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Artwork for Valor Coffee Podcast

Valor Coffee Podcast

Valor Coffee
Valor Coffee
Specialty Coffee
SEO
Coffee Industry
Coffee Shop Management
Coffee
Leadership
Coffee Shops
Customer Experience
Coffee Brewing
Coffee Equipment
Hospitality
Specialty Coffee Industry
Cost Of Goods Sold
Coffee Roasting
Espresso Machines
Coffee Catering
Customer Service
Marketing Strategies
Home Setup

A podcast and video show hosted by seasoned coffee pros and Valor Coffee founders Ethan Rivers, Ross Walters and Riley Westbrook where we discuss coffee, starting and running a business, and the specialty coffee industry.

PublishesTwice monthlyEpisodes190Founded5 years ago
Number of ListenersCategories
FoodArts

Listen to this Podcast

Artwork for Valor Coffee Podcast

Latest Episodes

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ ⁠https://community.valor.coffee?utm_source=spotify&utm_campaign=ep175

How do you actually find time to post on Instagram when you're running a coffee shop? We... more

YouTube

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ ⁠https://community.valor.coffee?utm_source=spotify&utm_campaign=ep174

What if the thing making your coffee taste like watermelon or peach isn't fermentation a... more

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ ⁠https://community.valor.coffee?utm_source=spotify&utm_campaign=ep174

Lynden is the mastermind behind our social media at Valor, and this episode she finally ... more

YouTube

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ ⁠https://community.valor.coffee?utm_source=spotify&utm_campaign=ep173

So you want to open a coffee shop? Before you sign a lease, let us try to talk you out o... more

YouTube

Key Facts

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Recent Guests

Lynden Belzer
Marketing team member at Valor; former intern and designer
Valor Coffee
Episode: How to Run a Coffee Shop Instagram – Valor Coffee Podcast Ep. 174
Leona (Leo)
Barista, Valor team member featured in interview
Valor Coffee
Episode: Do Toxic Guests Deserve Great Hospitality? – Valor Coffee Podcast Ep. 167
Joey Cristofinelli
Catering operation leader with Valor Coffee and previous guest on the podcast
Valor Coffee
Episode: What We Learned in 2025 – Valor Coffee Podcast Ep. 160
Trevor Clark
Marketing Director at Black & White Coffee Roasters
Black & White Coffee Roasters
Episode: Is Coffee Becoming Just an Ingredient? – Valor Coffee Podcast Ep. 159
Josiah Buskirk
Co-founder of Sequel Coffee
Sequel Coffee
Episode: Do Specialty Coffee Drive-Thrus Actually Work? – Valor Coffee Podcast Ep. 158
Brandon Sardi
Owner-proprietor of Poorboy Coffee
Poorboy Coffee
Episode: Ep. 148- How this Coffee Startup Grew Their Instagram to Over 63k Followers - Poorboy Coffee
Lucas Cuadros
One of the founders of Unlimited Coffee, a niche coffee exporter
Unlimited Coffee
Episode: Coffee Prices Just Hit Record Highs Here’s What You Need to Know – 02/12/2025
Ricardo Pereira
Currently with Purity Coffee, focused on organic coffees and consulting for producers and roasters
Purity Coffee
Episode: Coffee Prices Just Hit Record Highs Here’s What You Need to Know – 02/12/2025
Savannah Grace Lyle
General Manager at Valor's Cafe, Dunwoody
Valor Coffee
Episode: Q&A with Valor’s Cafe GM – 10/23/2024

Hosts

Ethan Rivers
Host and Valor Coffee founder; experienced operator and industry commentator
Ross Walters
Co-founder and host with a focus on shop ops and industry insights
Riley Westbrook
Co-founder and host with emphasis on hospitality and business growth

Reviews

4.9 out of 5 stars from 263 ratings
  • Go off guys!

    I’ve been in the industry for 20 years and owned my own place for 8 of those years - and this podcast is fun AND inspiring. Thanks so much for being here.

    Apple Podcasts
    5
    Jess | Rose Room
    United Statesa month ago
  • Great Takeaways

    I love the Coffee Sometimes Podcast by Valor Coffee!

    Each episode is packed with helpful knowledge. I can’t wait to listen to the next episode!

    Apple Podcasts
    5
    Queenbee@honeybeecoffee&tea
    United Statesa year ago
  • all skibidi no toilet

    all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no toilet, all skibidi no to... more

    Apple Podcasts
    5
    dliskevich
    United States2 years ago
  • All skibidi no toilet

    Love tuning in to hear insight and entertainment from the guys at Valor Coffee! An absolute treat to listen!

