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5THWAVE - The Business of Coffee and Hospitality

World Coffee Portal
Over Under
Hospitality
London Coffee Festival
London
Blank Street
Community Engagement
Green Coffee Sourcing
Coffee Culture
Plant-Based Milk
Trade Shows
Sustainability
Coffee Production
Latte Art
Speciality Coffee
Coffee Masters Competition
Laughing Man Coffee
Riding House Cafes
Korean Coffee Culture
Oat Milk
Edify Systems

A forward-thinking interview series examining the business of progressive coffee culture. The 5THWAVE Podcast is hosted by Jeffrey Young, Editor-in-Chief of 5THWAVE magazine and Founder of Allegra Group. Each episode features inspiring stories, business lessons, and thought leadership from the entrepreneurs and industry experts blazing trails to success across the world of coffee. The podcast will... more

PublishesWeeklyEpisodes230Founded6 years ago
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Artwork for 5THWAVE

Latest Episodes

In today’s episode, we're speaking with Trish Rothgeb, founder of Wrecking Ball Coffee Roasters in San Francisco.

With over 30 years in the coffee industry, Trish was a true pioneer of the West Coast specialty coffee movement in the early 2000s and ... more

In today’s episode we’re exploring how climate change and deforestation are impacting global coffee production, with Dr. Aaron Davis, Senior Research Leader for Crops & Global Change at The Royal Botanic Gardens in Kew.

Aaron has spent more than thr... more

In today’s episode, we're speaking Gabriel Shohet, Co-founder of of UK coffee trailblazer Black Sheep Coffee.

Founded in 2013 with friend and business partner Eirik Holth, Black Sheep had a bold vision: to champion specialty-grade robusta at a time ... more

In today’s episode, we’re speaking with Emi Fukahori and Mathieu Theis, Co-founders of Swiss specialty coffee business MAME.

Multiple-time Swiss competition winners, Emi and Mathieu founded MAME in Zurich in 2016, driven by a shared passion for coff... more

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Recent Guests

Trish Rothgeb
Founder of Wrecking Ball Coffee Roasters
Wrecking Ball Coffee Roasters
Episode: An unlikely journey – a conversation with Trish Rothgeb, Wrecking Ball Coffee
Dr. Aaron Davis
Senior Research Leader for Crops and Global Change
Kew Gardens (Royal Botanic Gardens, Kew)
Episode: The impact of deforestation on coffee production
Gabriel Shohet
Co-founder of Black Sheep Coffee
Black Sheep Coffee
Episode: Standing out from the crowd – a conversation with Gabriel Shohet, Black Sheep
Emi Fukahori
Co-founder of MAME, Swiss specialty coffee entrepreneur
MAME
Episode: Precision and craft – a conversation with the founders of MAME
Mathieu Theis
Co-founder of MAME, Swiss specialty coffee entrepreneur
MAME
Episode: Precision and craft – a conversation with the founders of MAME
Johanna Parker
Specialty coffee veteran and founder of the Vienna Coffee School and the Vienna Coffee Festival.
Episode: Viennese coffee culture past and present
Jamie Reurs
Art historian specializing in Viennese culture
Episode: Viennese coffee culture past and present
Philip Feyer
Owner and operator of Jonas Reindl Coffee Roasters and multiple cafes.
Episode: Viennese coffee culture past and present
Frank Maeda
Head of Europe at The Coffee
The Coffee
Episode: Digital-first chains: The Coffee and Lap – live at The European Coffee Symposium

Host

Jeffrey Young
Editor-in-Chief of 5THWAVE, providing insights and leadership in the coffee and hospitality sectors.

Reviews

4.9 out of 5 stars from 180 ratings
  • Great!

    Love this podcast!

    Apple Podcasts
    5
    🐷🐤🐔🐧🐶
    United Kingdom10 months ago
  • Interviews, insight and more

    As a bit of a coffee geek I love listening to these podcasts. I don’t work in the industry but as a committed consumer it is great to hear the stories and get an insight into the coffee world.

    Apple Podcasts
    5
    Massey314
    United Kingdoma year ago
  • Amazing insights

    Loving the relevant insights and deep cuts on the specialty coffee movement! Begun in the Covid-era, it’s interesting to gain insights through earlier episodes from operators as they were navigating that time and to see how the pod has evolved to incorporate more of the global movement of quality coffee is much appreciated as well. Cheers!

