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5THWAVE - The Business of Coffee and Hospitality

World Coffee Portal
Specialty Coffee
Coffee
Sustainability
Coffee Industry
Coffee Culture
Covid-19
Community Engagement
France
London
Matcha
Hospitality
Climate Change
Homelessness
European Coffee Symposium
Change Please
Co-Roasting
E-Commerce
Consumer Behavior
Cafes
Maman

A forward-thinking interview series examining the business of progressive coffee culture. The 5THWAVE Podcast is hosted by Jeffrey Young, Editor-in-Chief of 5THWAVE magazine and Founder of Allegra Group. Each episode features inspiring stories, business lessons, and thought leadership from the entrepreneurs and industry experts blazing trails to success across the world of coffee. The podcast will... more

PublishesWeeklyEpisodes234Founded6 years ago
Number of ListenersCategories
BusinessFoodArts

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Artwork for 5THWAVE

Latest Episodes

In today’s episode, we’re diving into the fast-moving world of beverage innovation.

Everyone wants to know what the next big beverage trend will be – the next iced matcha, mushroom latte or ube cold foam moment. But true beverage innovation is more ... more

This year’s London Coffee Festival is fast approaching – once again bringing together thousands of coffee professionals and enthusiasts for four days of conversation, innovation, and endless tastings in the heart of one of the world’s most dynamic co... more

In today’s episode, we're speaking with Lisa Lawson, founder of Scotland’s Dear Green Coffee Roasters.

Lisa started in the coffee industry working alongside Toby Smith in the early days of creating Toby’s Estate in Sydney, and went on to launch Dear... more

In today’s episode, we’re exploring the rise of coffee shop concepts within boutique retail spaces, and speaking with Marcus Sanders, Vice President of Global Food and Beverage at luxury fashion brand Coach.

While best known for its designer handbag... more

Key Facts

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Recent Guests

Josh Tarlo
Director of Growth at Origin
Origin
Episode: The future of beverage innovation
Chi Sum Ngai
Co-founder of Coffee Project New York
Coffee Project New York
Episode: The future of beverage innovation
David Deeley
Marketing Director for Foodservice Europe
Keri (Global Ingredient Supplier)
Episode: The future of beverage innovation
Lisa Lawson
Founder of Dear Green Coffee Roasters
Dear Green Coffee Roasters
Episode: Embedding green practices into your business – a conversation with Lisa Lawson, Dear Green Coffee Roasters
Marcus Sanders
Vice President of Global Food and Beverage at Coach
Coach
Episode: Where coffee meets fashion – a conversation with Marcus Sanders, Coach
Trish Rothgeb
Founder of Wrecking Ball Coffee Roasters
Wrecking Ball Coffee Roasters
Episode: An unlikely journey – a conversation with Trish Rothgeb, Wrecking Ball Coffee
Dr. Aaron Davis
Senior Research Leader for Crops and Global Change
Kew Gardens (Royal Botanic Gardens, Kew)
Episode: The impact of deforestation on coffee production
Gabriel Shohet
Co-founder of Black Sheep Coffee
Black Sheep Coffee
Episode: Standing out from the crowd – a conversation with Gabriel Shohet, Black Sheep
Emi Fukahori
Co-founder of MAME, Swiss specialty coffee entrepreneur
MAME
Episode: Precision and craft – a conversation with the founders of MAME

Host

Jeffrey Young
Editor-in-Chief of 5THWAVE (and associated with 5THWAVE / World Coffee Portal).

Reviews

4.9 out of 5 stars from 182 ratings
  • Great!

    Love this podcast!

    Apple Podcasts
    5
    🐷🐤🐔🐧🐶
    United Kingdoma year ago
  • Interviews, insight and more

    As a bit of a coffee geek I love listening to these podcasts. I don’t work in the industry but as a committed consumer it is great to hear the stories and get an insight into the coffee world.

    Apple Podcasts
    5
    Massey314
    United Kingdoma year ago
  • Amazing insights

    Loving the relevant insights and deep cuts on the specialty coffee movement! Begun in the Covid-era, it’s interesting to gain insights through earlier episodes from operators as they were navigating that time and to see how the pod has evolved to incorporate more of the global movement of quality coffee is much appreciated as well. Cheers!

