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Do This, NOT That: Marketing Tips with Jay Schwedelson

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Email Deliverability
Audience Engagement
AI In Marketing
Marketing Tips

Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. ㅤ Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing ... more

PublishesDailyEpisodes600Founded3 years ago
Number of ListenersCategories
EducationHow ToBusinessMarketing

Listen to this Podcast

Artwork for Do This, NOT That: Marketing Tips

Latest Episodes

Partner with Jay: www.jayschwedelson.com/contact

Pre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https... more

Partner with Jay: www.jayschwedelson.com/contact

Pre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https... more

Partner with Jay: www.jayschwedelson.com/contact

Pre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https... more

Partner with Jay: www.jayschwedelson.com/contact

Pre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
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Recent Guests

Laura Morton
20-time New York Times best-selling author and publisher of Lasega Books
Lasega Books
Episode: 23x NYT BEST SELLING AUTHOR! SPECIAL GUEST!! Laura Morton (also Publisher of MY BOOK!!)📙📘📗📕📚 | Ep. 512
Laura Beussman
Chief Marketing Officer and Chief Revenue Officer at CallRail
CallRail
Episode: Attribution Isn't Dead, You're Just Doing It Wrong 📉 GUEST! CMO & CRO Laura Beussman from CallRail | Ep. 507
Mary Beech
Chief Growth Officer at Thorne
Thorne
Episode: 🟣Chief Growth Officer @ Thorne: Negative Split Life Philosophy w/Mary Beech🟣 | Ep. 503
Jaina Mistry
Director of Branding Content at Knak
Knak
Episode: Marketing Automation Platform Fails 🎯 SPECIAL GUEST!! Jaina Mistry from KNAK
Kimberly Storin
Chief Marketing Officer at Zoom
Zoom
Episode: ZOOM's CMO!! 🎯 Stop Calling It a Webinar 🍿 SPECIAL GUEST! Kimberly Storin | Ep. 492
Jedd Fisch
Head coach, Washington Huskies
University of Washington Huskies (football)
Episode: 🔥BEST MAN from MY WEDDING! & Head Coach Washington Huskies!🔥BREAKTHROUGH in your Career! 🏈 W/ JEDD FISCH | Ep. 489
Frank Vella
CEO of Constant Contact
Constant Contact
Episode: 🔵Small Business Marketing Success Secrets w/CEO of Constant Contact Frank Vella🔵 | Ep. 485
Daniel Murray
From The Marketing Millennials
The Marketing Millennials
Episode: SPECIAL SERIES ==> AI Prompts Marketers Actually Use <== | BATHROOM Break #101 COLLAB: The Marketing Millennials + Do This, Not That
Eileen Wilder
Bestselling author and founder of Speaking School
Speaking School
Episode: GUEST: STOP Boring Your Audience! Public Speaking Secrets! 🛑 GUEST!! Bestselling Author and Founder of Speaking School w/Eileen Wilder | Ep. 481

Host

Jay Schwedelson
Host of Do This, NOT That! Marketing Tips with Jay Schwedelson. Known for actionable marketing advice, email marketing expertise, and a data-driven yet approachable style.

Reviews

4.9 out of 5 stars from 2.6k ratings
  • Fun and smart

    Great tips, fun vibes, easy listening. Not in that specific order :)

    Apple Podcasts
    5
    ayelletz
    United States2 months ago
  • One of my favorites

    Jay’s advice is great and he’s funny. Definitely one of my favorites I listen to weekly.

    Apple Podcasts
    5
    stacey ss
    United States4 months ago
  • Feels like hanging with Jay

    This short, sweet, and super smart podcast feels like learning invaluable, up-to-the-second marketing tips from a non-intimidating friend who cares about your success too. I especially love the real world examples of concepts in action. Thanks Jay!

    Apple Podcasts
    5
    LizGoodeWrites
    Canada4 months ago
  • Short & Sweet

    Love that this is bite-sized bits of good advice I’ll remember and not hours of jibber jabber. And it helps that Jay is funny.

    Apple Podcasts
    5
    ABCStrohm
    United States4 months ago
  • Latest & Greatest

    From the big company to the one man show, there’s always something to take away from these shows. Thanks, Jay!

