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Artwork for On Brand

On Brand with Donny Deutsch

Donny Deutsch
Donald Trump
Democratic Party
Israel
Anti-Semitism
Kamala Harris
Iran
Joe Biden
Trump
Republican Party
The Sopranos
New York City
Hamas
Brand USA
Social Media
Antisemitism
Grievance Politics
Hollywood
Artificial Intelligence
Political Polarization
Digital Dharma

Everything is a brand. In today’s world companies, public figures, countries, institutions, and movements are brands with their own unique values, marketing, and influence. Former CEO and Chairman of Deutsch Inc., innovative political analyst and veteran TV personality, Donny Deutsch, mastered the power of branding when he built the multibillion dollar ad agency. Now, in a hyper-saturated, over-ma... more

PublishesTwice weeklyEpisodes410Founded5 years ago
Number of ListenersCategories
NewsNews CommentaryArts

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Artwork for On Brand

Latest Episodes

Maggie Haberman and Jonathan Swan of the New York Times join Donny to discuss their bestselling book Regime Change: Inside the Imperial Presidency of Donald Trump.

They reveal how they landed remarkable access to sources still serving inside the adm... more

YouTube

Donny and Lou run through the brands shaping the week — from private equity turning bowling night into a $284 splurge, to nostalgic parents buying their kids Wi-Fi landlines to dodge spam calls and screen time. They dig into a new survey showing one ... more

Stephen A. Smith joins Donny to relive the New York Knicks' first championship since 1973 — the heartbreak of Ewing, Starks, and Reggie Miller's eight points in nine seconds, finally exorcised 39 days ago.

From there, the conversation turns to polit... more

YouTube

Wingstop just crushed the fast-food race with 382 new locations, De Beers is getting gutted by lab-grown diamonds, and Olive Garden's $100 Never-Ending Pasta Pass is back after a six-year hiatus.

Donny Deutsch and his Executive producer Lou Pellegr... more

Key Facts

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Recent Guests

Maggie Haberman
Journalist, The Times, referenced as guest in intro
The Times
Episode: Brands of the Week: Bowling Alleys Go Broke, Landlines Come Back, and Gen Z Is Ditching Sex
Jonathan Swan
Journalist, The Times, referenced as guest in intro
The Times
Episode: Brands of the Week: Bowling Alleys Go Broke, Landlines Come Back, and Gen Z Is Ditching Sex
Stephen A. Smith
Host of First Take; Knicks and broader sports commentary figure
Fox Sports? / ESPN legacy role referenced
Episode: Stephen A. Smith: Knicks Championship Glory, Political Homelessness & Trump's 'Big Lie
Batya Ungar-Sargon
Author and journalist, host of Batya on News Nation
News Nation, Free Press
Episode: Batya Ungar-Sargon on Antisemitism, the DSA's Working-Class Lie & Why the Left Turned on Israel
Batya Ungar Sargon
News Nation host
News Nation
Episode: Brands of the Week: Twinkies Take an L, GLP-1s Fight Eating Disorders, and Sly Stallone Turns 80
SE Cupp
CNN contributor and host of Off the Cup podcast on iHeartRadio
CNN
Episode: S.E. Cupp on the DSA, Trump's 2028 Plan & GOP Hypocrisy
Doris Kearns Goodwin
Pulitzer Prize–winning historian; author of An Unfinished Love Story, Personal History, and The 60s
Pulitzer Prize; Author
Episode: Lessons From the 1960s: Doris Kearns Goodwin on Leadership, Civil Rights & Hope for America's Future
Andrew Weissmann
The brilliant legal mind who worked in the Mueller office, prosecutor
Mueller investigation/Legal field
Episode: Brands of the Week: KFC's Comeback, Pokémon Hits $150B, and the Truth About Loofahs
Josh Gottheimer
Congressman, U.S. Representative for New Jersey's 5th District
U.S. House of Representatives
Episode: Rep. Josh Gottheimer on Antisemitism, Israel, Iran & the Democratic Party's Future

Host

Donny Deutsch
Host of On Brand with Donny Deutsch; former CEO/chairman with deep branding and media expertise

Reviews

4.6 out of 5 stars from 1k ratings
  • Billy Bush

    Who would have believed he is such a Small Brained Leftist Pussie.