    Apple Podcasts
    5
    coffeeposer
    United States2 years ago
  • 5THWAVE

    So many great guests and thought-provoking topics

    Apple Podcasts
    5
    giraffecoffee
    United Kingdom3 years ago
  • It’s alright

    I listen now and then and like the topics covered but sometimes the balance is a little one sided. Take the most recent episode, none of the detail being mentioned by these brands was challenged. A pod machine having a lower footprint than a kettle, okay fine, but what goes into making that plastic machine that only brews one type of pod and has no other use and what’s its lifespan in comparison to a kettle. I just think a broader look into subjects could be better, rather than a sales pitch for... more

    Apple Podcasts
    3
    jmpofjsnakfn
    United Kingdom4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Loved the deep dives into coffee culture and brand storytelling.
Polished production and consistently interesting guests.
Engaging, with high-quality guests and practical business takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#185
Ukraine/Business

Talking Points

Recent interactions between the hosts and their guests.

Embedding green practices into your business – a conversation with Lisa Lawson, Dear Green Coffee Roasters
Q: What role do origin trips and transparency play in your sourcing?
Origin trips build understanding of farmers and regions, improving transparency and direct relationships with producers to support better pricing, sourcing choices, and sustainability outcomes.
Embedding green practices into your business – a conversation with Lisa Lawson, Dear Green Coffee Roasters
Q: How did Dear Green pursue sustainability and B Corp certification?
They aligned governance to stakeholder interests, pursued the B Corp assessment, and implemented rigorous measures across governance, environment, and social impact to achieve certification and ongoing improvements.
Embedding green practices into your business – a conversation with Lisa Lawson, Dear Green Coffee Roasters
Q: What was the original plan for Dear Green?
Lisa explains she aimed to leave a traditional job and start a wholesale roastery, inspired by Toby Smith but ultimately pursuing a unique, flavor-focused brand rooted in Glasgow.
An unlikely journey – a conversation with Trish Rothgeb, Wrecking Ball Coffee
Q: What lessons from your early career do you think are most relevant to today's coffee industry?
The emphasis on hands-on learning, the importance of building communities around cafes, and staying faithful to craft—combining roasting, cupping, and education with a focus on equity in the supply chain—are timeless lessons that remain highly relevant as the industry evolves.
An unlikely journey – a conversation with Trish Rothgeb, Wrecking Ball Coffee
Q: Could you share how you first became involved in coffee and what drew you to the field?
I started as an art student who worked in cafes, learned roasting hands-on, and gradually connected with mentors and pivotal figures in the scene, which blended craftsmanship with community, ultimately steering me toward founding Wrecking Ball and shaping my career around teaching, cupping, and expansion into education and innovation.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About 5THWAVE

What is 5THWAVE about and what kind of topics does it cover?

The show centers on the business side of coffee and hospitality, featuring leaders and founders who blend brand storytelling, retail strategy, and operational excellence. Episodes frequently explore brand-led experiences in cafés and shops, sustainable sourcing, and global expansion, alongside discussions about technology, automation, and workforce strategy. Notable angles include luxury-brand collaborations, consumer education, and the role of community spaces in growing coffee businesses. The format tends to pair practical lessons with narrative journeys, making it useful for operators, marketers, and investors looking to understand how ambitious coffee ventures scale and adapt across markets.

Where can I find podcast stats for 5THWAVE?

Rephonic provides a wide range of podcast stats for 5THWAVE. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to 5THWAVE and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does 5THWAVE get?

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What are the audience demographics for 5THWAVE?

Rephonic provides comprehensive predictive audience data for 5THWAVE, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does 5THWAVE have?

To see how many followers or subscribers 5THWAVE has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of 5THWAVE are there?

5THWAVE launched 6 years ago and published 234 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact 5THWAVE?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for 5THWAVE?

Rephonic pulls ratings and reviews for 5THWAVE from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for 5THWAVE?

Rephonic provides full transcripts for episodes of 5THWAVE. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on 5THWAVE?

Recent guests on 5THWAVE include:

1. Josh Tarlo
2. Chi Sum Ngai
3. David Deeley
4. Lisa Lawson
5. Marcus Sanders
6. Trish Rothgeb
7. Dr. Aaron Davis
8. Gabriel Shohet

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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