Rephonic
Artwork for Market Proof Marketing
Customer Experience
Home Building
Data Management
Home Building Industry
Artificial Intelligence
Cecilian Partners
Software As a Service
Lead Attribution
ERP Solutions
Sales Strategies
Lead Generation
Google Core Web Vitals
Do You Convert
Hubspot
Homebuilding Marketing
Google Performance Max
Digital Marketing
Real Estate
Marketing Transparency
NAR Settlement

A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you - not sell you! No fluff - just honest perspectives on where to invest your time, money, and energy to get the highest volum... more

PublishesWeeklyEpisodes394Founded8 years ago
Number of ListenersCategories
MarketingNewsBusinessBusiness News

Listen to this Podcast

Artwork for Market Proof Marketing

Latest Episodes

Nick Aufenkamp, founder of DIY Home Buyer Academy, joins Kevin Oakley to explore how transparency, data, and evolving buyer agency are rewriting the rules of real estate. Kevin and Nick share surprising takes on the current and future state of the Zi... more

Julie Jarnagin joins Beth Russell and Jackie Lipinski to explore what today’s challenges can teach marketers about grit, growth, and grace. From marketing merit badges to limiting factors, they discuss the perspective and strategy builders need to fi... more

On this bonus episode, Qadra Evans, Director of Industry & Partner Engagement at Zillow, joins host Kevin Oakley for a look inside how one of the most-used housing platforms is adjusting to new demands in buyer behavior, builder engagement, and affor... more

Kevin Oakley joins Julie Jarnagin and Beth Russell for conversations on ChatGPT considerations, Sora’s impact, shutdown shockwaves, and Halloween costumes.

Whether you love or hate the rapid pace of change lately, this episode dives into the major s... more

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Kim Sandoval
Director of Corporate Marketing for Classic Homes with extensive experience in real estate marketing.
Classic Homes
Episode: Ep 404: Don't Become the Box
Brian Boero
CEO of 1000Watt
1000Watt
Episode: Ep 397 - Nervous Zebras, Quiet Revolutions
Steve Shoemaker
President of Ideal Homes
Ideal Homes
Episode: Ep 390: Punch Above Your Weight with Steve Shoemaker
Michelle Simms-Reiter
Author and expert in leadership and motivational systems, with a background in home building
Episode: Ep 370 - It's Never About The Money with Michelle Simms-Reiter
James Dwiggins
Co-founder and CEO of NextHome Inc
NextHome Inc
Episode: Ep 367: Don't Fail Your Realtor Partners In 2025
Allison Babin
Marketing professional and certified John Maxwell coach at Manuel Builders.
Manuel Builders
Episode: Guest Ep: The Voice of the Customer With Allison Babin
Dennis O'Neil
President and founder of NILA Interactive, with experience in home building and digital marketing.
NILA Interactive
Episode: Guest Ep: Understanding Googles Core Vitals with Dennis O'Neil
John Cecilian Jr.
Founder and CEO of Cecilian Partners
Cecilian Partners
Episode: Guest Ep: The Reality Of AI with John Cecilian Jr.
Kody Smith
President of NoviHome
NoviHome
Episode: Guest Episode: Creating Solutions For Builders and Buyers with Kody Smith

Hosts

Kevin Oakley
Host of Market Proof Marketing with extensive experience in marketing for the home building industry.
Julie Jarnagin
Co-host of Market Proof Marketing with deep knowledge in marketing strategies for home builders.
Jackie Lipinski
Co-host of Market Proof Marketing, specializing in new home marketing strategies and tactics.
Beth Russell
Co-host of Market Proof Marketing, focusing on marketing insight for the home building sector.

Reviews

4.9 out of 5 stars from 91 ratings
  • Very insightful

    As someone who’s still fairly new to the Homebuilding industry and my role, Market Proof Marketing has been such an insightful resource. I’ve learned so much from each episode. It’s quickly becoming a go-to for me to stay up to speed and feel more confident in my position.

    Apple Podcasts
    5
    Elr1920
    United States3 months ago
  • Only podcast I listen to!

    The DYC team and the MPM podcast is truly one of a kind and their goal is to help homebuilding industry professionals grow in their roles and to improve the industry as a whole. So, we couldn’t be more grateful they’ve created a free platform with such insightful education and inspirational ideas for others in the industry to learn and grow!

