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The Paul Gough Show

The Paul Gough
Physical Therapy
Business Growth
Cash Pay Summit
Marketing
Artificial Intelligence
Entrepreneurship
Marketing Strategies
Personal Development
Customer Service
Cash Pay PT
AI In Business
Business Ownership
Business Success
Cash Pay Physical Therapy
Leadership
Ppm Live
AI In Healthcare
Cash Pay PT Profession
Work-Life Balance
Business Strategy

If you're a physical therapy clinic owner looking for tips, tools and strategies for growing your business, this is the podcast for you. Your host is Paul Gough - a former Professional Soccer Physical Therapist turned successful business owner and best selling Author from the UK. As well as running his own 4 location clinic, Paul works with clinic owners from all across the USA, Canada, Britain, A... more

PublishesDailyEpisodes751Founded10 years ago
Number of ListenersCategory
Business

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Artwork for The Paul Gough Show

Latest Episodes

Today I answered these questions:

* "I caught my staff talking about me. Do I fire them or fix it?"

* "What are you most excited for this weekend?" (The Cash Pay Summit)

* "What do you hope people leave with?" (The Cash Pay Summit)

Join me for... more

In today's episode I answer:

* “How Do You Judge Your Success As A Dad?”

* “What Are You Most Proud Of As A dad and or business?”

Join me for The Cash Pay Summit (May 1-2-3) Get your tickets NOW!: cashpaysummit.com/

👉📘 Grab your FREE ... more

In this fired-up rant, I break down what it really means to become a "unique self-creation" — and why your tattoos, car, and haircut don't count. I challenge the idea that following society's rules about marriage, routines, and success will ever make... more

In this episode, I go deep on something that most clinic owners get completely wrong - what your patients are actually paying you for. Spoiler: it's not the treatment.

I get asked:

* "Why will a patient pay you $350 when they can get the same treat... more

Key Facts

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Recent Guests

Dr. Chris Castell
Physiotherapist with PhD in physical medicine and rehabilitation; founder/leader in CareWare
CareWare
Episode: EP734☕Is This The End Of Traditional "In Clinic" PT? (With Dr. Chris Castel Of CareWear) [Coffee with Goughy]
Jamie Moore
CEO, Rehabilitix
Rehabilitix
Episode: EP731🤖AI Speed Dating | Real PT Owners Share How AI Changed Everything
Kevin Mao
CEO of a cash-based PT practice, interviewed guest
Cash Pay PT / Kevin Mao's Clinic
Episode: EP727 Paul Meets Kevin Mao | "Not Organized, Not a Natural Entrepreneur — And I Built a Thriving Cash Practice Anyway"
Stimpod Stan
Founder/representative promoting Stimpod tools in clinics
Stimpod
Episode: EP726☕️The Wellness Opportunity PTs Are Missing - W/ Stimpod Stan [Coffee with Goughy]
Carl Brandy
Clinic owner from Virginia Beach, VA
Virginia Beach, Virginia
Episode: EP723☕"I Took Out A Second Mortgage To Keep My Clinic Open!" [Coffee with Goughy]
Michael Turner
Cash PT practitioner based in Orlando, Florida
Episode: EP719☕"I Owe The IRS $160,000 And Just Hired Two New Staff — Did I Make The Biggest Mistake Of My Life?" [Coffee with Goughy]
Stephanie Grant
Clinic owner in Denver, Colorado
Cash Pay PT community member
Episode: EP718☕"My Kid Wants to be a PT...I Don't Have the Heart to Tell Her It Has Left Me Broke!" [Coffee with Goughy]
Brandon Keller
Clinic owner in Boise, Idaho
Cash Pay PT community member
Episode: EP718☕"My Kid Wants to be a PT...I Don't Have the Heart to Tell Her It Has Left Me Broke!" [Coffee with Goughy]
Matthew Collins
Respondent from Richmond, Virginia
Clinic owner / listener
Episode: EP718☕"My Kid Wants to be a PT...I Don't Have the Heart to Tell Her It Has Left Me Broke!" [Coffee with Goughy]

Host

Paul Gough
Host of The Paul Gough Show

Reviews

4.7 out of 5 stars from 126 ratings
  • Solid info

    Very unique, there aren’t a lot of podcasts specific to leading and managing an outpatient clinic. Unique guests and interviews. He sometimes does more of the talking than the interviewee though but that’s just a small gripe, it’s great overall.

    Apple Podcasts
    4
    bills34
    United States4 years ago
  • As a marketer helping build a physical therapy practice from the ground up, Paul Gough is invaluable. If you are in business in any way though, Paul's method's and mantra are sure to take you to new heights.

    As he often says, the things he teaches will help you in business, work, and life.

    Podchaser
    4
    NUEXGUY
    4 years ago
  • Pure Gold

    Paul’s podcast is a great study. The amount of content helpful to the private practitioner is amazing. Plus, put it on repeat because each time you pick up another tip you didn’t digest the first time. Thank you Paul!

