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Accountant's Flight Plan

Brannon Poe; Poe Group Advisors
Private Equity
Mergers and Acquisitions
Accounting
Accounting Practice Sales
Work-Life Balance
Accounting Profession
Entrepreneurship
Accounting Practice Academy
Poe Group Advisors
Client Relationships
Public Accounting
Accounting Industry
Accounting Practices
Client Transition
Hourly Billing
CPA Practices
Marketing
Small Business Management
Motivation In Sales
Understanding Client Needs

Welcome to The Accountant's Flight Plan, where we guide you toward building a top-tier CPA firm that you would want to buy. With over 20 years of working with accountants in mergers and acquisitions, Brannon Poe, CPA delves into engaging and vital topics with industry leaders. Unpacking everything from transition planning and accounting practice sales to practice management and firm development, B... more

PublishesTwice monthlyEpisodes135Founded13 years ago
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ManagementEntrepreneurshipBusiness

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Artwork for Accountant's Flight Plan

Latest Episodes

Meghan Hickman has spent over three years as our EOS implementer at Poe Group Advisors, and this conversation is one we have been looking forward to sharing. Meghan works with entrepreneurial leadership teams to help them build structure, create acco... more

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Joe Woodard has trained over 150,000 accounting professionals and spent his career studying what separates firms that grow from firms that stay stuck. His answer? It almost always starts with pricing.

In this conversation, Joe walks through the Wood... more

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Seven episodes. Dozens of real-world examples. One recurring answer.

Brannon Poe and Ian Brennan sit down one more time to close out the Power of Focus series. Throughout this series, the pattern that emerges is hard to ignore: the firms that get re... more

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A niche accounting firm with 45% cash flow and 1,500 owner hours sold for 5.6 million dollars on 2.6 million in revenue. That is the kind of result possible when a CPA firm owner gets intentional about the factors buyers care about most. In this epis... more

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Recent Guests

Joe Woodard
Founder and CEO of Woodard; leading educator and conference host
Woodard
Episode: The Ideal Practice Model: Seven Areas That Transform a CPA Firm
Ric Payne
CEO of Principa; former founder of Results Accounting Systems; pioneer in accounting practice development
Principa/Results Accounting Systems
Episode: How Choosing Better Clients Builds More Profitable Accounting Firms
Ian Brennan
Heads up Accounting Practice Academy
Accounting Practice Academy
Episode: How Choosing Better Clients Builds More Profitable Accounting Firms
Chip Summers
CPA based in Orangeburg, South Carolina; Vice Chair of the South Carolina Board of Accountancy
Independent Practitioner / SC Board of Accountancy
Episode: How to Get a 4-day Weekend During Tax Season
Greg Toner
Founder of Vet CPA Professional Corporation
Vet CPA Professional Corporation
Episode: How Niching Down to Veterinarians Built a 15X Practice
Chris Murphy
Co-owner of the accounting firm, APA Academy participant
Poe Group Advisors
Episode: Half a Million in Six Months: How to Transform Firm Value
Bill Murphy
Co-owner of the accounting firm, APA Academy participant
Poe Group Advisors
Episode: Half a Million in Six Months: How to Transform Firm Value
Barbara Agerton
Intermediary and former CPA practice owner, sold her California firm through Poe Group Advisors
Poe Group Advisors
Episode: Navigating the Sale of a CPA Practice From A Seller Turned Intermediary
Rob Brown
Speaker from Inside Public Accounting
Inside Public Accounting
Episode: The State of CPA Firm M&A: Private Equity, Timing & the Headline Offer Trap

Host

Brannon Poe
Host and lead interviewee; CPA; frequent guide on practice management, pricing, and exits

Reviews

4.7 out of 5 stars from 17 ratings
  • Such a good podcast

    This is such a good podcast for all CPA and accounting firm owners

    Apple Podcasts
    5
    Alexj43
    United States3 months ago
  • Excellent CPA Firm Podcast

    Great podcast for CPA firm owners and those exploring becoming CPA firm owners.

    Explores a variety of topics highlighting the superiority of value pricing, niching, being a virtual firm, lowering owner hours for better lifestyle/profitability/sale-ability, employee constraints in the accounting industry, and more.

