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Artwork for Keys To The Shop : Equipping Coffee Shop Leaders

Keys To The Shop : Equipping Coffee Shop Leaders

Chris Deferio
Customer Experience
Coffee Shop Management
Coffee Industry
Coffee
Hospitality
Leadership
Barista Training
Entrepreneurship
Community Engagement
Coffee Shops
Customer Service
Coffee Culture
Specialty Coffee
Coffee Shop Operations
Coffee Quality
Training
Roasting
Coffee Shop Culture
Quality Control
Business Growth

A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership,... more

PublishesDailyEpisodes1135Founded10 years ago
Number of ListenersCategories
ArtsBusinessFoodEntrepreneurship

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Artwork for Keys To The Shop : Equipping Coffee Shop Leaders

Latest Episodes

We are notorious in coffee for promoting people into management based only on technical skills or that they might not be quite as unreliable as others on the team. We also rush good people who need more time to develop resilience into the position an... more

Today we have access to information about the world of coffee that is unprecedented. At times it can be overwhelming to consider all the areas of the coffee industry that need fixing while we also work daily to care for those we have immediately with... more

Sometimes we hope against hope that we can eventually win the customer over to that one flavor, those later hours of your cafe, or the new menu item that the internet said was a sure-fire winner. Whether it is our own pride or some other reason, we c... more

I am so glad that I came across this jewel of a cafe in Oaxaca City, Oaxaca, Mexico. We hear often about direct trade relationships, local sourcing, excellent hospitality, and servant leadership all as aspirations of mindful operators. This place is ... more

Key Facts

Accepts Guests
Accepts Sponsors
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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Yaren Maya
Owner and founder of Cafeto Cacao in Oaxaca, Mexico
Cafeto Cacao
Episode: 612: Founder Friday! w/ Yaren Maya of Cafeto Cacao in Oaxaca, Mexico!
Colin Harmon
Founder of 3FE Coffee Roastery and author
3FE Coffee Roastery, Dublin
Episode: 611: What Colin Harmon Knows About Growing Coffee Shops!
Blew Kind
Founder and CEO of D'Griot Cafe
D'Griot Cafe
Episode: 609: Lessons On Running a True Community Space w/ Blew Kind of D'griot Cafe | Philadelphia, PA
Tracy Allen
Founder and CEO of Brewed Behavior
Brewed Behavior
Episode: 608: The Best Behaviors for Building Resilient Cafe and Roastery w/ Tracy Allen of Brewed Behavior Consulting
Amos Gillespie
Founder of Wheelhouse Coffee
Wheelhouse Coffee
Episode: Founder Friday! w/ Amos Gillespie of Wheelhouse Coffee, Kentville, Nova Scotia, CA
Rachel Apple
Coffee industry veteran; Cup of Excellence head judge and senior educator
Raise The Bar Coffee
Episode: Special! Interviews From Coffee Fest NYC 2026! w/ Rachel Apple and Ivana Chan (Raise the Bar), Jeremy Lyman (Birch Coffee), Lauren Tran (Bahn by Lauren)
Ivana Chan
Marketing and e-commerce consultant; co-founder of Raise The Bar
Raise The Bar Coffee
Episode: Special! Interviews From Coffee Fest NYC 2026! w/ Rachel Apple and Ivana Chan (Raise the Bar), Jeremy Lyman (Birch Coffee), Lauren Tran (Bahn by Lauren)
Jeremy Lyman
Birch Coffee executive; social media strategist and Coffee Dog Guy
Birch Coffee
Episode: Special! Interviews From Coffee Fest NYC 2026! w/ Rachel Apple and Ivana Chan (Raise the Bar), Jeremy Lyman (Birch Coffee), Lauren Tran (Bahn by Lauren)
Lauren Tran
Chef-owner of Bahn by Lauren; Vietnamese pastry and cafe entrepreneur
Bahn by Lauren
Episode: Special! Interviews From Coffee Fest NYC 2026! w/ Rachel Apple and Ivana Chan (Raise the Bar), Jeremy Lyman (Birch Coffee), Lauren Tran (Bahn by Lauren)

Host

Chris DeFirio
Host of Keys To The Shop; leads conversations on cafe leadership, operations, and people management

Reviews

4.8 out of 5 stars from 549 ratings
  • Be a better human, better brew your coffee!

    Best and encouraging podcast when it comes to running a shop. This free resource is top notch!!! If we each make one little change we learn from this podcast in our shops… coffee experiences everywhere would be better! Please listen! Please learn! Please be better!

