Podcast Network Insights: Understanding the Business of Podcast "Networks"
Greg Wasserman, Podcast Leader & Relationship GeneratorPodcast Network Insights explores the evolving world of podcast networks, however they define themselves today. Through candid conversations with founders, operators, and creators, we uncover how podcast networks make money, how they grow shows, and how podcasters can decide whether to join, leave, or even start a podcast network of their own.
For podcasters, it’s a resource for understanding wha... more
| Publishes | Weekly | Episodes | 21 | Founded | 5 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||
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Latest Episodes
What happens when a podcast network is built with a laser-focused niche rather than sheer volume—and most of its shows are produced or hosted by the same person? In fields as specialized as legal compliance or rural West Texas storytelling, the logic... more
How can building a podcast network act as the backbone of business development, instead of simply a content play or an ad-driven venture? This episode takes an inside look at designing a podcast network that functions as a strategic connector, breaki... more
What does it mean to brand yourself as a podcast network—even when you’re still on your first show? Most creators launch solo, but Glenn Hebert took a different path, establishing a network identity from day one to shape listener expectations and dri... more
What does it take to make compassion and human connection a true operational thread inside a podcast network, rather than just a slogan? This conversation asks how centering real relationships and creative freedom can shape not only who joins a netwo... more
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- Great insights!
This is a great show to get perspective and insights on podcast networks. Thank you Greg for creating this!
Apple Podcasts5Amy Lynn Durham
United States2 months ago - Looking forward to it
Loved the trailer. Looking forward to the first episode!
Apple Podcasts5AlbertoBBB
Spain4 months ago
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Apple Podcasts | #145 |  Norway/Business/Marketing |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
This show offers candid conversations with founders, operators, and creators who shape the business side of podcast networks. Episodes explore monetization models, creator experience, editorial autonomy, and strategies for growth, cross-promotion, and partnerships across verticals like education, hospitality, health, and LatAm markets. It often features practical guidance for podcasters evaluating networks, joining or leaving them, and building sustainable networks that balance revenue with creator value. A notable strength is the emphasis on real-world operations, including live events, production support, and governance, with thoughtful takes on AI-assisted packaging, sampler feeds, and community-driven models that prioritize relationship... more
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. Podnews Weekly Review
2. Podnews Daily - podcast industry news
3. School of Podcasting: Expert Tips for Launching and Growing Your Podcast
4. Buzzcast
5. Marketing Against The Grain
How many episodes of this podcast are there?
this podcast launched 5 months ago and published 21 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Tom Fox
2. Todd Eury
3. Glenn Hebert
4. Amy Lynn Durham
5. Jeremy Westphal
6. Rachel Corbett
7. John Matarazzo
8. Mark LaCour
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