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The Rethink Marketing Podcast

Colin Jeffries & Paul Frodge

Are you drowning in the sheer volume of contradicting marketing and sales speak? Do you find yourself perplexed and overwhelmed by recommendations from "marketing & sales gurus" ? How can the thought processes of marketing and sales be based on the one size fits all mentality? They can't be! Rethinking conventional wisdom is always good practice but rethinking conventional marketing and sales wisd... more

PublishesWeeklyEpisodes258Founded6 years ago
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MarketingBusinessEntrepreneurship

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Artwork for The Rethink Marketing Podcast

Latest Episodes

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠Paul Frodge⁠⁠⁠ share their thoughts on the transformative shift from traditional keyword-focused SEO to the innovative realm of Answer Engine Optimization (AEO). ... more

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠Paul Frodge⁠⁠ are joined by Bri Hadnot to chat about Answer Engine Optimization in the context of evolving consumer expectations and technological advancements. AEO ... more

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠⁠ and ⁠Paul Frodge⁠ are joined by Bri Hadnot to chat about Answer Engine Optimization in the context of evolving consumer expectations and technological advancements. AEO has ... more

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠ and Paul Frodge weigh in on the recent trend of significantly declining website traffic and its implications for marketing leaders. With the rise of artificial intelligence, c... more

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Reviews

5.0 out of 5 stars from 33 ratings
  • Think differently

    Colin and Eric make you think differently about modern marketing—challenging the status quo with humor and insight. Love their chemistry!

    Apple Podcasts
    5
    Sarah Panus
    United Statesa year ago
  • A quick dose of the good stuff

    In 20 mins or less these guys pick top marketing topics for a rethink - and these guys know their stuff. Have a binge listen, some absolute gems for all kinds of marketers here.

    Apple Podcasts
    5
    Ian Truscott
    United Kingdom3 years ago
  • Great marketing podcast

    I have listened to many podcasts in my time, but I really like this one there are some fab insights here and well worth putting on your listen list

    Apple Podcasts
    5
    Gordon Glenister
    United Kingdom4 years ago
  • We all need to challenge conventions more frequently

    The marketing industry has changed so much in the 25 years I’ve been involved with it, but why do we still hold on to long-standing conventions? The hosts and guests attempt to challenge conventions and inspire us to think differently. Bravo!

    Apple Podcasts
    5
    Uncorking a Story
    United States4 years ago
  • This made me think… and rethink

    I’m not a natural sales person or marketer. I struggle with both. When I have a question, this is where I go to find an answer.. I TRUST! Plus, (bonus).. they’re fun to listen to!

    Apple Podcasts
    5
    MVPYourVIQ
    United States4 years ago

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The Rethink Marketing Podcast launched 6 years ago and published 258 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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