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Artwork for The Builder Marketing Podcast

The Builder Marketing Podcast

Greg Bray and Kevin Weitzel
Artificial Intelligence
Home Builders
Home Building
Home Building Industry
SEO
Customer Experience
Search Engine Optimization
Chatgpt
Negotiation
Digital Marketing
Generative Engine Optimization
Public Relations
Content Marketing
Marketing
New Home Sales Plus
Pinterest
Builder Showcase
Home Builder Marketing
Home Builder Industry
Paid Search

Welcome to The Builder Marketing Podcast, your go-to source for home builder marketing excellence. Each week, we deliver inspiration, cutting-edge insights, and actionable strategies designed to help you stay sharp, reach today's buyers, and generate more sales-ready leads. Join us for real-world conversations with industry leaders who share proven ideas and the tactics that actually work. Hosts G... more

PublishesWeeklyEpisodes346Founded6 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for The Builder Marketing Podcast

Latest Episodes

On this bonus episode, Greg and Carol Morgan introduce the Pre-Summit Masterclasses, which offer a deeper, more focused learning experience ahead of the main event. These sessions are available as an add-on to your summit registration and are ideal f... more

How do home builders succeed in a market where buyers already have so much data? In this episode of the Builder Marketing Podcast, Nicholas Czar of New Home Star joins Greg and Kevin to explore the evolution of the new home sales associate and outlin... more

Want to deliver a seamless home buyer experience? In this episode of the Builder Marketing Podcast, Fernanda Luick of Fernanda Luick Consulting joins Greg and Kevin to break down how proactive communication strategies help home builders keep buyers h... more

YouTube

Do you want to super juice your lead scoring? This week on the Builder Marketing Podcast, Josh Paul of Homebuilder Ops joins Greg and Kevin to reveal how home builders can use artificial intelligence to capture deeper buyer insights, segment high-int... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

CeCe Cheney
Communications Director at CBH Homes
CBH Homes
Episode: Episode #325: Unlocking Your Website's Marketing Power - CeCe Cheney
Cory Dotson
Senior Director of Development Operations at Blue Tangerine
Blue Tangerine
Episode: Episode #324: Building Your Website Marketing Foundation - Cory Dotson
Chelsea Fanders
VP of Sales and Marketing at Summit Homes
Summit Homes (Clayton Properties Group)
Episode: Episode #323: Proving Marketing Value to Builder Leadership - Chelsea Fanders
Jason Mudd
CEO of Axia Public Relations
Axia Public Relations
Episode: Episode #322: Public Relations Strategies for Home Builders - Jason Mudd
Chad Davies
CEO and founder of Davies Imaging Group
Davies Imaging Group
Episode: Episode #321: Transform Home Listings with Virtual Staging - Chad Davies
Julia Bocchese
Founder of Julia Renee Consulting
Julia Renee Consulting
Episode: Episode #320: Pinterest Marketing Strategies for Home Builders - Julia Bocchese
Greg Bray
Founder/CEO of Blue Tangerine, hosting guest on episode
Blue Tangerine
Episode: Episode #319: Understanding AI Visibility for Home Builders - Greg Bray
Sabine Steinbrecher
CEO and founder of Hiveology
Hiveology
Episode: Episode #318: Educational Marketing for Home Builders - Sabine Steinbrecher
Will Duderstadt
Chief Marketing Officer at MI Homes
MI Homes
Episode: Episode #316: Inspiring and Leading a Home Builder Marketing Team - Will Duderstadt

Hosts

Greg Bray
Founder/CEO of Blue Tangerine; long-time host focusing on builder marketing, AI visibility, and strategy.
Kevin Weitzel
VP of Business Development and Sales at Outhouse; focuses on practical marketing leadership and demand-gen for builders.

Reviews

4.5 out of 5 stars from 28 ratings
  • Great guests and Kevin and Greg do a nice job keeping the information flowing.

    Audible
    5
    Kimberly Mackey
    United States2 years ago
  • Fun way to learn industry best practices

    Great guests and Kevin and Greg do a nice job keeping the information flowing.

    Audible
    5
    Kimberly Mackey
    United States2 years ago
  • Excellent podcast!

    Greg and Kevin provide lots of information in an interesting way. Great work guys, and look forward to listening to many more episodes.

