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Marketing Against The Grain

Hubspot Podcast Network

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful ... more

PublishesDailyEpisodes222Founded2 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Reviews

4.8 out of 5 stars from 425 ratings
  • Quite grating

    So tired of hearing marketing bros nerd out over AI, and say it’s not taking jobs in the same breath as they talk about how AI agents can act as a college intern or a stock image selecter or proofreader. Those were once people’s jobs lol. While it must feel nice to feel like your job is safe, as someone who lost my marketing job in December after perfectly automating every aspect of the customer journey with chat bots email and SMS, I’m here to tell you we should all be giving AI way more of a s... more

    Apple Podcasts
    1
    lrg1124
    United Statesa month ago
  • Lively conversation and I always learn something!

    I’m a data scientist quite removed from the marketing world, but I am so happy this pod somehow came across my radar! I learn about new things every episode. And I love the dynamic hosts.

    Apple Podcasts
    5
    apl-ceramicist
    United States4 months ago
  • GBT Show

    Can you please go over how you think about and would build a GBT in real time? Also, show how you’d use Zapier to make it even better. more

    Apple Podcasts
    5
    PR Pro1286
    United States5 months ago
  • Bring back CMO for the day series

    Loving all the AI stuff - can you bring back the CMO of the day series? It was fun hearing how you both think about growth for various companies are different stages.

    Apple Podcasts
    5
    PR Pro1286
    United States7 months ago
  • I like this show a lot BUT…

    You guys need to stop talking over each other and mumbling. There is good content but the production needs work. Take some vocal training to speak slower and less casually. I wanted to hear every word and kept getting frustrated with the fast talking, interrupting and overlapping.

    Apple Podcasts
    5
    App is all sizzle no steak
    United States8 months ago

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