    Apple Podcasts
    5
    Laura Bartolomeo
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Engaging host with real-world examples and humor.
Great balance of humor and deep marketing knowledge.
A must-listen for marketers focused on results and practical tactics.
Short, sweet, and entertaining while staying highly informative.
Consistently provides valuable, data-driven insights.
Occasional critiques mention some topics sounding repetitive over time, but overall quality remains high.
The format is quick and actionable, which is perfect for busy marketers.
Genuinely helpful for email marketing and growth tactics.
Thoughtful, practical tips you can put into action quickly.
Accessible for newcomers while still offering depth for pros.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#36
United States/Business/Marketing
Apple Podcasts
#118
Canada/Business/Marketing
Apple Podcasts
#246
United Kingdom/Business/Marketing
Apple Podcasts
#22
Italy/Business/Marketing
Apple Podcasts
#90
Australia/Business/Marketing
Apple Podcasts
#221
Italy/Business

Talking Points

Recent interactions between the hosts and their guests.

Ask Us ANYTHING!!! 🤔 The "Maybe" Button That Lifts Clicks 14% | Ep. 504
Q: Is this bad? Using a speakerphone in public.
Public speakerphone is widely considered inconsiderate and annoying; it can undermine social etiquette and privacy, so avoid it in shared spaces.
Ask Us ANYTHING!!! 🤔 The "Maybe" Button That Lifts Clicks 14% | Ep. 504
Q: Is this bad? Saying we need rain like you're a farmer.
Commenting on needing rain can be frustrating if it's used as a personal stance rather than a factual comment about conditions; in contexts where rain is genuinely beneficial, it can be appropriate, but avoid overstatements when others are managing real weather impacts.
Ask Us ANYTHING!!! 🤔 The "Maybe" Button That Lifts Clicks 14% | Ep. 504
Q: Is this bad? Reading restaurant menus before arriving.
Reading menus beforehand can enhance preparation and set expectations, but it may diminish the spontaneity of the dine-in experience; weigh the value of preparation against the enjoyment of discovery.
Ask Us ANYTHING!!! 🤔 The "Maybe" Button That Lifts Clicks 14% | Ep. 504
Q: Is this bad? Rehearsing fake arguments in the shower.
Rehearsing conversations in the shower isn't necessarily bad and can help prepare for real talks, but it's more about whether it improves your communication rather than being a quirky habit, which isn't inherently negative.
Ask Us ANYTHING!!! 🤔 The "Maybe" Button That Lifts Clicks 14% | Ep. 504
Q: Jay, we are pumping out more content than ever because we're using some AI tools to generate a ton of posts and new email formats too, but our engagement is actually dropping. You have any thoughts as to why if we are doing more, we are seeing less?
The lack of engagement comes from relying on overly polished AI output; leaning into lo-fi, authentic content and avoiding generic 'garbage' AI material tends to perform better, as does testing assets like screenshot testimonials and behind-the-scenes formats.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Do This, NOT That: Marketing Tips

What is Do This, NOT That: Marketing Tips about and what kind of topics does it cover?

A concise, practical marketing show focused on actionable tactics, quick wins, and real-world examples. Episodes cover email marketing, AI-assisted marketing, messaging and testing strategies, and broader growth tactics, all delivered in short, easily digestible format with a healthy dose of humor. A recurring strength is translating complex concepts into repeatable steps, often backed by data and hosted by a seasoned marketer who invites guests to challenge ideas and share fresh perspectives. Listeners can expect short takes on current trends, practical experiments, and tips they can apply immediately to improve open rates, conversions, and overall marketing effectiveness. A standout aspect is the host's candid, results-driven style and a ... more

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Which podcasts are similar to Do This, NOT That: Marketing Tips?

These podcasts share a similar audience with Do This, NOT That: Marketing Tips:

1. Unfiltered Soccer with Landon Donovan and Tim Howard
2. The School of Greatness
3. The Amy Porterfield Show
4. Social Media Marketing Podcast
5. AI Explored

How many episodes of Do This, NOT That: Marketing Tips are there?

Do This, NOT That: Marketing Tips launched 3 years ago and published 600 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Do This, NOT That: Marketing Tips?

Recent guests on Do This, NOT That: Marketing Tips include:

1. Laura Morton
2. Laura Beussman
3. Mary Beech
4. Jaina Mistry
5. Kimberly Storin
6. Jedd Fisch
7. Frank Vella
8. Daniel Murray

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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