
The business of outdoor hosted by Aaron Lutze & Dylan Bowman
| Publishes | Weekly | Episodes | 137 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessSports | |||

It's the end of an era, and what a chapter it was. Red Bull, the brand that brought Dylan and Aaron together, has graduated Dylan from their official athlete roster. It felt like the perfect time to put the partnership in perspective, with takeaways,... more
Chef Corso launched Outdoor Eats to improve the quality of trailside food. On his journey to level up everyone's culinary experience outdoors, he managed to build a brand that includes a TV series (going on its third season), a line of cookbooks, and... more
It's the dream: starting your career as a mechanic and working your way up to running one of the largest bike companies in the world. Ben Coates recently joined Canyon Bicycles to lead their North American division, and in our discussion, we dug into... more
The Truth About Athlete Sponsorship
Kelly Newlon is leading the way with her approach to athlete sponsorship in the trail running space, and we get into the ethos of her process. Athlete sponsorship is going through some incredible changes at the m... more
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Dylan and Aaron have great takes on the business of outdoor.
Loved this pod since day one - keep doing what you’re doing guys!
Thoughtful and engaging without flippant hot takes
If you are at all interested in the biz of outdoor sports, this pod is a must. Their experience, smarts, dynamite rapport, and awesome guests make this podcast a primer for anyone curious about what’s going on behind the scenes of your favorite outdoor sports world.
I’ve learned SO much and it lit such an amazing fire under my butt to take the leap and build my own stuff!!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #234 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Exploring the intersection of business and outdoor sports, a dynamic discussion focuses on the stories and strategies of industry leaders, brands, and athletes. Episodes frequently highlight various aspects of the outdoor industry including athlete sponsorship, marketing strategies, brand innovations, and community engagement. Unique insights come from in-depth conversations with guests who share their experiences and expertise, offering listeners actionable takeaways relevant to building partnerships, promoting products, and cultivating a deeper appreciation for outdoor sports. This podcast stands out for its commitment to not only discuss business strategies but to celebrate the community and passion that drives the outdoor lifestyle.
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These podcasts share a similar audience with Second Nature:
1. The Freetrail Podcast with Dylan Bowman
2. The Boulder Boys Show
3. Singletrack
4. Some Work, All Play
5. Trail Society
Second Nature launched 2 years ago and published 137 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Second Nature include:
1. Amanda Carey
2. Michelle Bates
3. Jake Largess
4. Spencer Harkins
5. Paulius Dragunas
6. Greg Williams
7. Jeremy Dunn
8. Greg Mills
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