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Artwork for The Principal Podcast

The Principal Podcast

GHA Marketing
Artificial Intelligence
Leadership Development
Culture
Leadership
B2B Podcasting
Professional Services
Linkedin
Sales
Consulting
Trust
Branding
Executive Coaching
GHA Marketing
Private Equity
Lead Generation
Coaching
Procurement
Franchising
Manufacturing
Mergers and Acquisitions

The Principal Podcast is where founders, Managing Partners, and CEOs of professional services firms share how they build, grow, and lead businesses that last. Each episode goes deep on the real strategies behind firm growth, from winning clients and building trust, to scaling teams and staying ahead in a competitive market. Hosted by a team of seasoned professionals with backgrounds across consult... more

PublishesDailyEpisodes493Founded3 years ago
Number of ListenersCategories
EducationBusiness

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Artwork for The Principal Podcast

Latest Episodes

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (ghapodcast.com)

Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: ghapodcast... more

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (ghapodcast.com)

Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: ghapodcast... more

YouTube

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (ghapodcast.com)

Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: ghapodcast... more

YouTube

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (ghapodcast.com)

Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: ghapodcast... more

Key Facts

Accepts Guests
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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Anne McGhee-Stinson
CEO and founder of InteraWorks
InteraWorks
Episode: How to Build a Professional Services Firm Clients Never Want to Leave With Anne McGhee-Stinson
Ben Craze
CEO and co-founder of Infinitive Group
Infinitive Group
Episode: How to Scale a Specialist Professional Services Firm Through Deep Industry Expertise With Ben Craze
David Nour
Author, relationship expert in strategic relationships for professional services
Avnir
Episode: How Professional Services Firms Win Bigger Clients Through Relationship Intelligence With David Nour
David Trainer
Founder/CEO of New Constructs, expert in proprietary earnings data and AI-driven investing tools
New Constructs
Episode: How to Build a Consulting Business Around Proprietary AI & Intellectual Property With David Trainer
Jennifer Ralston
CEO with 20+ years of leadership, specializes in process improvement, Lean Six Sigma, and AI-enabled problem solving.
HKPO
Episode: How to Become a Trusted Transformation Partner With Jennifer Ralston
Colin Hunter
CEO and founder of PotentialSquared
PotentialSquared
Episode: How to Build a Leadership Consulting Firm That Lasts Through Continuous Reinvention With Colin Hunter
Bob Kulhan
Founder and CEO of Business Improv
Business Improv
Episode: How to Scale a Professional Services Firm Through Adaptability With Bob Kulhan
Steve Heroux
Sales consultant and founder of The System of Selling; advocate of human-centric, system-based sales
The System of Selling
Episode: How to Build Predictable Revenue Through Sales Systems With Steve Heroux
Brian Anderson
CEO of Advyon
Advyon
Episode: How to Build a Professional Services Firm Clients Trust for the Long Term With Brian Anderson

Hosts

Guillaume Jouvencel
Host of Consulting Leaders Podcast
John Degnan
Host of Consulting Leaders Podcast

Reviews

4.9 out of 5 stars from 36 ratings
  • Packs a lot of punch in 30 minutes!

    I enjoy listening to the episodes as they cover both a wide range of important business problems and practical tips for consultants. I also appreciated being a guest. Guillaume hosts with ease, and his team made the whole process seamless.

    Apple Podcasts
    5
    TheContentAdvantage
    United States4 months ago
  • Insightful and interesting podcast

    I loved being a guest on the Consulting Leaders podcast. Guillaume kept me at ease and asked relevant, insightful questions. Would highly recommend both him and the GHA team.

    Apple Podcasts
    5
    Caroline Johnstone 1
    United Kingdom5 months ago
  • A Must-Listen for Any Consultant Ready to Scale!

    Being featured on the GHA Podcast was an incredible experience. The conversation around building and running a consulting business was engaging, thoughtful, and packed with real talk that consultants at every stage need to hear. The team at GHA knows how to draw out the kind of insights that actually move the needle — not surface-level advice, but the behind-the-scenes realities of running a firm, landing clients, and creating sustainable growth.

