
Brands. Behaviour. AI. The Marketing Guy breaks down how brands actually grow, using consumer psychology, systems thinking, and real-world case studies. Hosted by Rachit Kapoor, a marketing leader with 16 years of experience building global brands (including Amazon & Fortune 500s), this podcast explores iconic campaigns, growth frameworks, and how AI is reshaping marketing. If you care about long-... more
| Publishes | Twice monthly | Episodes | 28 | Founded | 7 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

We spend 12 hours a day touching cold, unresponsive glass.
In this Digital Desert, visual perfection is a commodity. If every brand has AI-perfect aesthetics, then no brand has an advantage.
In Episode 27 of The Marketing Guy, Rachit Kapoor breaks ... more
AI is no longer waiting for your click.
We are entering a shift from touch to thought, where AI agents anticipate decisions, filter choices, and increasingly act on our behalf.
In this episode of The Marketing Guy, we explore what happens as AI mov... more
Marketing Dashboards look sturdy today, but they look as healthy as GLP-1s! They leave a feeling that "something is missing." There are more ADS on the internet today than at any time in history.
💵 AD spending is rising every year, with 🥏 creativ... more
Patagonia is a true marketing lesson that every brand, new or existing, should muster. It has won by choosing harder paths and sometimes at the cost of "growth," "convenience," and even "profit."
In this episode of The Marketing Guy, tag with me to ... more
Disclaimer: This episode is not about a fighting game. It is about discipline, mastery, and marketing strategy that every brand should closely watch.
Using Street Fighter as the lens, this drop explores how competition is embedded in culture, why h... more
Boredom is not laziness. (You read it right!) It is not a lack of ambition either. It's a human state that drives some of our strangest behaviours. One of them is "buying" things we haven't planned for. In this episode of The Marketing Guy, we will e... more
From hot-rod culture and its garage-born rebellion, to the rise of Hot Wheels and the physics of play, this podcast explores how small sparks of imagination turn into global obsessions. This is genuinely a story about meaning, identity, nostalgia, ad... more
Marketers love talking about creativity, but rarely about Creative Velocity. Creative Velocity is the speed at which great ideas actually turn into something real.
In this episode of The Marketing Guy, I bring together two worlds that seem miles ap... more










Listeners, social reach, demographics and more for this podcast.
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The Marketing Guy launched 7 months ago and published 28 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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