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Business of Design® Podcast | Grow a Profitable Interior Design Business with Kimberley Seldon

Kimberley Seldon
Interior Design
Project Management
Business Of Design
Profitability
Client Management
High Point Market
Daniel House Club
Client Relationships
Entrepreneurship
Marketing
Networking
Business Strategies
Systems and Processes
Money Management
Bookkeeping
Business Growth
Storytelling
Client Engagement
Time Management
Business Plan

Business of Design® is the leading business training platform for interior design professionals. Our proven programs give you the systems and structure you need to run a profitable, process-driven design business. Ready to build a business that supports your talent? Join us at Business of Design®. businessofdesign.com

PublishesWeeklyEpisodes500Founded10 years ago
Number of ListenersCategory
Business

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Artwork for Business of Design® Podcast

Latest Episodes

A beautifully designed room doesn’t always feel good to live in. In this episode, Kimberley Seldon talks with Amanda Gibby Peters, founder of Simple Shui and host of the House Therapy podcast, about how interior designers can use practical feng shui ... more

Interior designers are experts at creating beautiful, functional spaces—but what happens when the project extends beyond the walls of the home? In this episode, guest host Ellie Black sits down with landscape architect Emily Inglis to talk about the ... more

YouTube

You know social media can help grow your interior design business, but getting comfortable on camera and posting consistently can feel like a project of its own. Marketing expert Daniela Furtado has a practical challenge for interior designers: publi... more

YouTube

High Point Market is where interior designers discover what’s new, meet vendors, and source the pieces that bring projects to life. But what happens after the order is placed? Procurement, freight, receiving, storage, damages, and installation can qu... more

YouTube

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Recent Guests

Emily Inglis
Residential landscape architect at Kaleo and Peter
Kaleo and Peter
Episode: EP 504 | Why Interior Designers Should Bring a Landscape Architect into the Project Early with Emily Inglis, hosted by Ellie Black
Daniela Furtado
Marketing expert who works with creative professionals on marketing and content
Episode: EP 503 | How Interior Designers Can Grow Their Business by Publishing Their First 100 Videos with Daniela Furtado
Kathy Kuo
Founder of Kathy Kuo Home; trade program advocate
Kathy Kuo Home
Episode: EP 502 | The Procurement Problem: How Interior Designers Can Protect Profit with Kathy Kuo
Sierra Collins
Business of Design partner and coach
Business of Design
Episode: EP 501 | Why Interior Designers Never Feel Caught Up with Sierra Collins
Miranda Cullen
Interior designer and founder of Inside Stories micro design service and franchise
Inside Stories
Episode: EP 499 | How to Make Small Interior Design Projects Profitable with Miranda Cullen
Jodi Cook Monts
Founder of Cook Design House, interior designer with a national practice
Cook Design House
Episode: EP 498 | How Interior Designers Can Make Better Business Decisions with Jodi Cook Monts
Sheilah MacSporran
CEO of DesignFiles, interior design software founder
DesignFiles
Episode: EP 497 | 4 Hidden Business Leaks Costing Interior Designers Time, Profit, and Clients with Sheilah MacSporran
Sarah Richter
Interior design trade professional specializing in lighting; founder of Sarah Richter Design
Sarah Richter Design
Episode: EP 496 | Why Every Interior Designer Needs a Lighting Designer with Sarah Richter and Guest Host DuVäl Reynolds
Erin Hackett Nordholt
Owner of Hackett House Studio, former CFP-trained financial professional
Hackett House Studio
Episode: EP 495 | The Profit Killers Hiding in Your Interior Design Business with Erin Hackett Nordholt

Hosts

Kimberley Seldon
Host of the design business training program and founder of the series.
Cheryl Horn
Co-host and program facilitator referenced in intros and announcements.

Reviews

4.7 out of 5 stars from 326 ratings
  • Fantastic

    Insightful,helpful and inspiring. Kimberly’s BOD podcast is an amazing resource for designers.

    Apple Podcasts
    5
    Meman 1
    United States9 months ago
  • So Fun!

    Such a great podcast. I am an architectural technologist looking to start my own firm and almost every single episode I am able to “convert” as necessary to relate to myself. I’ve taken so many notes and key words to research and use, can’t recommend more.