    Whether you're just starting out or looking to ta... more

    Apple Podcasts
    5
    Foodie explorer
    United States6 months ago
  • Top consulting pod

    Guillaume is a great interviewer and really gets the best out of each guest. A must listen for consulting leaders

    Apple Podcasts
    5
    djmixy
    United Kingdom6 months ago
  • Insightful Questions Get Insightful Answers on Thus Podcast

    Guillaume Jouvencel is a very insightful podcast host who asks and proves deeply to elicit meaningful responses. He has a very broad spectrum of knowledge and expertise, and as a host brings out the best in his guests. All of this is helping him create content that will, in turn, help his audience learn and grow. Highly recommended podcast, give it a listen.

    Apple Podcasts
    5
    Jasmine Martirossian
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Well-produced with strong questions that uncover real-world insights for consultants and founders.
The host keeps conversations focused and insightful, pulling practical takeaways.
Listeners praise the host's ability to draw out deep, usable advice from experienced professionals.
Guests consistently highlight actionable growth tactics and candid storytelling.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#235
Austria/Business

Talking Points

Recent interactions between the hosts and their guests.

How to Scale a Professional Services Firm Through Better People With Kendra Prospero
Q: What is your sales cycle like, and how do you forecast revenue?
The sales cycle averages around 30 days, with a robust pipeline and a forecast that can predict revenue within a narrow margin, allowing quarterly planning and reliable growth.
How to Scale a Professional Services Firm Through Better People With Kendra Prospero
Q: How do you measure results for your services?
They track three offerings—recruiting with a high 97% success/retention rate, training that yields lasting behavioral changes, and a structured, retained monthly services model with project work as needed.
How to Scale a Professional Services Firm Through Better People With Kendra Prospero
Q: What specific problem are you helping your clients solve?
Turning HR into a strategic function that stops costly mis-hires and poor management, ensuring the middle-management layer is trained, aligned with leadership, and capable of scaling the organization.
How to Scale a Professional Services Firm Through Better People With Kendra Prospero
Q: And what I wanted to find out from you, how did you get involved in doing this business on the fractional side as your primary focus?
She grew up around a small business and corporate HR experience, then built a model in 2011 to provide full, corporate-sized HR services fractionally to small businesses, focusing on recruiting, HR strategy, and development.
Scale a Firm by Turning Human Connection Into a Competitive Advantage With Dani Klein Modisett
Q: How do you approach branding and getting in front of the right rooms?
A mix of SEO, podcast appearances, speaking engagements, and strategic conferences, supported by strong client testimonials and a clear, evidence-backed narrative about the impact of laughter on culture and performance.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Principal Podcast

What is The Principal Podcast about and what kind of topics does it cover?

The show targets leaders of professional services firms, digging into how to grow, lead, and sustain firms over time. Episodes center on strategic topics like revenue growth, value-based selling, process improvement, leadership culture, and scaling teams, often featuring practitioners who run or scale firms in management consulting, IT services, marketing, HR, and related fields. A recurring strength is bringing practical, repeatable playbooks—whether for sales systems, governance, or HR—tied to real-world client outcomes and long-term firm health. Noteworthy angles include value-based selling, systemic leadership, brand-led growth, and leveraging partnerships or global networks to scale. The format tends to combine interviewer guidance wit... more

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How many listeners does The Principal Podcast get?

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Which podcasts are similar to The Principal Podcast?

These podcasts share a similar audience with The Principal Podcast:

1. Inside the Strategy Room

How many episodes of The Principal Podcast are there?

The Principal Podcast launched 3 years ago and published 493 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Principal Podcast?

Recent guests on The Principal Podcast include:

1. Anne McGhee-Stinson
2. Ben Craze
3. David Nour
4. David Trainer
5. Jennifer Ralston
6. Colin Hunter
7. Bob Kulhan
8. Steve Heroux

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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