    Apple Podcasts
    1
    Lord and King
    United States4 months ago
  • Unsubscribed after Kevin O’Leary

    Used to like you, but why give this hateful person a platform? Nope 👎🏻

    Apple Podcasts
    1
    pinacoloda
    United States5 months ago
  • My first visit to your podcast, not what I expected.

    I have loved you when seen on Morning Joe. First time I have checked in on the podcast. I appreciate ads make the world go round. I found this opening poorly strutted. I have no idea who the first person was, sounded speeded up and very off putting. Even you sound speeded up. As a professional speaker of more than than five decades, I have enjoyed your voice, I find you don’t sound like Donny. I am sad that my expectations not met today.

    Apple Podcasts
    1
    Recovering Perfectionist!
    United States5 months ago
  • Big Beautiful Bill

    Donny, have you read the bill? If not, you cannot comment on the bill until you have read all 900+ pages.

    Apple Podcasts
    1
    Lord and King
    United Statesa year ago
  • Rahm Emanuel

    It is funny listening to two rich Jews talk about how the poor are being hurt by the Republicans.

    Apple Podcasts
    1
    Lord and King
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests consistently generate thoughtful, data-informed takes on branding in politics and media.
Strong perception as a smart, provocative voice in branding discussions.
Listener feedback often calls out the host's candor and current-event relevance.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#191
Netherlands/Arts

Talking Points

Recent interactions between the hosts and their guests.

Stephen A. Smith: Knicks Championship Glory, Political Homelessness & Trump's 'Big Lie
Q: When you saw Trump the other night talking about the big lie again, what were you feeling in your gut?
Feeling sadness and frustration, noting that he is back in office but clinging to the lie, which he views as a distraction and unbecoming of a president; still believes he should move on.
Lessons From the 1960s: Doris Kearns Goodwin on Leadership, Civil Rights & Hope for America's Future
Q: What does history tell us we should understand about current events in Iran and the leadership challenges today?
Goodwin emphasizes understanding the reasons behind decisions, the need for clear purpose and messaging, and the importance of disciplined, nonviolent civic engagement to shape outcomes.
Lessons From the 1960s: Doris Kearns Goodwin on Leadership, Civil Rights & Hope for America's Future
Q: Does the social media today lend to that or hurt that?
Donny and Doris discuss how social media can mobilize people quickly while distorting or diluting the clear, unified messaging of past movements, making disciplined, well-structured campaigns more difficult.
Antisemitism in America: ADL's Jonathan Greenblatt Sounds the Alarm
Q: What should individuals do to push back against antisemitism?
Speak up when you see hate, share accurate information to counter conspiracy theories, and get involved with advocacy or educational initiatives to strengthen community resilience.
Andrew McCarthy's Road Trip to End Male Loneliness: The Friendship Crisis No One's Talking About
Q: How have friendships rejuvenated since you wrote the book?
Friendships have been rekindled through intentional acts of showing up and naming the importance of those relationships, though some connections still require ongoing effort and balance with life responsibilities.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About On Brand

What is On Brand about and what kind of topics does it cover?

Across episodes, the show analyzes how branding and perception shape politics, media, business, sports, and culture. Conversations frequently center on how public figures, companies, and nations cultivate identity, influence, and narrative, with guest voices ranging from veteran journalists and policymakers to entertainers and tech thinkers. Noteworthy is a willingness to tackle heavy, timely topics—geopolitics, antisemitism, AI disruption, and civic issues—through a branding lens, often pairing data-driven analysis with provocative, story-driven commentary. The format blends quick takes on current events with in-depth interviews, delivering actionable branding insights for audiences who want to understand how perception drives outcomes in ... more

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These podcasts share a similar audience with On Brand:

1. The Best People with Nicolle Wallace
2. Impolitic with John Heilemann
3. On with Kara Swisher
4. Pivot
5. #SistersInLaw

How many episodes of On Brand are there?

On Brand launched 5 years ago and published 410 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on On Brand?

Recent guests on On Brand include:

1. Maggie Haberman
2. Jonathan Swan
3. Stephen A. Smith
4. Batya Ungar-Sargon
5. Batya Ungar Sargon
6. SE Cupp
7. Doris Kearns Goodwin
8. Andrew Weissmann

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