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The Digital Marketing Podcast

Daniel Rowles and Ciaran Rogers
Digital Marketing
SEO
Social Media
Chatgpt
Email Marketing
Content Creation
Content Marketing
Artificial Intelligence
AI Tools
Marketing
User Experience
Generative AI
Google Gemini
Google Analytics 4
Content Quality
Marketing Strategy
Target Internet
Google Ads
Customer Engagement
Digital Marketing Trends

An advert free, Weekly digital marketing podcast with listeners in over 180 countries worldwide, The Digital Marketing Podcast combines interviews with global experts, together with the latest news, tools, strategies and techniques to give your digital marketing the edge. Perfect for your daily commute, the podcast aims to be both entertaining and informative. Produced by Target Internet and hoste... more

PublishesDailyEpisodes300Founded16 years ago
Number of ListenersCategories
MarketingManagementBusiness

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Artwork for The Digital Marketing Podcast

Latest Episodes

What happens when a global brand hands over its creative control to unfiltered customer feedback? In this episode of The Digital Marketing Podcast, Daniel Rowles speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventio... more

As AI rapidly reshapes how customers discover, evaluate, and engage with brands, marketers are being forced to rethink the fundamentals of the customer journey. In this episode of The Digital Marketing Podcast, Daniel Rowles speaks with Rachel Thornt... more

In this episode of The Digital Marketing Podcast, Daniel Rowles is joined by Kendall Breitman from Riverside for a practical conversation about how marketers can use video without needing a full production team, a huge budget or a complicated workflo... more

What happens when you combine practical digital marketing experience with behavioural science? In this episode, Daniel Rowles is joined by Phil Agnew, host of the Nudge podcast and a specialist in behavioural science, to explore eight psychology expe... more

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Recent Guests

Kendall Breitman
From Riverside, expert in video strategy and creator economy
Riverside
Episode: Practical Video Marketing - How to Make Video More Human, More Useful and More Effective
Phil Agnew
Host of the Nudge Podcast, expert in behavioral science for marketers
Nudge Podcast
Episode: Eight Psychology Experiments for Marketers
Luke Santamaria
Founder/CEO of PlaySpark
PlaySpark
Episode: Gamification for Digital Marketing
Emma Tronson
Deputy Director of Marketing at Aston University
Aston University
Episode: How to Drive AI Adoption - A Step-by-Step Case Study
Kipp Bodnar
CMO of HubSpot
HubSpot
Episode: The Hubspot CMO Interview - Kipp Bodnar on AI, Answer Engine Optimisation and the Future of Marketing
Geoff Tuff
Consulting principal at Deloitte and author of the book 'Hone.'
Deloitte
Episode: Dealing With Exponential Change - Leadership in an AI-Driven World
Phil Treagus-Evans
Author of Human First Marketing
Giraffe Social
Episode: Human First Marketing - Why Trust, Purpose and People Matter More Than Ever
Christo Snyman
Entrepreneur who has built and launched a business using Vibe Coding.
Episode: Vibe Coding - How AI is Revolutionising App Development and Empowering Non-Coders
Matthew Gardner
An expert in the travel industry with extensive experience in innovative startups and major corporations.
World Travel Market
Episode: The Changing User Journey - Lessons from the Travel Industry in the Age of AI

Hosts

Daniel Rowles
Co-host and Digital Marketing Expert, Target Internet
Ciaran Rogers
Host of The Digital Marketing Podcast

Reviews

4.7 out of 5 stars from 936 ratings
  • Actionable and affordable

    Great for small business owners with actionable insights and affordable solutions

    Apple Podcasts
    5
    Aspro182
    Australia10 months ago
  • Straight to the point

    I’m new to listening to this podcast, and I didn’t study marketing. I appreciate how straight to the point their tips and tricks are while still being deep and helpful information that anyone can benefit from. I love going on 20-30 minute walking breaks and throwing on a marketing podcast to increase my knowledge in the field. This podcast specifically is a go to!

    Apple Podcasts
    5
    Non profit marketer
    United Statesa year ago
  • A fabulous way of learning digital marketing

    Daniel and his team are great at explaining complex and new elements of digital marketing in a way that is easy to understand, without compromising their level of knowledge or professionalism. It’s a fabulous podcast to keep on top of trends too!

