on rejection and resilience
Go for No
Episode: Say No First: The Bold Client Attraction Secret | Andrea Waltz
Katie Peterman
Founder of Your FRX, fractional executive provider to growing companies
Your FRX
Episode: Stop Guessing: Build Operational Clarity That Scales | Kati Peterman
Wiebke Tasch
Founder of Digital Authors publishing agency
Digital Authors
Episode: Write the Book That Builds Brand Authority | Wiebke Tasch

Host

Beverly Cornell
Host of Wickedly Branded podcast; brand evolution strategist focused on midlife women in service-based businesses.

Reviews

5.0 out of 5 stars from 11 ratings
  • The Real Deal

    ⭐️⭐️⭐️⭐️⭐️

    Beverly Cornell is the real deal. Wickedly Branded is equal parts inspiring and practical she blends brand clarity, mindset, and marketing in a way that feels human and empowering. I genuinely enjoyed being on the show because Beverly creates a conversation that pulls out real insight (not surface-level tips). If you’re building a mission-driven business and want your brand to match your brilliance, this podcast belongs in your weekly rotation.

    Apple Podcasts
    5
    Your Biz Rules-Leslie Hassler
    United States8 months ago
  • A Must-Listen for Service-Based Business Owners!

    If you're a service-based business owner looking to elevate your marketing game and gain invaluable insights from industry experts, "Spark & Ignite Your Marketing" is the podcast for you! Hosted by the brilliant Beverly Cornell, this show is a treasure trove of inspiration, actionable strategies, and heartwarming success stories.

    Each episode features in-depth conversations with successful entrepreneurs who share their unique journeys, challenges, and marketing wisdom. Beverly's engaging and pe... more

    Apple Podcasts
    5
    ™ girl
    United States2 years ago
  • Marketing conversations that are useful and warm

    Beverly is a warm, knowledgeable host, with tons to offer as a marketing expert! I’m enjoying the conversations and lessons!

    Apple Podcasts
    5
    MindMine Education
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host brings warmth and depth, mixing practical branding with genuine conversation.
Guests and topics are consistently useful for marketing, branding, and leadership growth.
Listeners praise actionable insights and relatable storytelling that feel like a coffee chat, not a sales pitch.

Talking Points

Recent interactions between the hosts and their guests.

Coherence Over Alignment: Building a Brand That's True to You | Camille Miller
Q: What practical steps can listeners take to align their brand with their true self?
Record and analyze conversations with clients to mine authentic language, ensure leadership shows up consistently, and reframe branding to reflect the future self you want to become.
Coherence Over Alignment: Building a Brand That's True to You | Camille Miller
Q: How does Camille define coherence and why is it important for branding?
Coherence combines identity with bodily alignment; it's not just messaging but the nervous system and beliefs that enable sustainable progress and trust with clients.
Coherence Over Alignment: Building a Brand That's True to You | Camille Miller
Q: What has been the hardest part of evolving Camille's brand over the years?
The challenge has been getting out of her own way and balancing visionary leadership with practical doing, especially in monetization and sustaining growth without losing the core mission.
The Story Behind the Scroll: Social Strategy | Michelle Park
Q: What is the core difference between having a presence and having a strategy for a brand?
The core shift is moving from posting for the sake of posting to telling a real story with measurable impact, integrating content with e-commerce, PR, and paid media, and ensuring the brand story translates across all touchpoints.
The Story Behind the Scroll: Social Strategy | Michelle Park
Q: What were you doing differently in 2015 when you started growing your audience?
Michelle explains it wasn't a deliberate strategy at first; it was authentic storytelling about her life and her daughter, which naturally drew an audience and later evolved into a client-focused strategy.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show centers on women-led businesses with purpose, blending warm, human conversation with practical branding and marketing guidance. Episodes typically explore identity, scale, visibility, and legacy, often through personal stories that highlight aligning business with lived experience. A standout trait is the host's informal, coffee-chat style that emphasizes authenticity, actionable frameworks, and a focus on meaningful impact over hustle. Listeners likely include midlife women entrepreneurs and coaches seeking clarity, sustainable growth, and a human-centered approach to branding and marketing.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Woman of Influence
2. Build Your Tribe | Grow Your Business with Social Media
3. The Amy Porterfield Show
4. Social Media Marketing Podcast
5. The Side Hustle Show

How many episodes of this podcast are there?

this podcast launched 3 years ago and published 206 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Wendy Elover
2. Dominika Stanyowicz
3. Michelle Baker
4. Audrey Faust
5. Camille Miller
6. Michelle Park
7. Andrea Waltz
8. Katie Peterman

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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