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Artwork for Velvet Rope Playbook

Velvet Rope Playbook

Mark Satterfield
Luxury Marketing
Affluent Clients
Storytelling
Exclusivity
Luxury Real Estate
Luxury Branding
Real Estate
Networking
Affluent Marketing
Wealth Management
High Net Worth Clients
Marketing Strategies
Personal Branding
Wealthy Clients
Client Relationships
Luxury Market
Consulting
Branding
Luxury Travel
Affluence

Welcome to The Velvet Rope Playbook, where stories of affluent marketing take center stage. Dive into the lives of fascinating characters, explore the opulent worlds they inhabit, and uncover lessons on exclusivity, influence, and the subtle strategies behind successful branding. Through tales brimming with wit, intrigue, and charm, Mark Satterfield offers insights into what truly resonates with t... more

PublishesDailyEpisodes284Foundeda year ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for Velvet Rope Playbook

Latest Episodes

You won’t see Sabrina Vale on bus benches.

She’s not hosting cocktail open houses or mailing glossy postcards to zip codes she wouldn’t live in.

And yet, year after year, she moves some of the most private, high-value properties in Montecito—quietl... more

In a quiet, skylit studio in Santa Fe, Robin Castela thought she was simply helping wealthy clients acquire art.

But over time, something shifted.

She wasn’t just brokering paintings.

She was translating identity.

She became more than a curator— more

Chapter 1: The Door

Johnny almost didn’t go.

He had written the number down, circled it once, maybe twice, and then spent the rest of the afternoon pretending he hadn’t. It sat there on the edge of the classifieds page like a dare he hadn’t fully a... more

YouTube

Johnny Delacort wasn’t anyone’s first choice for Most Likely To Succeed.

At 22, in the early 1990s, he had a handful of community college credits. He’d tried a few different things. A couple of entry-level jobs. Some half-hearted attempts at figurin... more

YouTube

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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Robin Castela
An art guide who helps affluent clients contribute to the art world rather than just purchase art.
Episode: The Affluent Guide — How Robin Castela Turned Art into Access
Marathon Marcus
A private investor known for playing the long game in business and life
Episode: The Art of the Slow Close: Why the Affluent Don’t Buy Like Everyone Else
Mark Birley
Legendary founder of Annabelle's, Harry's Bar, and Mark's Club in London.
Annabelle's
Episode: Storytelling, Exclusivity, and the Art of Attraction-The Mark Birley Saga
Bella Santori
Art dealer specializing in rare pieces for ultra high net worth collectors
Episode: The Gatekeeper Game: Jumping the Velvet Rope Designed To Keep You Out
Platinum Paige
Luxury investor known for buying, flipping and selling estates in the $10 million range
Episode: The Cheap Seats Won’t Cut It
Tony DeLuca
Unofficial ambassador at the Delphine Club known for making influential connections.
Episode: Networking in Elite Circles
Claudia Velvet Whispers Sinclair
Art consultant who excels in networking at charity events.
Episode: Networking in Elite Circles
Michael Barrett
Luxury real estate broker renowned for building relationships over time.
Episode: Networking in Elite Circles
Sabrina Goldthread Moreau
Bespoke jeweler catering to an elite clientele.
Episode: Networking in Elite Circles

Host

Mark Satterfield
Host focused on affluent marketing, exclusivity, and storytelling; frequently presents luxury-focused branding and client-relations insights via narrative-driven episodes.

Reviews

5.0 out of 5 stars from 571 ratings
  • Lover boy

    I am a podcast Lover boys very much. You listening I am always here. Favorite it myself hear. Must listens!

    Apple Podcasts
    4
    Kelly4r
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Polished, confident host with a flair for storytelling that makes lessons memorable for marketing to affluent audiences.
Some episodes emphasize exclusivity and social proof in a way that helps sponsors align with luxury branding.
Loyal listener base appears to value actionable strategies and real-world case studies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per EpisodeGender SkewLocation
InterestsProfessionsAge Range
Household IncomeSocial Media Reach

Frequently Asked Questions About Velvet Rope Playbook

What is Velvet Rope Playbook about and what kind of topics does it cover?

The show centers on affluence-based marketing, storytelling, and exclusivity strategies used to attract high-net-worth clients. Episodes weave narrative-driven, real-world case studies about luxury brands, wealth management, and elite networks, offering actionable tactics around storytelling, positioning, pricing, and relationship-building. A standout theme is the emphasis on exclusivity and social proof to unlock access to wealthier audiences, with practical frameworks and anecdotes that listeners can adapt to upscale marketing and client development. The format blends coaching with vivid, sometimes cinematic, narratives, making it engaging for professionals aiming to elevate their approach to serving affluent clients. Notably, the content... more

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How many listeners does Velvet Rope Playbook get?

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Which podcasts are similar to Velvet Rope Playbook?

These podcasts share a similar audience with Velvet Rope Playbook:

1. All-In with Chamath, Jason, Sacks & Friedberg
2. Marketing School - Digital Marketing and Online Marketing Tips
3. The Martell Method w/ Dan Martell
4. The Game with Alex Hormozi
5. The Tucker Carlson Show

How many episodes of Velvet Rope Playbook are there?

Velvet Rope Playbook launched a year ago and published 284 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Velvet Rope Playbook?

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What guests have appeared on Velvet Rope Playbook?

Recent guests on Velvet Rope Playbook include:

1. Robin Castela
2. Marathon Marcus
3. Mark Birley
4. Bella Santori
5. Platinum Paige
6. Tony DeLuca
7. Claudia Velvet Whispers Sinclair
8. Michael Barrett

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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