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Artwork for Podcasting Business School: Podcasting Tips for Content Entrepreneurs

Podcasting Business School: Podcasting Tips for Content Entrepreneurs

Adam Schaeuble, Podcasting Consultant
Podcasting
Podcast Growth
Audience Engagement
Coaching
Content Creation
Email Marketing
SEO
Podcast Growth Strategies
Entrepreneurship
Podcast Marketing
Podcast Monetization
Marketing Strategies
Online Business Academy
Email List Building
Online Business
Content Strategy
Organic Discoverability
Social Media Marketing
Lead Magnets
Monetization

The goal of this show is to help podcasters reach 1,000+ downloads per episode and start earning meaningful income from their podcasting efforts! Adam Schaeuble is an online business coach for podcasters. He specializes in teaching online business owners how to leverage their podcast to get more clients. This show will deliver podcasting tips about how to launch, grow, and monetize a podcast. If y... more

PublishesWeeklyEpisodes642Founded8 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Artwork for Podcasting Business School: Podcasting Tips for Content Entrepreneurs

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-When is it OK to consider quitting?

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Recent Guests

Susan Larkin
Speaker from Sober and Lit Podcast, guest on this episode
Sober and Lit Podcast
Episode: 639: Your Podcast Promo Strategy Isn't Working (Here's why)
Julie Ann
Host of Overcome Digital Distraction podcast
Overcome Digital Distraction
Episode: 638: Should you quit podcasting?(Podcast growth Q&A episode)
Cat York
Host of the Recovery Catalyst Podcast
Recovery Catalyst Podcast
Episode: 638: Should you quit podcasting?(Podcast growth Q&A episode)
Faith Ann
Host of Business Networking and Referrals Podcast
Business Networking and Referrals Podcast
Episode: 638: Should you quit podcasting?(Podcast growth Q&A episode)
Sue Willoughby
From Midlife Strategies for Badass Women
Midlife Strategies for Badass Women
Episode: 637: How to Monetize Your Podcast (5-Level Framework)
Chrissy Boldt
Host of Mom's Guide to Finding Herself
Mom's Guide to Finding Herself
Episode: 636: 3 Reasons a Niche Podcast Beats a Broad One. (Monetization, Guesting & Authority)
Amy Sylvis
Guest and client featured in case study
Raising Capital for Real Estate Investing
Episode: 635: How a 97-Download Podcast Made $15K in 3 Episodes
Justin Moore
Sponsorships expert; founder of Creator Wizard and Sponsor Magnet
Creator Wizard; Sponsor Magnet
Episode: 634: Sponsorship strategies for podcasters with smaller audiences. w/ Justin Moore
Tracy Beavers
Creator of Create Online Business Success Podcast
Create Online Business Success Podcast
Episode: 631: How to grow your email list without paid ads w/Tracy Beavers

Host

Adam Schaeuble
Host of Podcasting Business School; online business coach for podcasters; specializes in monetizing podcasts and using shows to acquire clients.

Reviews

4.9 out of 5 stars from 263 ratings
  • Not for real podcasters

    This show is not for people who want to build a serious podcast. It’s for people with another business (eg coaching) to use a podcast as a marketing tool to sell their services. That should be more clear in the title and description.

    Apple Podcasts
    2
    HappyPodGal
    United Statesa month ago
  • This guy….

    Adam is THE man! He knows his stuff, but even better…he loves his pod pals! The leading expert in podcasting as a business. 10/10! So glad I stumbled upon him.

    Apple Podcasts
    5
    Lw7617
    United States3 months ago
  • What an awesome show and guy

    I had the honor of finding Adam and his show and not only interviewing him for my show but learning so much from him in just a few episodes (and he has done over 1000). If you are thinking about podcasting as a business strategy, Adam and this show if your guide. Thanks for being awesome, Adam!

    Apple Podcasts
    5
    Dr Kela Smith
    United States5 months ago
  • Super value heavy podcast

    Adam brings the fire every episode dropping really great tips and tricks for you to level up your podcast game. I’m newer to the podcast space but look forward to developing my skills sets with his teachings.

    Apple Podcasts
    5
    Coach Brian Parana
    United Statesa year ago
  • Adam is a master at building a community of business podcasters

    This show is more about having a podcast to support an online business than it is about podcasting itself. And even more specific - online coaches. Adam shares his experience as an online business coach and how through podcasting elevated his business. He tells you how to the same for your business with a podcast.

    Apple Podcasts
    5
    Chris of Podtastic Audio
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners view the host as a practical, no-fluff guide to growing and monetizing podcasts.
Audience appreciates community-driven, mentorship-style offerings and clear frameworks.
The show is praised for actionable, repeatable tactics that listeners can implement quickly.
Guests and content are seen as credible and grounded in real-world results.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

638: Should you quit podcasting?(Podcast growth Q&A episode)
Q: What is the best approach to selecting and utilizing podcast testimonials early on, and how should you schedule their use across episodes?
Begin with whatever testimonials you have, monitor performance, and reuse top performers on a regular rotation. The key is balance: use them as pattern disruptors sometimes, avoid forcing a testimonial into every episode, and keep growing your bank of testimonials over time for future use.
638: Should you quit podcasting?(Podcast growth Q&A episode)
Q: If I only have a few audio testimonials, should I start using them now or wait until I have 20-30 built up?
Start using testimonials as soon as they come in and rotate them every 8-12 episodes. Track them in a simple sheet, reuse the best ones, and gradually build up a larger library so you can maintain a steady flow of social proof without feeling beholden to include a testimonial in every episode.
638: Should you quit podcasting?(Podcast growth Q&A episode)
Q: How should I choose my primary podcast category to maximize discoverability, especially when I have niche and faith-based angles?
List a strong primary subcategory that aligns with your core topic, and add subcategories to maximize discoverability. For example, place a religion/spirituality subcategory first if relevant, and keep the main category as a secondary target. This helps with ranking on platforms like Apple and Spotify and should be revisited periodically to adapt to changes in the hosting platform's taxonomy.
638: Should you quit podcasting?(Podcast growth Q&A episode)
Q: If you were to create one superstar episode to use as a promotional backbone, how would you position it and format it to convert listeners into clients?
Create a hot-button Benchmark episode, include a client testimonial relevant to the topic, and embed a single, clear call to action at both the start and end (preferably a Discovery Call). Number the episode so listeners can easily find and reference it, and reference the specific episode (e.g., 608) in the intro/outro to drive traffic efficiently.
634: Sponsorship strategies for podcasters with smaller audiences. w/ Justin Moore
Q: How should podcasters price sponsorships when there's a small audience?
Pricing should be driven by the brand's objectives and the value created, not by a fixed CPM; present bespoke packages tied to brand outcomes and use a clear, diagnostic approach rather than static rate cards.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show centers on turning podcasting into a scalable business for content entrepreneurs. Across episodes, the host shares practical frameworks for monetization, audience growth, and guesting strategies, with a strong emphasis on niching down, ethical sponsorships, and building sustainable online programs. Notable is the blend of actionable, repeatable systems (flywheels, offers, pricing progression) with real-world case studies and guest experts who illustrate how podcasts can drive client acquisition, coaching revenue, and brand authority. A recurring edge is the integration of community tools (manageable cohorts, Skool, newsletters) to turn podcasting efforts into measurable business outcomes. Listeners are likely looking for concrete m... more

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this podcast launched 8 years ago and published 642 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Susan Larkin
2. Julie Ann
3. Cat York
4. Faith Ann
5. Sue Willoughby
6. Chrissy Boldt
7. Amy Sylvis
8. Justin Moore

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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