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Artwork for On Brand

On Brand with Donny Deutsch

Donny Deutsch
Donald Trump
Israel
Democratic Party
Anti-Semitism
Joe Biden
Kamala Harris
Republican Party
Hamas
Trump
Iran
Social Media
New York City
The Sopranos
Mental Health
Investing
Antisemitism
Brand USA
Gen Z
Elon Musk
Hollywood

Everything is a brand. In today’s world companies, public figures, countries, institutions, and movements are brands with their own unique values, marketing, and influence. Former CEO and Chairman of Deutsch Inc., innovative political analyst and veteran TV personality, Donny Deutsch, mastered the power of branding when he built the multibillion dollar ad agency. Now, in a hyper-saturated, over-ma... more

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Artwork for On Brand

Latest Episodes

On this week's Brands of the Week episode of On Brand with Donny Deutsch, Donny breaks down the brands winning and losing in today's cultural and political landscape — and what it all means for public perception, reputation, and influence.

This week... more

Billy Bush — host of Hot Mics with Billy Bush (live Mon–Thu, 12PM ET on TuneIn Radio & YouTube) — joins Donny for a candid, no-filter conversation about life after the Today Show, building his own media brand, and why independent digital media is the... more

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Donny breaks down the biggest brand wins and losses of the week. First, a brand down for ICE after a survey reveals 60% of recent arrests in the DC/Maryland/Virginia area involved people with no criminal record. Then it's a brand up for San Francisco... more

DISCLAIMER: This episode was recorded on January 28th, 2026.

Jeffrey Toobin cuts through the political noise to examine one of the most revealing powers a president holds: the pardon. From Gerald Ford's pardon of Richard Nixon to Trump's loyalty-dr... more

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Recent Guests

Billy Bush
Television host, guest announced for a future interview
Episode: Brand Up, Brand Down: San Francisco's Crime Comeback, Hollywood's Bad Habits & the Week's Biggest Brand Move
Jeffrey Toobin
CNN legal commentator, author
CNN
Episode: Pardons, Power & Politics: Jeffrey Toobin on Trump, Democracy, and Reason for Hope
Amanda Guthrie
Broadcast journalist, mentioned as a guest returning to Today
Today
Episode: Brand Trends This Week: Gen Z, Starbucks, Super Mario & What's Shaping Consumer Culture
Eugene Robinson
Pulitzer Prize-winning journalist; contributing writer at The Atlantic; former Washington Post associate editor
The Atlantic; The Washington Post
Episode: Eugene Robinson on the Fall of the Washington Post, Race in America & His New Book Freedom Lost, Freedom Won
Jon Meacham
Historian and author of American Struggle, Democracy, Dissent and the Pursuit of a More Perfect Union Anthology
Pulitzer Prize winner; historian
Episode: Is American Democracy Dying? Historian Jon Meacham on Trumpism, Empathy & the Fight for the Center
Andrew McCarthy
Actor, director, author of several books; author of Who Needs Friends? An Unscientific Examination of Male Friendship Across America
Author
Episode: Andrew McCarthy's Road Trip to End Male Loneliness: The Friendship Crisis No One's Talking About
Rahm Emanuel
Former US Ambassador to Japan, former Mayor of Chicago, former White House Chief of Staff, former Congressman
Former U.S. Government Officials
Episode: Rahm Emanuel: Fixing the Democratic Party, Beating Trump & the Truth About America's Broken System
Kara Swisher
Tech journalist and media figure
Recode / media
Episode: Kara Swisher: Big Tech, Big Money & Big Politics: Mark Zuckerberg, Trump, AI & the Future of Democracy
Bret Stephens
Opinion columnist for The New York Times
The New York Times
Episode: Bret Stephens on Antisemitism, the Iran Conflict, and the Democratic Party's Israel Problem

Host

Donny Deutsch
Host of On Brand with Donny Deutsch; long-time brand expert and former CEO/Chairman of Deutsch Inc.

Reviews

4.7 out of 5 stars from 1k ratings
  • Billy Bush

    Who would have believed he is such a Small Brained Leftist Pussie.

    Apple Podcasts
    1
    Lord and King
    United States6 days ago
  • Unsubscribed after Kevin O’Leary

    Used to like you, but why give this hateful person a platform? Nope 👎🏻

    Apple Podcasts
    1
    pinacoloda
    United States2 months ago
  • My first visit to your podcast, not what I expected.