    Apple Podcasts
    5
    siseys
    United States8 months ago
  • An Industry Leader

    This podcast is such a wonderful resource, it’s almost unbelievable that you can access this much information for free! I’ve also had the pleasure of speaking with Chris a couple of times and he is just as kind and as knowledgeable as you would expect him to be. Really cool that he’s providing such great info to our industry.

    Apple Podcasts
    5
    Michelle DW
    United Statesa year ago
  • Valuable experience & guidance

    I’ve been in food service operations for 40 years and Chris’s podcast has be so helpful for my new venture in opening a coffee shop!

    Thanks & gratitude to Chris, and all his guests for so many answers to my questions!

    Apple Podcasts
    5
    dishboyroy
    United States2 years ago
  • Thank You!

    We are getting ready to open our dream and first coffee shop. Love the coffee content of course but also love the company culture content and business tips. @todandcoppercoffee appreciates you!

    Apple Podcasts
    5
    WadeHugginsMusic
    United States3 years ago
  • My coffee industry university.

    I have been given an invaluable foundation to pursue my coffee service dreams with confidence. These episodes will continue to be a text book I refer back to for the tried-and-true principles that make for success in hospitality

    Apple Podcasts
    5
    damanesr
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

A highly actionable resource for cafe owners and managers.
Listeners appreciate practical guidance and real-world guest insights.
The show is consistently valuable for leadership and operations in coffee shops.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#96
United States/Arts/Food
Apple Podcasts
#165
United Kingdom/Arts/Food
Apple Podcasts
#187
Canada/Arts/Food
Apple Podcasts
#111
Germany/Arts/Food
Apple Podcasts
#154
France/Arts/Food
Apple Podcasts
#20
Sweden/Arts/Food

Talking Points

Recent interactions between the hosts and their guests.

611: What Colin Harmon Knows About Growing Coffee Shops!
Q: How do you think through the promise you make to employees when expanding to bigger spaces or new concepts?
Openly communicate staffing plans, use a skeleton crew initially, then progressively build teams while maintaining a clear template and accountability; the goal is sustainable work for employees and consistency for customers.
Founder Friday! w/ Amos Gillespie of Wheelhouse Coffee, Kentville, Nova Scotia, CA
Q: How did the shift from a home roasting operation to a brick-and-mortar cafe happen?
A combination of personal life changes (marriage, moving out, new partner with cafe experience) and a bank loan approach allowed upgrading equipment and expanding into a storefront, with early sales at a driveway setup and farmers market to build community.
Founder Friday! w/ Amos Gillespie of Wheelhouse Coffee, Kentville, Nova Scotia, CA
Q: What was the first step that you took to get coffee into your life and career?
He started as a kid drinking coffee with his dad, then became exposed to the barista world through Doug at a local cafe, fell in love with people and hospitality, and eventually moved into roasting before opening Wheelhouse.
602: Renata Henderson | Cxffeeblack | Putting The Heart Back Into Coffee
Q: What keeps the business sustainable beyond passion?
Relational sustainability through community programming, education, internships, and revenue models like royalties to farmers—ensuring that heart-driven business survives and scales.
602: Renata Henderson | Cxffeeblack | Putting The Heart Back Into Coffee
Q: How did Renata's origin story influence the mission of Cxffee Black?
Her family history, including her grandfather's role in the civil rights era and the deep ancestral ties to coffee, shaped a mission to honor roots, uplift black farmers, and bring heart and justice into the supply chain.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A practical, leadership-focused show for current and aspiring cafe owners, managers, and operators. Episodes consistently center on people management,Operational excellence, hospitality, and scalable systems in coffee shops, with a strong emphasis on culture, training, and sustainable growth. Notable throughlines include hands-on coaching, mindset shifts for leadership, and a pragmatic approach to budgeting, branding, and customer experience. A recurring strength is bringing in practitioners from across the coffee ecosystem and highlighting education, mentorship, and heart-driven business practices that prioritize staff development and community impact. This mix makes it valuable for listeners seeking actionable tactics and real-world examp... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Cat & Cloud Podcast
2. Valor Coffee Podcast
3. Coffee Roaster Warm Up Sessions
4. The Coffee Show with Kirk Pearson
5. Boutique Chat

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this podcast launched 10 years ago and published 1135 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Yaren Maya
2. Colin Harmon
3. Blew Kind
4. Tracy Allen
5. Amos Gillespie
6. Rachel Apple
7. Ivana Chan
8. Jeremy Lyman

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