    Apple Podcasts
    5
    dont know a nickname
    Canada3 years ago
  • Revolutionizing Marketing: Insights from Michalowicz

    EP 261 of "Business of Design™" with Mike Michalowicz is a masterclass in unique marketing strategies. From organizing clients to choosing impactful marketing mediums, Michalowicz offers practical, innovative advice. This episode is a must-listen for anyone looking to elevate their marketing game in the design industry.

    Apple Podcasts
    5
    I value the unique angle
    Austria3 years ago
  • Comprehensive

    Thank you for taking the time and sharing your experiences with us.

    Apple Podcasts
    5
    Nimkhosi
    South Africa4 years ago
  • So Relatable and Classy

    Kimberley is a Canadian icon with leagues of fans across the country. I was thrilled to learn that she had a podcast full of relatable teachings that designers, or those who support designers, could promptly apply. You’re such a gem!

    Apple Podcasts
    5
    Shelli Warren
    Canada4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show helps non-design professionals translate interior design business concepts into practical actions.
Guests are consistently high-quality and provide real-world takeaways that can be implemented quickly.
Listeners praise actionable, battle-tested strategies for design business growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#183
Spain/Business

Talking Points

Recent interactions between the hosts and their guests.

EP 504 | Why Interior Designers Should Bring a Landscape Architect into the Project Early with Emily Inglis, hosted by Ellie Black
Q: How do you help clients handle the sticker shock of landscaping costs?
Inglis advises discussing budget at every phase and educating clients about the scope and quality involved. As a broad guide, a finished landscape may cost 10 to 30 percent of a home's value, with costs varying according to the project.
EP 504 | Why Interior Designers Should Bring a Landscape Architect into the Project Early with Emily Inglis, hosted by Ellie Black
Q: How do you like to work with interior designers to think about comprehensive planning elements?
Inglis recommends involving landscape architects as early as possible, especially for new builds, major renovations, and additions, so they can coordinate grading, drainage, elevations, windows, and doors before plans are difficult or costly to change.
EP 503 | How Interior Designers Can Grow Their Business by Publishing Their First 100 Videos with Daniela Furtado
Q: How do you then figure out any metrics that makes sense once you begin this journey earnestly?
Furtado recommends tracking typical view counts, comparing videos that perform above the usual range, checking retention and comments, and asking clients and peers what they noticed. She says to judge each post according to its purpose in the marketing funnel.
EP 503 | How Interior Designers Can Grow Their Business by Publishing Their First 100 Videos with Daniela Furtado
Q: So what's the first, where do you think people should start?
Furtado suggests preparing a little, scheduling time to record three to five videos, and starting with introductions and project stories. She also recommends asking someone to help with filming so the designer can focus on what to say.
EP 499 | How to Make Small Interior Design Projects Profitable with Miranda Cullen
Q: What makes the Inside Stories franchise opportunity different from simply expanding a brand?
It's about the service and the business model, not just the brand; we teach, mentor, and support a partner to run a separate micro-design operation alongside their existing business, with clear financial metrics and scalable processes.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Business of Design® Podcast

What is Business of Design® Podcast about and what kind of topics does it cover?

This program centers on turning design talent into scalable, profitable design businesses. Across episodes, listeners hear actionable systems for pricing, contracts, delegation, and process automation, plus strategies for leadership, client management, and collaborations with builders, trades, and trade channels. Guest experts—from interior designers building robust teams to photographers, coaches, and founders of support firms—share practical playbooks for reducing founder bottlenecks, increasing margins, and leveraging marketing, technology, and partnerships to grow without sacrificing design quality. Noteworthy angles include AI-assisted delegation, high-margin project strategies, and scrappy, relationship-driven marketing that consisten... more

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Which podcasts are similar to Business of Design® Podcast?

These podcasts share a similar audience with Business of Design® Podcast:

1. A Well-Designed Business® | Interior Design Business Podcast
2. The Interior Collective
3. Trade Tales
4. Business of Home Podcast
5. Talk Shop with Ariel Okin: A Fenimore Lane Production

How many episodes of Business of Design® Podcast are there?

Business of Design® Podcast launched 10 years ago and published 500 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Business of Design® Podcast?

Recent guests on Business of Design® Podcast include:

1. Emily Inglis
2. Daniela Furtado
3. Kathy Kuo
4. Sierra Collins
5. Miranda Cullen
6. Jodi Cook Monts
7. Sheilah MacSporran
8. Sarah Richter

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