
Welcome to Mail Unleashed. Hosted by marketing legend and Vice Chairman at Ogilvy UK Rory Sutherland, this series goes in-depth with some of the world’s top marketing greats about their experiences with the hugely effective marketing channel, direct mail. Mail Unleashed is brought to you by Marketreach, champions of mail media. We help brands and agencies unleash the magic of mail.
| Publishes | Weekly | Episodes | 13 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

In a world of rising digital scams, why does a simple piece of mail still reassure banking customers?
Chief Marketing Officer at NatWest, Margaret Jobling, joins Rory Sutherland for this episode of Mail Unleashed to talk about the power of mail in t... more
Want to find out how mail can add value to a campaign and target your consumers?
Ogilvy One’s former Head of Strategy, Kate Wheaton, joins Rory Sutherland on this Mail Unleashed episode, to share how mail has helped contribute to their success over... more
Is mail the key to building and maintaining strong customer relationships?
In this episode of Mail Unleashed, former Group Membership & Loyalty Director at the AA, Natalie Milner, shares insights from her career, as she and Rory Sutherland sit down... more
What is a super touchpoint and why are they so powerful? In this episode, Rory Sutherland is joined by Senior Vice President at System1, Andrew Tindall.
As an effectiveness pro, Andrew knows that mail does not only drive sales, but it also grabs at... more
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Recent interactions between the hosts and their guests.
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The discussions center around the effectiveness and strategic use of direct mail marketing, exploring its potential to forge emotional connections and trust with customers. Notable guests from various industries share their experiences and insights on how direct mail can complement digital marketing strategies, engage consumers in tangible ways, and contribute to brand growth. Unique elements include in-depth conversations about data-driven marketing, the neuroscience of consumer behavior, and innovative creative strategies for direct mail campaigns. This podcast is particularly appealing to marketers and business professionals looking for fresh perspectives on traditional marketing methodologies in a digital world.
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Mail Unleashed with Rory Sutherland launched 4 months ago and published 13 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Mail Unleashed with Rory Sutherland include:
1. Kate Wheaton
2. Natalie Milner
3. Andrew Tindall
4. Luke Whitehorn
5. Nishma Patel Robb
6. Jo McClintock
7. Jack Gallon
8. Seema Kumari
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