    Apple Podcasts
    5
    masumn
    United States5 years ago
  • Great content

    I started listening to Paul’s podcast around 1-2 yrs ago. He immediately changed my mentality on “selling” myself and my rehabilitation and wellness services. The techniques that he offers are practical and real world, he offers long-term strategies to get people through the door, and to buy into long term PT.

    Paul, thank you and your team for all that you do for us. I will be visiting you soon at a live event!

    -Alex G.

    Apple Podcasts
    5
    Altheman7
    United States6 years ago
  • Great information!

    I started listening to Paul Gough’s podcast about a year ago after I bought his Accelerator book. I love the content he gives and how he presents it. There are many podcasts that are interview style, Paul’s is different. I like that he lets us get an inside peak into his staff trainings and his events. The content is relevant and important. We get to hear how he trains his staff to run his clinics, so we get to hear how it’s working for them and know that what he teaches us is already working. T... more

    Apple Podcasts
    5
    AEM PT
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Community and live-event promotions are viewed as strong ROI for listeners and sponsors.
Listeners value practical, no-nonsense business guidance for PT clinics.
The host's blunt, motivational style and actionable takeaways are consistently cited as strengths.
GUEST diversity around AI tools and clinic growth is frequently praised.

Top Business Podcasts

Talking Points

Recent interactions between the hosts and their guests.

EP755 "Insurance-Based Clinic Owners Are Calling You Reckless. What Do You Say to Their Face?"
Q: How do you respond to insurance-based clinic owners who call cash pay a fad?
Paul argues that cash pay is a realistic and sustainable path, not a fad, and explains that the industry norm has been slowly shifting for years, with early adopters showing it can lead to successful, diversified models.
EP755 "Insurance-Based Clinic Owners Are Calling You Reckless. What Do You Say to Their Face?"
Q: What would you want to talk about tonight?
The host emphasizes that cash-based PT is not reckless but a long-term shift away from a traditional insurance-centric model, arguing it is an inevitable evolution for the profession and highlighting the need to educate patients and families about the value and viability of cash-based services.
EP757☕“My Spouse Quit Her Corporate Job To Help Run The Clinic. Revenue Has Dropped 30%. Was This A Mistake?” [Coffee With Goughy]
Q: Jake from Arlington, Virginia: My business coach told me to stop taking Medicare patients if I want to be rich. Is it wrong to deny them?
Medicare can be part of a broader strategy if you build a profitable back-end (e.g., wellness/regen programs) to complement it; don't rely on Medicare alone, and consider cash-based or membership models to increase profit while delivering value.
EP757☕“My Spouse Quit Her Corporate Job To Help Run The Clinic. Revenue Has Dropped 30%. Was This A Mistake?” [Coffee With Goughy]
Q: Will from Nashville, Tennessee: A competitor is offering free EVOs and undercutting every clinic in town. Do I match them or hold my price and pray?
Do not lower prices; instead radically increase your price to create a clear gap and let your higher value and outcomes justify the premium, which will attract clients who value quality over discounting and reduce the pressure to compete on price.
EP739 The AI-First Clinic: How Owners Are Hitting 35% Margins With Fewer Staff and Zero Voicemails
Q: What should clinic owners do right now, then?
Join a proven peer group and adopt a tested method, participate in the Cash Pay Summit to learn how to build lean, AI-supported teams, and implement a structured hiring, marketing, and KPI framework to move away from insurance-based models.

Audience Metrics

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Frequently Asked Questions About The Paul Gough Show

What is The Paul Gough Show about and what kind of topics does it cover?

This show centers on building and scaling cash-pay physical therapy clinics through practical business systems, marketing, and technology. Episodes frequently explore leadership, hiring, pricing, and the evolving role of AI and social media in private practice. Strong throughlines include moving away from insurance-heavy models toward higher-margin, patient-centric offerings, and leveraging branding and community events to drive growth. Noteworthy is a blunt, highly actionable style from a host who blends personal storytelling with actionable tactics, industry critique, and live-event promotions aimed at clinic owners and aspiring cash-pay practitioners.

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Which podcasts are similar to The Paul Gough Show?

These podcasts share a similar audience with The Paul Gough Show:

1. Perform with Dr. Andy Galpin
2. The Cash-Based Practice Podcast
3. The GaryVee Audio Experience
4. The Game with Alex Hormozi
5. The Peter Attia Drive

How many episodes of The Paul Gough Show are there?

The Paul Gough Show launched 10 years ago and published 751 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Paul Gough Show?

Recent guests on The Paul Gough Show include:

1. Dr. Chris Castell
2. Jamie Moore
3. Kevin Mao
4. Stimpod Stan
5. Carl Brandy
6. Michael Turner
7. Stephanie Grant
8. Brandon Keller

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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