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Artwork for Velvet Rope Playbook

Velvet Rope Playbook

Mark Satterfield
Wealth
Luxury Real Estate
Exclusivity
Investment Strategies
Luxury Marketing
Storytelling
Branding
Luxury Branding
Luxury
Real Estate
Emotional Decision Making
Home Design
Status and Competition
Wealth Psychology
Storytelling In Sales
Marketing To the Affluent
Marketing To the Wealthy
Marketing Strategies
Art
Financial Services

Welcome to The Velvet Rope Playbook, where stories of affluent marketing take center stage. Dive into the lives of fascinating characters, explore the opulent worlds they inhabit, and uncover lessons on exclusivity, influence, and the subtle strategies behind successful branding. Through tales brimming with wit, intrigue, and charm, Mark Satterfield offers insights into what truly resonates with t... more

PublishesDailyEpisodes267Founded9 months ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Artwork for Velvet Rope Playbook

Latest Episodes

Ever heard a pitch so good you couldn’t say no? One that pulled you in, kept you hooked, and by the end, you were practically throwing your credit card at the person? That’s not luck—that’s AIDA in action: Attention, Interest, Desire, and Action.

In... more

Here’s a quick question:

Who asks for discounts more—people with real money… or the ones barely scraping by?

If you’ve been in business long enough, you know:

👉 The nickel-and-dimers haggle.

👉 The wealthy? They don’t.

In today’s episode, you’l... more

Two agents. Same start. Same market.

Very different endings.

Today’s episode is the true tale of Scrappy Benny Flowers—still grinding for commissions—and Victor “The Sable Fox” Lupo, who quietly dominates the luxury market, closing deals in penthou... more

You’ve seen the email.

"Dear Sir or Madam, I am the lawyer for a recently deceased Nigerian prince who has left you a massive fortune. All you need to do is send a small processing fee…"

It’s the most infamous scam in internet history—the Nigerian ... more

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Recent Guests

Lena Caldwell
Adviser to globally mobile clients on lifestyle structuring and real estate
Episode: The Address That Follows You: How Four Seasons Private Residences Redefine Global Status
Whit Maddox
Private wealth consultant in Chicago
Episode: The Secret to Getting Clients to Choose Your High-End Offer
Graham Knox
A discreet concierge travel planner who specializes in bespoke experiences for the ultra-wealthy.
Episode: Selling to People Who Don’t Think They’re Being Sold To — How to Pivot from Pitch to Peer
Renee Carver
A top tier estate planning attorney
Episode: Referrals Are Not a Business Plan — How Overreliance Traps You in the Feast-and-Famine Cycle
Robin Castela
An art guide who helps affluent clients contribute to the art world rather than just purchase art.
Episode: The Affluent Guide — How Robin Castela Turned Art into Access
Jack Stacks Marino
Owner of The Legacy Physique Society, personal trainer for affluent clients
The Legacy Physique Society
Episode: The Reinvention of Jack ‘Stacks’ Marino and the Quiet Gym With Loud Results
Marian Moxie Martindale
A painter who aspires to elevate her status in the art world
Episode: The Velvet Canvas: Sell the Vision Not The Process
Vic Fontaine
Former gallery owner turned art world fixer
Episode: The Velvet Canvas: Sell the Vision Not The Process
Genevieve St. John
A third-generation heiress known for her elegance and ability to read people instantly
Episode: The Language of Luxury: Why You’re Not Breaking Into the High-Net-Worth World

Host

Mark Satterfield
Host of the show, sharing insights and strategies on affluent marketing through engaging stories and expert analysis.

Reviews

5.0 out of 5 stars from 569 ratings
  • Lover boy

    I am a podcast Lover boys very much. You listening I am always here. Favorite it myself hear. Must listens!

    Apple Podcasts
    4
    Kelly4r
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many appreciate the depth of knowledge regarding affluent consumer behavior.
Content is often described as practical, offering actionable advice for professionals in sales and marketing.
Listeners praise the engaging storytelling and insightful marketing strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per EpisodeGender SkewLocation
InterestsProfessionsAge Range
Household IncomeSocial Media Reach

Frequently Asked Questions About Velvet Rope Playbook

What is Velvet Rope Playbook about and what kind of topics does it cover?

The discussion revolves around affluent marketing strategies, exploring various facets of selling and branding to high net worth individuals. Topics frequently include sales psychology, personal branding, luxury services, and the subtle nuances that differentiate successful marketing approaches in affluent circles. Each episode often features compelling narratives of individuals who masterfully navigate the elite market, sharing unique lessons learned from their experiences. The focus is on creating emotional connections with wealthy clients through tailored narratives and high-quality branding strategies that emphasize exclusivity and lifestyle enrichment.

Where can I find podcast stats for Velvet Rope Playbook?

Rephonic provides a wide range of podcast stats for Velvet Rope Playbook. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Velvet Rope Playbook and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Velvet Rope Playbook get?

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What are the audience demographics for Velvet Rope Playbook?

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How many subscribers and views does Velvet Rope Playbook have?

To see how many followers or subscribers Velvet Rope Playbook has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Velvet Rope Playbook?

These podcasts share a similar audience with Velvet Rope Playbook:

1. The Diary Of A CEO with Steven Bartlett
2. The Mel Robbins Podcast
3. Marketing School - Digital Marketing and Online Marketing Tips
4. DarrenDaily On-Demand
5. My First Million

How many episodes of Velvet Rope Playbook are there?

Velvet Rope Playbook launched 9 months ago and published 267 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Velvet Rope Playbook?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Velvet Rope Playbook?

Rephonic pulls ratings and reviews for Velvet Rope Playbook from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Velvet Rope Playbook?

Rephonic provides full transcripts for episodes of Velvet Rope Playbook. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Velvet Rope Playbook?

Recent guests on Velvet Rope Playbook include:

1. Lena Caldwell
2. Whit Maddox
3. Graham Knox
4. Renee Carver
5. Robin Castela
6. Jack Stacks Marino
7. Marian Moxie Martindale
8. Vic Fontaine

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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