
A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you - not sell you! No fluff - just honest perspectives on where to invest your time, money, and energy to get the highest volum... more
| Publishes | Weekly | Episodes | 394 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness NewsBusinessNews | |||

Beth Russell and Karla Tuten take over the podcast to talk about their personal experiences buying and nearly buying/renovating homes, using their own emotional and often illogical decision-making to illustrate what builders and marketers consistentl... more
Online Sales Coach Melissa Fort joins the podcast to trace her 20-year career journey through the new home industry, from launching one of the earliest online sales programs at Lennar in 2005 through the 2008 financial crisis, multiple cross-country ... more
Jackie, Julie, and Beth discuss the power of staying curious with your data and why obsessing over your competition might be steering you in the wrong direction.
They also dig into when marketing follow-up crosses the line from serendipitous to stra... more
Kevin is joined by Julie to debate which AI tool will own the consumer mindshare race, why following an incentive through the buyer's journey matters more than the promotion itself, and the question every marketer should be asking their leaders this ... more
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As someone who’s still fairly new to the Homebuilding industry and my role, Market Proof Marketing has been such an insightful resource. I’ve learned so much from each episode. It’s quickly becoming a go-to for me to stay up to speed and feel more confident in my position.
The DYC team and the MPM podcast is truly one of a kind and their goal is to help homebuilding industry professionals grow in their roles and to improve the industry as a whole. So, we couldn’t be more grateful they’ve created a free platform with such insightful education and inspirational ideas for others in the industry to learn and grow!
No matter the subject, you’re guaranteed to gain something from every episode - can’t recommend Market Proof Marketing enough. 🙌
Fantastic insight, always new and thought provoking content. Also a lot of fun, get ready to laugh!
I laughed, I cried, I lost 10 lbs, I highly recommend this product! Also very informative, though provoking, and up to date ideas.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #239 |
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This show targets professionals in homebuilding and real estate marketing, with a strong focus on practical, data-driven tactics for growing qualified leads. Episodes routinely cover content strategy, AI-assisted workflows, attribution, and collaboration between marketing and sales, all framed around local market adaptation, events, and community-building. Notable strengths include candid discussions on budgeting, channel mix, and storytelling that stays authentic to buyers' journeys, plus actionable tips for measuring impact and sustaining long-term growth without hype. The format blends roundtable insights with guest expertise, making it a go-to resource for marketers who want to move faster and market more effectively in the homebuilding... more
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These podcasts share a similar audience with Market Proof Marketing:
1. The Builder Marketing Podcast
2. Just Make It Pretty
3. The Sales Management. Simplified. Podcast with Mike Weinberg
4. New Home Insights Podcast
5. HousingWire Daily
Market Proof Marketing launched 8 years ago and published 394 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Market Proof Marketing include:
1. Erin Willis
2. Melissa Fort
3. Rachel Peters
4. Kiante Chapman
5. Rand Fishkin
6. Caroline Collard
7. Kendall Thacker
8. Beth Russell
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.