
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination ... more
| Publishes | Twice weekly | Episodes | 395 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||

7 AI Tools you'll need in 2026 (Free Guide, Prompts, Workflows): clickhubspot.com/ekv
Ep. 389
What are the five AI skills every marketer needs to win in 2026?
Kipp and Kieran dive into the top five AI launches and must-have skills transfor... more
Get Tina's Prompt Engineer Guide to make killer AI agents: clickhubspot.com/dte
Ep. 388
Did you know that deep domain expertise—not just engineering chops—is now the critical skill for building powerful AI workflows?
Kipp and Tina Huang, d... more
Want our AI App Builder Kit (with prompts)? Get it here: clickhubspot.com/vdb
Ep. 387
Can you really build a viral content creation app in under 10 minutes?
Kieran dives into the rapid process of building an AI-powered app that transforms ... more
Want our free Data Storyteller Stack (7 AI prompts)? Get it here: clickhubspot.com/rvg
Ep. 386
How can you turn painstaking manual data analysis and deck-building into just minutes of work?
Kipp and Kieran dive into the new cloud workflow ... more
People also subscribe to these shows.





Marketing Against the Grain has become a weekly staple for me, especially because it releases multiple times a week and stays consistently useful. Kip and Kieran zoom out to what’s possible with AI, but they don’t treat it like a shiny toy; there’s a real ethical lens in the mix (which matters when the ground is shifting under our feet with LLMs and advanced tech). The best part? They take massive, complex concepts, often with brilliant guests, and distil them into clear, practical actions.
I used to love this podcast, but lately it is literally nothing but AI. It’s less a marketing podcast, more AI in marketing podcast if we’re being honest.
Usually I listen to podcasts at 1.5 speed, but not Marketing Against the Grain. They are too informative, too knowledgeable, and so innovative that I learn tons every podcast. Sometimes I listen twice. As an author, I get so many cool marketing ideas listening to these guys I have to keep my notes app open. Talk about creativity they have it in spades. Thank you. You two are amazing, and keep going against the grain.
This podcast is a must-listen for marketers who want to stay ahead of the curve. I’ve learned so many valuable hacks and shortcuts—especially around AI and automation—that I’ve been able to implement right away. These guys are not only super creative but also incredibly generous with the insights they share. Every episode is full of practical strategies and fresh perspectives that actually move the needle. Highly recommend!
The episodes are just the YT videos, without the video part. Hearing someone talk their way though prompting an LLM when they assume you can see their screen but you can’t is a waste of time. The actual content is interesting but you should go watch it on YouTube, this Apple Podcasts version is useless.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #31 | |
Apple Podcasts | #17 | |
Apple Podcasts | #29 | |
Apple Podcasts | #223 | |
Apple Podcasts | #35 | |
Apple Podcasts | #102 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
Focused on marketing trends and innovative growth tactics, this podcast investigates unique strategies that provide a competitive edge in today's dynamic marketing landscape. Episodes feature detailed discussions on the impact of AI and emerging tools, alongside practical applications that marketers can integrate into their strategies. The hosts emphasize exploring beyond conventional tactics commonly found in social media and traditional marketing resources, making this an enlightening listen for professionals aiming to differentiate themselves in the market. With a mix of actionable insights and entertaining dialogue, it appeals to marketers who seek in-depth knowledge rather than just surface-level advice.
Rephonic provides a wide range of podcast stats for Marketing Against The Grain. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Marketing Against The Grain and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Marketing Against The Grain, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for Marketing Against The Grain, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers Marketing Against The Grain has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with Marketing Against The Grain:
1. Marketing School - Digital Marketing and Online Marketing Tips
2. AI Explored
3. The Digital Marketing Podcast
4. Social Media Marketing Podcast
5. The Startup Ideas Podcast
Marketing Against The Grain launched 4 years ago and published 395 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for Marketing Against The Grain from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of Marketing Against The Grain. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on Marketing Against The Grain include:
1. Tina Huang
2. Ethan Smith
3. Grant Lee
4. Kristin Fracchia
5. Erica Wenger
6. Kyle Poyar
7. Rory Flynn
8. Anton Osika
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.