    Apple Podcasts
    5
    Rufieroo
    United Kingdoma year ago
  • Taught me a lot in a short period

    I have only been listening for 2 months but my knowledge of my industry has been expanded so much in a short period. Opened up avenues for my own projects I had considered or undervalued. Very good.

    Apple Podcasts
    5
    BillyMac94
    United Kingdoma year ago
  • My go to!

    Brilliant mix of the latest and greatest trends, advice and learnings for all things digital marketing. Perfect length for a lunch time walk and always engaging.

    Apple Podcasts
    5
    CharWaterworth
    United Kingdoma year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Consistently useful and easy to listen to during a commute.
A go-to for digital marketing guidance that stays current with tools and AI.
Actionable and affordable—great for small business owners with actionable insights.
Engaging, concise, and timely with practical marketing trends.
Straight to the point and deep enough for meaningful takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Gamification for Digital Marketing
Q: How does pricing and accessibility affect adoption of gamified content?
PlaySpark offers a free trial with templates and then a fixed 30-day fee, followed by a scalable subscription, making it affordable to experiment without high upfront costs.
Gamification for Digital Marketing
Q: What practical steps can brands take to add interactivity without building a full game?
Start with simple formats like trivia or spin-to-win, use no-code tools to create and brand quickly, and map game mechanics directly to business objectives to test ideas rapidly.
Gamification for Digital Marketing
Q: How do brands measure success with gamified campaigns beyond impressions and clicks?
They split metrics into game metrics (play rate, completion rate, dwell time) and business objectives (lead capture, in-store purchases, loyalty engagement), enabling a full-funnel view of impact.
Gamification for Digital Marketing
Q: What inspired you to start PlaySpark and what problem are you solving for brands?
Luke explains that with 30% of the world playing games and many ads being blocked, PlaySpark aims to transform passive ads into interactive experiences that capture and retain attention, driving engagement and loyalty across industries.
The Hubspot CMO Interview - Kipp Bodnar on AI, Answer Engine Optimisation and the Future of Marketing
Q: What kind of skills and capabilities should marketers be delivering for their teams?
Curiosity and a focus on learning are essential, along with the ability to prototype and bring innovative ideas to market quickly.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Digital Marketing Podcast

What is The Digital Marketing Podcast about and what kind of topics does it cover?

A weekly, advert-free show focused on practical digital marketing strategy, AI in marketing, and the evolving tech landscape. Episodes typically feature senior marketers, authors, and practitioners sharing real-world stories, frameworks, and actionable tactics—covering AI adoption, SEO/AEO, data-driven marketing, and leadership in fast-changing environments. The format leans into concise, expert-led discussions with clear takeaways, including case studies, tool walkthroughs, and strategic guidance relevant to both in-house teams and agency professionals. The show's strength lies in its pragmatic focus, accessible explanations of complex topics, and a consistent cadence of timely topics from AI to measurement and customer experience. Potenti... more

Where can I find podcast stats for The Digital Marketing Podcast?

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How many listeners does The Digital Marketing Podcast get?

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What are the audience demographics for The Digital Marketing Podcast?

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How many subscribers and views does The Digital Marketing Podcast have?

To see how many followers or subscribers The Digital Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Digital Marketing Podcast?

These podcasts share a similar audience with The Digital Marketing Podcast:

1. Marketing School - Digital Marketing and Online Marketing Tips
2. Social Media Marketing Podcast
3. Marketing Against The Grain
4. AI Explored
5. Nudge

How many episodes of The Digital Marketing Podcast are there?

The Digital Marketing Podcast launched 16 years ago and published 300 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Digital Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Digital Marketing Podcast?

Rephonic pulls ratings and reviews for The Digital Marketing Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Digital Marketing Podcast?

Rephonic provides full transcripts for episodes of The Digital Marketing Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Digital Marketing Podcast?

Recent guests on The Digital Marketing Podcast include:

1. Kendall Breitman
2. Phil Agnew
3. Luke Santamaria
4. Emma Tronson
5. Kipp Bodnar
6. Geoff Tuff
7. Phil Treagus-Evans
8. Christo Snyman

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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