
In this short episode, Stuart details some key things that help turn a new client into a long-term member of your gym.
Stuart's email: stuart@theptroadmap.com
Stuart's Instagram: www.instagram.com/stuart__aitken/
This week on the Small Group Gym Podcast, I sit down with Greg Mikolap from ICON to unpack nearly a decade of gym ownership, the realities of scaling small group personal training, and why the model he originally built nearly broke the business.
Gre... more
In this episode, Fionn MacCullagh shares how Tailormade Coaching scaled to 8 locations and more than 850 clients by simplifying its offer, raising prices, systemising referrals and obsessing over retention.
You’ll learn:
* Why Tailormade sells one... more
In this episode, Stuart sits down with Mike Bouranis, owner of Stoked Athletics in Long Island, to unpack how he grew to around 200 members by becoming “Three Mile Famous.”
Mike shares why he moved away from paid ads, how he builds powerful local bu... more
In this short episode, Stuart shares some lessons he's picked up since being a customer of an SGPT gym.
In this roundtable-style conversation, Stuart speaks to three gym owners (Stuart MacDonald from True Fitness, Chris Travis from Seattle Strength & Performance and Tim Reid from ETC) who have successfully built youth coaching programs inside their fac... more
What should gym owners actually know about VAT, expenses, business structure, and becoming more tax-efficient? In this episode, Stuart sits down with Gareth from Coach Accounts to break down the money side of running a gym in plain English. They cove... more
I visited Foundry in London and took part in a small-group session. Here are some of the things I learned!
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The show centers on operators of small-group personal training businesses, exploring hands-on tactics for growing member bases, improving retention, and differentiating offerings in a competitive fitness market. Episodes frequently discuss pricing strategy, marketing and lead conversion, community-building, onboarding, and creating exceptional client experiences. Guests share practical insights from real-world gyms—from bootstrapped beginnings to multi-site operations—with a strong emphasis on human-centric coaching, local engagement, and sustainable growth. The format tends to blend tactical how-tos (pricing, seminars, email marketing, referral programs) with broader reflections on culture, onboarding, and the evolving fitness landscape, i... more
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These podcasts share a similar audience with The Small Group Gym Pod:
1. SGPT Marketing
2. SOURCED - by The PFCA & Gym Owner Network
3. UNTAPPED with Spencer Matthews
4. Gym Business - Business for Unicorns Podcast
5. Lift Free And Diet Hard with Andrew Coates
The Small Group Gym Pod launched 9 months ago and published 38 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Small Group Gym Pod include:
1. Tim Reid
2. George Branford
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