    Apple Podcasts
    5
    LeAnn Austin
    United States6 years ago
  • Iteresting Podcast with Helpbul Tips for Builders

    This podcast is and offers many helpful tips for home builders and others in marketing. Not too much fluff, just the right length. The people Greg and Kevin interview are some of the top experts in the industry.

    Apple Podcasts
    5
    wayfarjim
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Strong emphasis on lead generation, conversions, and ROI for builder marketing.
Shows relevance across digital, print, and video marketing for builders.
Hosts deliver practical, battle-tested tips for home builders' marketing.
Guests are industry experts offering actionable insights.
Content is concise and focused on real-world takeaways.

Talking Points

Recent interactions between the hosts and their guests.

Episode #280: Using AI Tools in Home Builder Marketing - Meredith Oliver
Q: Now, Meredith, as someone who's been in marketing for a little while, what is it from a marketing perspective for you that helped you go, I need to embrace AI?
She explains the urgency and inevitability of AI adoption, emphasizing that marketers must be open, flexible, and fast to stay competitive and relevant.
Episode #277: Consumer Research for Home Builders - Maureen Ladley
Q: What tips would you give to that marketing person who's trying to get some budget or attention for buyer insights?
Identify the concrete problem, show how research can save time and money, demonstrate a clear plan with what they will learn, and align the project with measurable business goals to convince leadership.
Episode #324: Building Your Website Marketing Foundation - Cory Dotson
Q: What makes a builder's website fundamentally different from a typical brochure site?
A builder's site must be data-driven with multiple interconnected assets like locations, communities, plans, and inventory, so changes propagate automatically across the site and external feeds, rather than requiring manual updates on many pages.
Episode #286: Finding Home Builder Marketing Support - Sara Williams
Q: What are the first things to assess when starting conversations with builders about marketing technology?
Begin by identifying the core problem (lead generation, sales conversion, or training/implementation issues), then peel back the onion with targeted questions about processes, tech, people, and training to determine root causes before recommending solutions.
Episode #286: Finding Home Builder Marketing Support - Sara Williams
Q: When should a VP of Sales and Marketing pull in an outside agency or service provider versus handling things in-house?
The timing depends on the marketer's skill set and the organization's goals; conduct a self-assessment to identify gaps, and consider coaching or bringing in specialists when core marketing, strategy, or technology expertise is lacking—especially if internal resources can't cover all critical areas.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Builder Marketing Podcast

What is The Builder Marketing Podcast about and what kind of topics does it cover?

The show centers on practical, results-driven marketing for home builders, with episodes covering digital strategies, AI-enabled visibility, content marketing, and lead-conversion tactics. Guests range from agency leaders and builder marketers to subject-matter experts in video, education marketing, mystery shopping, and trades development, all sharing actionable frameworks to attract, engage, and convert buyers. Noteworthy aspects include integration of traditional and digital channels, clear emphasis on measurable outcomes, and ongoing industry events and education as catalysts for growth. The format prioritizes real-world applicability, concise guidance, and direct takeaways that listeners can implement to improve lead quality and close ... more

Where can I find podcast stats for The Builder Marketing Podcast?

Rephonic provides a wide range of podcast stats for The Builder Marketing Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Builder Marketing Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Builder Marketing Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Builder Marketing Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Builder Marketing Podcast?

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How many subscribers and views does The Builder Marketing Podcast have?

To see how many followers or subscribers The Builder Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Builder Marketing Podcast?

These podcasts share a similar audience with The Builder Marketing Podcast:

1. Market Proof Marketing
2. Anewgo of New Home Sales
3. Huberman Lab
4. THE ED MYLETT SHOW
5. New Home Insights Podcast

How many episodes of The Builder Marketing Podcast are there?

The Builder Marketing Podcast launched 6 years ago and published 346 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Builder Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Builder Marketing Podcast?

Rephonic pulls ratings and reviews for The Builder Marketing Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for The Builder Marketing Podcast?

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What guests have appeared on The Builder Marketing Podcast?

Recent guests on The Builder Marketing Podcast include:

1. CeCe Cheney
2. Cory Dotson
3. Chelsea Fanders
4. Jason Mudd
5. Chad Davies
6. Julia Bocchese
7. Greg Bray
8. Sabine Steinbrecher

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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