    I have loved you when seen on Morning Joe. First time I have checked in on the podcast. I appreciate ads make the world go round. I found this opening poorly strutted. I have no idea who the first person was, sounded speeded up and very off putting. Even you sound speeded up. As a professional speaker of more than than five decades, I have enjoyed your voice, I find you don’t sound like Donny. I am sad that my expectations not met today.

    Apple Podcasts
    1
    Recovering Perfectionist!
    United States2 months ago
  • Big Beautiful Bill

    Donny, have you read the bill? If not, you cannot comment on the bill until you have read all 900+ pages.

    Apple Podcasts
    1
    Lord and King
    United States8 months ago
  • Rahm Emanuel

    It is funny listening to two rich Jews talk about how the poor are being hurt by the Republicans.

    Apple Podcasts
    1
    Lord and King
    United States9 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience appreciates candid, real-talk takes on brands and politics.
Some listeners feel the host can be too quick with takes or demands clearer enunciation.
Shows strong branding insights and current-event clarity, great guests.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#197
United States/Arts

Talking Points

Recent interactions between the hosts and their guests.

Andrew McCarthy's Road Trip to End Male Loneliness: The Friendship Crisis No One's Talking About
Q: How have friendships rejuvenated since you wrote the book?
Friendships have been rekindled through intentional acts of showing up and naming the importance of those relationships, though some connections still require ongoing effort and balance with life responsibilities.
Andrew McCarthy's Road Trip to End Male Loneliness: The Friendship Crisis No One's Talking About
Q: Are most men happy with their lives or living with regrets?
McCarthy suggests that happiness is closely tied to having trusted, recurring connections, and that neglect tends to erode friendships over time, leading to regret and loneliness.
Iran's Nuclear Threat, Israel's Fight for Survival, and the Rise of Antisemitism — Former Israeli Ambassador Michael Oren Speaks Out
Q: Why is a military approach necessary in addressing Iran's nuclear program, according to the guest?
Because Iran represents a long-term threat that would force the West to confront a nuclear-armed Iran with global implications; delaying action could allow Iran to advance its capabilities and threaten U.S. and European interests, so a comprehensive, phased strategy is needed.
Iran's Nuclear Threat, Israel's Fight for Survival, and the Rise of Antisemitism — Former Israeli Ambassador Michael Oren Speaks Out
Q: What was your reaction to Trump's speech and how does it influence the war dynamics?
Trump's speech extended the window for the conflict, providing two to three more weeks of operational runway to degrade Iran's offensive capabilities and buy time for Israel to press its objectives, including countering Hezbollah in the north.
Dan Senor on Iran's Nuclear Threat, Israel's Military Strategy & Rising Antisemitism in America
Q: Give me your thoughts.
Senor explains the two-track approach to Iran: deter and degrade capabilities while considering political and strategic options, emphasizing the need to degrade missile and drone programs and reduce regional threats.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About On Brand

What is On Brand about and what kind of topics does it cover?

Brand-focused interview show where the host dissects public figures, companies, and current events through a branding lens. Episodes hinge on high-profile guests and timely topics at the intersection of politics, business, media, and pop culture, offering blunt takes, practical branding insights, and candid conversations. Notable strengths include a consistent emphasis on perception, branding strategy, and real-world implications for audiences ranging from marketers to executives. The format tends to mix rapid-fire branding judgments with in-depth chats, making it appealing for those who want actionable takeaways about how narratives are built and amplified in today's media landscape.

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Which podcasts are similar to On Brand?

These podcasts share a similar audience with On Brand:

1. Impolitic with John Heilemann
2. The Best People with Nicolle Wallace
3. Politics War Room with James Carville & Al Hunt
4. The Bulwark Podcast
5. The Al Franken Podcast

How many episodes of On Brand are there?

On Brand launched 5 years ago and published 382 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on On Brand?

Recent guests on On Brand include:

1. Billy Bush
2. Jeffrey Toobin
3. Amanda Guthrie
4. Eugene Robinson
5. Jon Meacham
6. Andrew McCarthy
7. Rahm Emanuel
8. Kara Swisher

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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