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Artwork for Podcasting Business School: Podcasting Tips for Content Entrepreneurs

Podcasting Business School: Podcasting Tips for Content Entrepreneurs

Adam Schaeuble, Podcasting Consultant
Podcasting
Podcast Growth
Audience Engagement
Coaching
Content Creation
Email Marketing
SEO
Podcast Growth Strategies
Entrepreneurship
Podcast Marketing
Podcast Monetization
Marketing Strategies
Online Business Academy
Email List Building
Online Business
Content Strategy
Organic Discoverability
Lead Magnets
Monetization
Monetization Strategies

The goal of this show is to help podcasters reach 1,000+ downloads per episode and start earning meaningful income from their podcasting efforts! Adam Schaeuble is an online business coach for podcasters. He specializes in teaching online business owners how to leverage their podcast to get more clients. This show will deliver podcasting tips about how to launch, grow, and monetize a podcast. If y... more

PublishesWeeklyEpisodes640Founded8 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Artwork for Podcasting Business School: Podcasting Tips for Content Entrepreneurs

Latest Episodes

In this Q&A episode I answer five questions submitted from my Skool community members covering:

-When is it OK to consider quitting?

-My Benchmark episode strategy.

-How to optimize the name of your podcast for organic discovery.

-Client test... more

Most podcasters chase sponsors and funnel based income first. I tried that too and earned just $37 in my first three years as a podcaster.

In this episode I'm unpacking the latest version of my Podcast Monetization Pyramid.

Your fastest path to e... more

YouTube

Most podcasters think a bigger audience is always better, but what if the "smaller", more niche show is actually the easier one to grow a business around?

In this episode, I break down the Podcast Monetization Difficulty Scale and reveal three surp... more

YouTube

If you are a podcaster who has ever felt like it is IMPOSSIBLE to earn meaningful income with your current (small) audience size.....this episode is for YOU.

I invited my client Amy Sylvis onto the show so we could do a case study episode where we ... more

YouTube

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Recent Guests

Sue Willoughby
From Midlife Strategies for Badass Women
Midlife Strategies for Badass Women
Episode: 637: How to Monetize Your Podcast (5-Level Framework)
Chrissy Boldt
Host of Mom's Guide to Finding Herself
Mom's Guide to Finding Herself
Episode: 636: 3 Reasons a Niche Podcast Beats a Broad One. (Monetization, Guesting & Authority)
Amy Sylvis
Guest and client featured in case study
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Episode: 635: How a 97-Download Podcast Made $15K in 3 Episodes
Justin Moore
Sponsorships expert; founder of Creator Wizard and Sponsor Magnet
Creator Wizard; Sponsor Magnet
Episode: 634: Sponsorship strategies for podcasters with smaller audiences. w/ Justin Moore
Tracy Beavers
Creator of Create Online Business Success Podcast
Create Online Business Success Podcast
Episode: 631: How to grow your email list without paid ads w/Tracy Beavers
Rob DiMedio
Host of the Bariatrics and GLP Ones for Busy People podcast
Bariatrics and GLP Ones for Busy People podcast
Episode: 630: The Content Flywheel Strategy I use for podcast growth and monetization.
Jennifer Sterling Campbell
Jennifer Sterling Campbell from Overcome Depression Podcast for Christians Struggling with Faith
Overcome Depression Podcast
Episode: 629: Answering your podcast growth questions. (audience Q&A episode)
Tamara Basinger
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Episode: 629: Answering your podcast growth questions. (audience Q&A episode)
Tuadom Vincent
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Episode: 629: Answering your podcast growth questions. (audience Q&A episode)

Host

Adam Schaeuble
Host of Podcasting Business School; online business coach for podcasters; specializes in monetizing podcasts and using shows to acquire clients.

Reviews

4.9 out of 5 stars from 260 ratings
  • This guy….

    Adam is THE man! He knows his stuff, but even better…he loves his pod pals! The leading expert in podcasting as a business. 10/10! So glad I stumbled upon him.

