
Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.
| Publishes | Weekly | Episodes | 264 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Britain’s most popular pint has a major flaw.
It takes 2 minutes to pour.
This should put people off. Most of us don’t love waiting at the bar.
And yet, despite this flaw, one in every nine British pints sold is Guinness.
Why?
Well, today’s gues... more
Five Guys was the fastest-growing fast food chain in the world.
And that’s partly due to one clever bit of menu psychology.
Today on Nudge, Richard Shotton explains:
- The psychology behind the Five Guys menu
- How Kraft made a healthier Mac & Ch... more
In 2020, the UK government told its citizens not to meet in groups of more than two.
Despite this rule, the UK government were caught holding lockdown-breaking parties, which involved the Prime Minister.
This ultimately led to Boris Johnson’s resig... more
Kipp Bodnar is HubSpot’s CMO. He’s also an AI expert. Today, I interview him about how he uses AI, how he expects marketing teams to change, and his four tips to help you adopt AI in your business.
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The Loop Marketing Playbook: clickhubs... more
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I started listening to Nudge a year and a half ago. on my walks around the bay in Sydney. I can’t say I’ve used all of the techniques that Phil teaches us but even if I don’t use them, they’re incredibly entertaining to listen to. Great time spent thank you Phil.
Always insightful. And implementable as well. Highly recommended.
Whenever I see an email with the link to a new episode of Nudge, it is a highlight of my day. Phil's style is great and the guests are always interesting. As are the topics. Well done Phil!
Only 2 podcasts in, I’m able to put these powerful insights into practice. Very easy to digest scientifically-based tips and knowledge to apply straight away to your business or job.
One of the most insightful and entertaining podcasts out there.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #28 | |
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Apple Podcasts | #54 | |
Apple Podcasts | #140 | |
Apple Podcasts | #7 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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The episodes explore various aspects of behavioral science and psychology, particularly in relation to marketing and consumer behavior. Topics range from the effectiveness of team dynamics and social psychology to the implications of AI-generated content and framing in political campaigns. Noteworthy elements include insights on how subtle changes can significantly impact decision-making and marketing effectiveness, with a focus on actionable, research-backed strategies that listeners can implement in their own businesses. The podcast is designed for professionals interested in understanding and applying behavioral insights to enhance marketing strategies.
Rephonic provides a wide range of podcast stats for Nudge. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Nudge and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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Rephonic provides comprehensive predictive audience data for Nudge, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers Nudge has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with Nudge:
1. Uncensored CMO
2. Marketing Against The Grain
3. The Diary Of A CEO with Steven Bartlett
4. My First Million
5. Moneywise
Nudge launched 7 years ago and published 264 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for Nudge from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of Nudge. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on Nudge include:
1. Richard Shotton
2. Michael Hallsworth
3. Kipp Bodnar
4. Colin Fisher
5. Dr. Matt Johnson
6. Dan Davies
7. Zohran Mamdani
8. Phill Graves
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.