    Apple Podcasts
    5
    jberlin2
    United States3 years ago
  • Can't get enough of this podcast

    When David Cristello talks about the immediate impact of clients from Jetpack reactionary cancelling and coming back on because of PPP loans. Interesting take from both of David and Brannon about transition firms from traditional to cloud. Its so smart! Love this episode!

    Apple Podcasts
    5
    Eddie J. Soto
    United States4 years ago
  • Straight-forward, sensible advice

    I so appreciate Brannon's low-key but wisdom-packed delivery. Every accountant needs to listen to his podcast if they want to make their firm better!

    Apple Podcasts
    5
    GeraldineDcarter
    United States5 years ago
  • Awesome content! Glad I found this!

    Love what you’re doing! Thanks for recommending listening to Anna. Her insight was fantastic! The Army sent me to a three day course on bridging the generational gap and she was spot on with a bunch of it as well as really drove home some other things. Got me thinking about our product and how we’re doing with it generationally.

    Apple Podcasts
    5
    Derek843
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Strong practical guidance for running a modern CPA firm.
Listeners appreciate real-world anecdotes and clear takeaways they can apply quickly.
High quality guests and thoughtful discussions around focus, pricing, and niche strategies.
Episodes often cited for helping teams think more strategically about growth and burnout.
Brannon's low-key, insightful delivery is widely praised by listeners.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Ideal Practice Model: Seven Areas That Transform a CPA Firm
Q: How did you come about doing this work? Were you a CPA? What was your background?
Joe explains he was not a CPA by training, has a background in classical Greek, worked in a temp agency, and ultimately found a path into accounting through a firm that sponsored his education; he then started a CAS practice and became involved in the profession through Scaling New Heights, eventually building education and coaching programs.
Focus Works Every Time: Brannon Poe and Ian Brennan Close Out the Power of Focus Series
Q: What are some themes or areas that recur across the Power of Focus series?
The recurring themes include identifying the most impactful levers for a firm (like pricing, staffing, and client selection), the importance of capacity to enable strategic work, and the value of a clear, shared vision that guides decisions and motivates the team.
How Niching Down to Veterinarians Built a 15X Practice
Q: What have been the most challenging growth points as you scaled since the acquisition?
The interview highlights evolving from a one-person operation to a layered team, hiring and managing staff, and creating a system where the firm can deliver high-value work through scalable processes.
How Niching Down to Veterinarians Built a 15X Practice
Q: What led you to sign up for the Academy, and was it growth-oriented or opportunistic at the time?
Greg explains it was opportunistic—seeking practical business-running lessons not taught in accounting school—and highlights how APA helped him implement multiple wins weekly, contributing to a massive 15x revenue increase after acquiring a small practice.
How Niching Down to Veterinarians Built a 15X Practice
Q: And how can you just tell us how you raise your minimum fees, and what did that do to your practice?
Greg describes identifying non-value clients, removing them, and raising prices for the remaining clients who see real value, which unlocked capacity and improved revenue alignment with value.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Gender Skew
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Frequently Asked Questions About Accountant's Flight Plan

What is Accountant's Flight Plan about and what kind of topics does it cover?

The show focuses on building valuable, scalable CPA firms with a strong emphasis on focus, client selection, pricing power, and disciplined growth. Across episodes, hosts and guests share real-world strategies for pruning unprofitable clients, niching into high-value markets, leveraging technology, and preparing firms for sale or growth through governance, teams, and process improvements. Notable themes include M&A dynamics, preparing for exits, and fostering leadership and culture to sustain profitability, all told through practitioner stories and actionable playbooks. A key differentiator is the practical, blueprint-like approach—often featuring firm owners, advisors, and niche specialists—designed to help listeners love their firms again... more

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Accountant's Flight Plan launched 13 years ago and published 135 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Accountant's Flight Plan?

Recent guests on Accountant's Flight Plan include:

1. Joe Woodard
2. Ric Payne
3. Ian Brennan
4. Chip Summers
5. Greg Toner
6. Chris Murphy
7. Bill Murphy
8. Barbara Agerton

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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