    Apple Podcasts
    5
    Lw7617
    United States2 months ago
  • What an awesome show and guy

    I had the honor of finding Adam and his show and not only interviewing him for my show but learning so much from him in just a few episodes (and he has done over 1000). If you are thinking about podcasting as a business strategy, Adam and this show if your guide. Thanks for being awesome, Adam!

    Apple Podcasts
    5
    Dr Kela Smith
    United States4 months ago
  • Super value heavy podcast

    Adam brings the fire every episode dropping really great tips and tricks for you to level up your podcast game. I’m newer to the podcast space but look forward to developing my skills sets with his teachings.

    Apple Podcasts
    5
    Coach Brian Parana
    United Statesa year ago
  • Adam is a master at building a community of business podcasters

    This show is more about having a podcast to support an online business than it is about podcasting itself. And even more specific - online coaches. Adam shares his experience as an online business coach and how through podcasting elevated his business. He tells you how to the same for your business with a podcast.

    Apple Podcasts
    5
    Chris of Podtastic Audio
    United Statesa year ago
  • Such a great podcast, it truly helps

    I love how he gives such practical information and actually makes sense and helps people get strategic with podcasts.

    Apple Podcasts
    5
    njdancerchick
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners view the host as a practical, no-fluff guide to growing and monetizing podcasts.
Audience appreciates community-driven, mentorship-style offerings and clear frameworks.
The show is praised for actionable, repeatable tactics that listeners can implement quickly.
Guests and content are seen as credible and grounded in real-world results.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

634: Sponsorship strategies for podcasters with smaller audiences. w/ Justin Moore
Q: How should podcasters price sponsorships when there's a small audience?
Pricing should be driven by the brand's objectives and the value created, not by a fixed CPM; present bespoke packages tied to brand outcomes and use a clear, diagnostic approach rather than static rate cards.
634: Sponsorship strategies for podcasters with smaller audiences. w/ Justin Moore
Q: What do brands want to see from a podcaster with a smaller audience?
Brands want relevant campaigns, an organic tie to a real episode, proof of past success, and an easy-to-execute plan that shows clear value; avoid generic pitches and focus on what the brand cares about.
635: How a 97-Download Podcast Made $15K in 3 Episodes
Q: What was the optimized goal you were aiming for in the 14-day sprint?
The goal was to convert listeners into paying clients by focusing on a tightly scoped, three-episode content campaign that showcases the process and provides tangible value, leading to real sales.
629: Answering your podcast growth questions. (audience Q&A episode)
Q: Is my show name too long and how should I approach renaming for better discoverability?
Aim for a three-word title focusing on core keywords (e.g., Christians Overcoming Depression), ensure the name is not already used, and adjust the host description to add nuance while keeping it concise.
629: Answering your podcast growth questions. (audience Q&A episode)
Q: Which platforms should I be on besides Spotify, and how to connect RSS to others?
Ensure your show is on Spotify, Apple Podcasts, and YouTube by connecting your RSS feed through hosting platforms, then verify the connections so your audio feeds land on Apple and YouTube as well.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show centers on turning podcasting into a scalable business for content entrepreneurs. Across episodes, the host shares practical frameworks for monetization, audience growth, and guesting strategies, with a strong emphasis on niching down, ethical sponsorships, and building sustainable online programs. Notable is the blend of actionable, repeatable systems (flywheels, offers, pricing progression) with real-world case studies and guest experts who illustrate how podcasts can drive client acquisition, coaching revenue, and brand authority. A recurring edge is the integration of community tools (manageable cohorts, Skool, newsletters) to turn podcasting efforts into measurable business outcomes. Listeners are likely looking for concrete m... more

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this podcast launched 8 years ago and published 640 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Sue Willoughby
2. Chrissy Boldt
3. Amy Sylvis
4. Justin Moore
5. Tracy Beavers
6. Rob DiMedio
7. Jennifer Sterling Campbell
8. Tamara Basinger

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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