The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
The Agile BrandExpert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing industry trends, such as AI adoption, first-party data strategie... more
| Publishes | Daily | Episodes | 870 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
As generative and agentic AI promise to accelerate everything we do, are we at risk of becoming incredibly efficient at producing forgettable customer experiences?
Today, we are here in Brooklyn at Forrester CX Forum East and we're going to talk abo... more
What if your next customer isn't a person, but an AI agent acting on their behalf? And what if that agent is evaluating your brand on a purely logical, data-driven basis, completely devoid of the emotional hooks your marketing has always relied on?
A... more
What if the most common point of failure in your digital customer experience: the 'no results found' page, could become your greatest opportunity for conversion and discovery?
Agility requires not just adopting new technologies, but fundamentally re... more
Most leaders think about AI as a tool to analyze data or assist with tasks. But what happens when your AI becomes an autonomous agent, not just providing insights but actively orchestrating complex processes on its own?
Today, we are at PegaWorld 20... more
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Reviews
- Must-listen for marketers!
One of my favorite podcasts for keeping up with how tech is changing marketing.
Apple Podcasts5AnnaR8877X5
United States2 months ago - Very Helpful Info for Those In MarTech Space
Greg does a great job breaking down industry trends and meeting with experts in their fields to give a wide breadth of perspectives. Great Show! Easy to follow.
Apple Podcasts5YasmineEsparzaUnited States6 months ago - Great mix of brands and martech platforms sharing the latest trends. Keeps me current.
This show is on my list of must-listen episodes every week. Always seems to have something relevant to what I need to know as a marketer.
Apple Podcasts5Lizabeth AKUnited Statesa year ago - You’re missing out if you don’t listen
Greg hosts incredibly insightful guests and never fails to deliver a great conversation!
Apple Podcasts5CalebSH98United States2 years ago - A Must-Listen for Marketing Innovators 🔥🔥
The Agile Brand Podcast is an essential resource for modern marketers. The insightful discussions on AI and data analytics are particularly valuable, providing actionable strategies to leverage technology effectively in campaigns.
Apple Podcasts5Anna [SOP]United States2 years ago
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Apple Podcasts | #18 | United States/Business/Marketing |
Apple Podcasts | #14 |  Belgium/Business/Marketing |
Apple Podcasts | #55 |  Indonesia/Business/Marketing |
Apple Podcasts | #75 |  Hong Kong/Business/Marketing |
Apple Podcasts | #80 |  Saudi Arabia/Business/Marketing |
Apple Podcasts | #131 |  South Korea/Business/Marketing |
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Frequently Asked Questions About The Agile Brand
What is The Agile Brand about and what kind of topics does it cover?
This show centers on the intersection of marketing technology, artificial intelligence, and customer experience, with frequent dives into how brands leverage first‑party data, automation, and AI copilots to improve planning, execution, and measurement across omnichannel journeys. Guests typically come from leading tech platforms, ambitious brands, and strategic consultancies, sharing practical frameworks for governance, data strategy, and operating models that move beyond pilots to measurable outcomes. Episodes emphasize the evolving role of marketers as custodians of brand and customer experience in an AI‑driven era, the importance of human context alongside automation, and emerging concepts like agentic commerce and end‑to‑end marketing o... more
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How many listeners does The Agile Brand get?
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What are the audience demographics for The Agile Brand?
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Which podcasts are similar to The Agile Brand?
These podcasts share a similar audience with The Agile Brand:
1. The Triple Option
2. Earsay: The Audible and iHeart Audiobook Club
3. Smart Travel: Upgrade Your Getaways
4. NerdWallet's Smart Money Podcast
5. To Catch a Thief: North Korea On Our Payroll
How many episodes of The Agile Brand are there?
The Agile Brand launched 7 years ago and published 870 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Agile Brand?
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What guests have appeared on The Agile Brand?
Recent guests on The Agile Brand include:
1. Matt Kelly
2. Anuj Mathur
3. Kathleen Ulrich
4. Prachi Gore
5. JD Carter
6. Fina Pang
7. Michelle Boockoff-Bajdek
8. Ose Amiegheme
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.