    Apple Podcasts
    5
    coffeeposer
    United States2 years ago
  • 5THWAVE

    So many great guests and thought-provoking topics

    Apple Podcasts
    5
    giraffecoffee
    United Kingdom3 years ago
  • It’s alright

    I listen now and then and like the topics covered but sometimes the balance is a little one sided. Take the most recent episode, none of the detail being mentioned by these brands was challenged. A pod machine having a lower footprint than a kettle, okay fine, but what goes into making that plastic machine that only brews one type of pod and has no other use and what’s its lifespan in comparison to a kettle. I just think a broader look into subjects could be better, rather than a sales pitch for... more

    Apple Podcasts
    3
    jmpofjsnakfn
    United Kingdom4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the insightful interviews and the value of knowledge shared by industry experts.
Some listeners request more challenging discussions regarding brand narratives and a broader exploration of industry topics.
Many find the discussions relevant, particularly about innovation and sustainability in the coffee industry.

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Talking Points

Recent interactions between the hosts and their guests.

An unlikely journey – a conversation with Trish Rothgeb, Wrecking Ball Coffee
Q: What lessons from your early career do you think are most relevant to today's coffee industry?
The emphasis on hands-on learning, the importance of building communities around cafes, and staying faithful to craft—combining roasting, cupping, and education with a focus on equity in the supply chain—are timeless lessons that remain highly relevant as the industry evolves.
An unlikely journey – a conversation with Trish Rothgeb, Wrecking Ball Coffee
Q: Could you share how you first became involved in coffee and what drew you to the field?
I started as an art student who worked in cafes, learned roasting hands-on, and gradually connected with mentors and pivotal figures in the scene, which blended craftsmanship with community, ultimately steering me toward founding Wrecking Ball and shaping my career around teaching, cupping, and expansion into education and innovation.
The impact of deforestation on coffee production
Q: Could you walk us through the various coffee species and how regional shifts are playing out in practice?
Arabica and Robusta remain the dominant species globally, but farmers are increasingly shifting to alternative species like Excelsa due to climate stress and profitability concerns, with regional momentum visible in places like Uganda where large-scale adoption is occurring.
Standing out from the crowd – a conversation with Gabriel Shohet, Black Sheep
Q: And what's next for Black Sheep, what are the next projects, where are we going?
Expansion remains focused on core markets (UK, US, GCC) with Saudi Arabia entering the GCC; emphasis on sourcing the best beans and delivering best-in-class customer experience rather than chasing tech trends.
Standing out from the crowd – a conversation with Gabriel Shohet, Black Sheep
Q: I wonder if you could give us a little bit of background on your own career before Black Sheep and how you got into coffee.
Gabriel Shohet describes starting from college connections, quitting office jobs to launch a coffee business, and the early days of pop-ups and B2B testing that evolved into a shop-focused model emphasizing Robusta.

Audience Metrics

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Frequently Asked Questions About 5THWAVE

What is 5THWAVE about and what kind of topics does it cover?

An engaging interview series focused on the business aspects of progressive coffee culture, featuring insights from entrepreneurs and industry experts. Topics span operational excellence, green coffee sourcing, and the evolving dynamics of cafés and coffee shops, along with discussions on HR strategies and e-commerce in the coffee sector. Each episode delivers valuable lessons and inspiring stories that aim to inform and educate both coffee enthusiasts and industry professionals about the future directions in coffee business practices.

Where can I find podcast stats for 5THWAVE?

Rephonic provides a wide range of podcast stats for 5THWAVE. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to 5THWAVE and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does 5THWAVE get?

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What are the audience demographics for 5THWAVE?

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How many subscribers and views does 5THWAVE have?

To see how many followers or subscribers 5THWAVE has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of 5THWAVE are there?

5THWAVE launched 6 years ago and published 230 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact 5THWAVE?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for 5THWAVE?

Rephonic pulls ratings and reviews for 5THWAVE from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for 5THWAVE?

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What guests have appeared on 5THWAVE?

Recent guests on 5THWAVE include:

1. Trish Rothgeb
2. Dr. Aaron Davis
3. Gabriel Shohet
4. Emi Fukahori
5. Mathieu Theis
6. Johanna Parker
7. Jamie Reurs
8. Philip Feyer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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