
Welcome to The Velvet Rope Playbook, where stories of affluent marketing take center stage. Dive into the lives of fascinating characters, explore the opulent worlds they inhabit, and uncover lessons on exclusivity, influence, and the subtle strategies behind successful branding. Through tales brimming with wit, intrigue, and charm, Mark Satterfield offers insights into what truly resonates with t... more
| Publishes | Daily | Episodes | 282 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingEntrepreneurship | |||

In this episode, we peel back the curtain on high-level networking—how elite circles operate, the unwritten rules of access, and why relationships in affluent spaces are built on trust, discretion, and mutual value. Whether you're a luxury real estat... more
In the world of high-net-worth clients, sales don’t happen through persuasion—they happen through perfect timing. The ultra-wealthy don’t like to be sold, but they love to buy when the moment is right.
I learned this lesson from Fat Tony, a hedge fu... more
Alright, my friend—let’s talk about something the top-tier players understand but almost no one else does: discretion. And no, I’m not just talking about keeping secrets (though that helps). Discretion isn’t just about what you say—it’s about how you... more
When it comes to selling to the affluent, the gatekeepers—those trusted advisors, tastemakers, and influencers—hold the keys to success. In this episode, we delve into the art and strategy of winning over these decision-makers to unlock access to hig... more
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Exploring the intricacies of marketing to the wealthy, the content focuses on storytelling and strategies that resonate with affluent clients. Through engaging narratives, listeners are introduced to characters from various industries, such as luxury real estate, fine art, and exclusive travel, each showcasing unique approaches to attract high-net-worth individuals. The discussions highlight themes of exclusivity and trust, emphasizing that successful marketing hinges on building meaningful relationships rather than traditional selling techniques. This podcast is particularly appealing for professionals looking to refine their approach to luxury branding and client engagement, offering valuable lessons branded in a captivating manner that m... more
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These podcasts share a similar audience with Velvet Rope Playbook:
1. The Dylan Gemelli Podcast
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3. Do This, NOT That: Marketing Tips with Jay Schwedelson
4. TORQUE & TAPE — The Blue-Collar Skills Guide
5. The Nathan Barry Show
Velvet Rope Playbook launched a year ago and published 282 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Velvet Rope Playbook include:
1. Tony DeLuca
2. Claudia Velvet Whispers Sinclair
3. Michael Barrett
4. Sabrina Goldthread Moreau
5. Alexi Carrington
6. Pierre Lacroix
7. Sebastian Sinclair
8. Chloe Vale Valmont
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