    Apple Podcasts
    5
    dsbrown13
    United States2 years ago
  • Learning so much!

    Love these guys’ transparency and honesty with every topic, and thankful for all I’ve learned from them!

    Apple Podcasts
    5
    RJRSuperstar
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Appeal lies in practical, founder-led perspectives on growing cafes and partner programs.
Listeners value transparency in financials and labor discussions.
Guests consistently praise actionable insights and honesty about operations.
The show is often described as authentic, personable, and industry-forward.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#130
United States/Arts/Food
Apple Podcasts
#81
Germany/Arts/Food
Apple Podcasts
#217
France/Arts/Food
Apple Podcasts
#236
Australia/Arts/Food
Apple Podcasts
#24
China/Arts/Food
Apple Podcasts
#43
Philippines/Arts/Food

Talking Points

Recent interactions between the hosts and their guests.

How to Run a Coffee Shop Instagram – Valor Coffee Podcast Ep. 174
Q: What is the first thing you would tell that person to do with Instagram based on what you've learned?
Focus on two categories for every piece of content: make people laugh or learn something. Don't chase broad demographics; instead tailor content to a specific audience and stay true to your brand why so posts feel honest rather than salesy.
Is Specialty Coffee Ready for Automation? (w/ Project Zero) – Valor Coffee Podcast Ep. 170
Q: Why is it so hard for people to accept pre-batch espresso in cafes today?
Skepticism largely stems from concerns about quality and craft; people worry that pre-batching strips away the artisanal care, but proponents argue that a well-designed system can maintain flavor while increasing consistency, and it frees baristas to focus more on guest experience and storytelling.
74 Minutes of Unfiltered Business Advice – Valor Coffee Podcast Ep. 157
Q: How do you find meaning in your work?
The speaker finds meaning in supporting their family and working hard, rather than expecting every single job to fulfill them.
74 Minutes of Unfiltered Business Advice – Valor Coffee Podcast Ep. 157
Q: What do you think you're worst at in your current role, and how do you want to get better at it?
The guest mentioned their struggle with balancing a customer service role while also focusing on growing the business and managing projects effectively.
Do Specialty Coffee Drive-Thrus Actually Work? – Valor Coffee Podcast Ep. 158
Q: What are the types of orders prioritized in the cafe versus the drive-through?
The drive-through orders are prioritized due to the expectation for expedience compared to in-person dining guests.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Valor Coffee Podcast

What is Valor Coffee Podcast about and what kind of topics does it cover?

This show centers on practical insights for running coffee businesses, balancing craft with hospitality, operations, and growth. Episodes frequently dissect pricing, labor, guest experience, and strategic investments (like automation, leases, and staff development), often illustrated with real-world anecdotes from multiple cafe locations and wholesale partnerships. A notable thread is transparent sharing of numbers, process improvements, and a founder-led perspective on scaling while preserving culture and guest satisfaction, making it valuable for operators, aspiring cafe owners, and partners across the cafe ecosystem.

Where can I find podcast stats for Valor Coffee Podcast?

Rephonic provides a wide range of podcast stats for Valor Coffee Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Valor Coffee Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Valor Coffee Podcast get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for Valor Coffee Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Valor Coffee Podcast?

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How many subscribers and views does Valor Coffee Podcast have?

To see how many followers or subscribers Valor Coffee Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Valor Coffee Podcast?

These podcasts share a similar audience with Valor Coffee Podcast:

1. The Mobile Business Podcast
2. Keys To The Shop : Equipping Coffee Shop Leaders
3. Cat & Cloud Podcast
4. Net Positive with John Crist
5. Coffee Roaster Warm Up Sessions

How many episodes of Valor Coffee Podcast are there?

Valor Coffee Podcast launched 5 years ago and published 190 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Valor Coffee Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Valor Coffee Podcast?

Rephonic pulls ratings and reviews for Valor Coffee Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Valor Coffee Podcast?

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What guests have appeared on Valor Coffee Podcast?

Recent guests on Valor Coffee Podcast include:

1. Lynden Belzer
2. Leona (Leo)
3. Joey Cristofinelli
4. Trevor Clark
5. Josiah Buskirk
6. Brandon Sardi
7. Lucas Cuadros
8. Ricardo Pereira

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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