    Apple Podcasts
    5
    Shannon Ashley
    United States3 months ago
  • Great insights!

    No matter the subject, you’re guaranteed to gain something from every episode - can’t recommend Market Proof Marketing enough. 🙌

    Apple Podcasts
    5
    Dan1777999877
    United States3 years ago
  • A must listen for all OSCs and Unicorns

    Fantastic insight, always new and thought provoking content. Also a lot of fun, get ready to laugh!

    Apple Podcasts
    5
    Add_bug
    United States4 years ago
  • My go to podcast

    I laughed, I cried, I lost 10 lbs, I highly recommend this product! Also very informative, though provoking, and up to date ideas.

    Apple Podcasts
    5
    meme12321
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The program is seen as a go-to resource for marketing professionals in the home building industry.
Many reviews highlight the value of personal anecdotes that make the content relatable and memorable.
Overall, the feedback indicates a strong connection to the content, with numerous listeners citing it as essential to their professional growth.
Listeners appreciate the practical insights and actionable strategies shared about home building marketing.
The hosts' experience and humor resonate well, creating an engaging atmosphere while discussing serious industry topics.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#69
India/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Ep 409: Oversimulated?
Q: What recent challenge has affected USDA loans?
A government shutdown has frozen USDA loans, leaving buyers without zero down options and creating additional uncertainty in the housing market.
Big Shifts with Zillow - Bonus Episode
Q: What do buyers want?
Qadra shares insights from the Consumer Housing Trends Report, noting preferences for Gen Z buyers and the importance of climate risk.
Big Shifts with Zillow - Bonus Episode
Q: What's new at Zillow?
Qadra discusses the renewed focus on new construction due to the housing shortage, and highlights education initiatives for buyers.
Ep 399: Office Hours - Attribution You Can Believe In
Q: How would you clarify the difference between general market meta ads and in-market display ads?
General market ads target a broader audience within a defined geographic area, while in-market display ads are targeted based on consumers' actual behaviors and intent.
Ep 399: Office Hours - Attribution You Can Believe In
Q: Why are there less insights right now?
The decrease in insights is partly due to consumer privacy regulations, particularly GDPR in Europe, and changes made by companies like Apple that limit the amount of data marketers can obtain.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Market Proof Marketing

What is Market Proof Marketing about and what kind of topics does it cover?

Focused on the new home building industry, a weekly show offers insights into real estate marketing strategies, challenges, and practices, aiming to provide listeners with actionable advice for improving their promotional efforts. Frequent discussions touch on lead generation, marketing attribution, and the importance of understanding consumer behavior, while also sharing personal anecdotes from hosts with extensive experience in the field. This series is characterized by its candid approach, emphasizing practical advice over fluff, making it a valuable resource for marketing professionals seeking to navigate the complexities of the home building market.

Where can I find podcast stats for Market Proof Marketing?

Rephonic provides a wide range of podcast stats for Market Proof Marketing. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Market Proof Marketing and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Market Proof Marketing get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Market Proof Marketing, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Market Proof Marketing?

Rephonic provides comprehensive predictive audience data for Market Proof Marketing, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Market Proof Marketing have?

To see how many followers or subscribers Market Proof Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Market Proof Marketing?

These podcasts share a similar audience with Market Proof Marketing:

1. Online People Talking with Jen Barkan
2. The Home Builder Digital Marketing Podcast
3. Money Rehab with Nicole Lapin
4. HousingWire Daily
5. Anewgo of New Home Sales

How many episodes of Market Proof Marketing are there?

Market Proof Marketing launched 8 years ago and published 394 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Market Proof Marketing?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Market Proof Marketing?

Rephonic pulls ratings and reviews for Market Proof Marketing from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Market Proof Marketing?

Rephonic provides full transcripts for episodes of Market Proof Marketing. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Market Proof Marketing?

Recent guests on Market Proof Marketing include:

1. Kim Sandoval
2. Brian Boero
3. Steve Shoemaker
4. Michelle Simms-Reiter
5. James Dwiggins
6. Allison Babin
7. Dennis O'Neil
8. John Cecilian Jr.

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days