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Good Enough Counsellors

Josephine Hughes
Private Practice
Mental Health
Therapy Growth Group
Social Media
Therapy
Therapists
Imposter Syndrome
Facebook
BACP
Counselling
Search Engine Optimization
Networking
Marketing For Therapists
Counseling
Marketing
Self-Care
Neurodiversity
ADHD
Social Media Marketing
Trauma

Do you feel overwhelmed when you look around and see what other counsellors and psychotherapists are doing in private practice? Does it leave you wondering whether you’ll ever be able to build a sustainable counselling practice of your own? The truth is, while there are lots of marketing strategies out there for therapists (which I’ll talk about), the most important thing is getting started and st... more

PublishesWeeklyEpisodes118Founded2 years ago
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Mental HealthBusinessHealth & FitnessMarketing

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Artwork for Good Enough Counsellors

Latest Episodes

What happens when someone receives a genetic diagnosis? In this episode of Good Enough Counsellors, I'm joined by Uruj Anjum of Saina Therapy.

Before training as a psychotherapist, Uruj spent nine years working within NHS genetics services, supporti... more

It’s tempting to look at other therapists, coaches or creators and think:

“It’s easier for them because they’re bigger.”

But what we often forget is that every established business once started small.

In this solo episode, I reflect on the early d... more

YouTube

In this episode, I'm joined by Annie Jones from Rayleigh Marketing to talk about why Facebook is a useful tool to promote your private practice.

We explore how local Facebook groups, recommendations, consistency, and good quality content can help th... more

YouTube

What if you don't have to be “good at art” to work creatively as a therapist?

In this week’s episode of the Good Enough Counsellors podcast, I’m joined by counsellor, developer and all-round creative thinker Yasmin Shaheen-Zaffar to talk about using... more

YouTube

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Recent Guests

Annie Jones
Specializes in social media marketing for small businesses
Rayleigh Marketing
Episode: Using Facebook to Promote Your Private Practice with Annie Jones
Yasmin Shaheen-Zaffar
Neurodivergent counsellor who uses creative expression in sessions; founder of Watoto Play
Watoto Play
Episode: Working Creatively with Therapy Clients with Yasmin Shaheen-Zaffar
Josiah Twiselton
Integrative counsellor, founder of Offbeat Therapy
Offbeat Therapy
Episode: Are You Ready to Work With Trans Clients? With Josiah Twiselton
Vicky Jackson
Website designer and creative marketer
TukTuk Creative Marketing
Episode: Getting Found without the Perfect Website - with Vicky Jackson
Kel O'Neill
Speaker on social media effects on young people and eating disorders
Place To Be (guest at conference)
Episode: Therapists, Books, Minecraft and More
Kelly Swain Cooper
Head of clinical curriculum at Place To Be
Place To Be
Episode: Therapists, Books, Minecraft and More
Ellie Finch
Creator of Playmode Academy, training in using creative digital tools in therapy
Playmode Academy
Episode: Therapists, Books, Minecraft and More
Katie Moffatt
Therapist by training, works with PCCS Books' publisher
PCCS Books
Episode: Therapists, Books, Minecraft and More
Sue Lyle
Representative from EBSCO Information Services
EBSCO Information Services
Episode: Therapists, Books, Minecraft and More

Host

Josephine Hughes
Counsellor and creator of Therapy Growth Group, Host of Good Enough Counsellors

Reviews

4.9 out of 5 stars from 33 ratings
  • Counselling, humaning and entertaining!

    I love Josephine’s approach to each episode. She’s always considering what her counselling audience might gain from the conversation while keeping it interesting, engaging and sometimes humorous. Would highly recommend a listen and appearing as a guest if you get the opportunity.

    For me it was a lovely experience to discuss ADHD, Mindfulness and the combination with CBT therapy with the intention to offer others ways to incorporate the learning from all these elements into their therapy practic... more

    Apple Podcasts
    5
    Liezl Laidlaw
    United Kingdom9 months ago
  • Really helpful podcast

    Very interesting and helpful information, it gives lots of hints and tips for starting up. The interviews with other counsellors provide lots of real life experience.

    Apple Podcasts
    5
    Ready Mum
    United Kingdom2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Content balances marketing psychology with ethical, client-centered approaches.
Guests bring real-world experience and actionable tips for growing a practice.
Polished host with thoughtful, practical guidance for practitioners.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

From Being Found to Being Booked with Kat Love
Q: What should a therapist do to improve testimonials and social proof ethically?
Consider ethical boundaries, use anonymized or third-party endorsements where possible, and use client feedback carefully; explore alternative social proof like case studies and professional endorsements without pressuring clients.
From Being Found to Being Booked with Kat Love
Q: What is psycho babble and why is it harmful in marketing?
Psycho babble is using advanced clinical terms that your audience may not understand; meeting clients where they are linguistically helps ensure your message is accessible and resonates with them.
Getting Found without the Perfect Website - with Vicky Jackson
Q: How do you work with neurodiverse clients, including those with ADHD, to keep projects moving?
Vicky describes a collaborative, structured process with deadlines and hands-on guidance to reduce procrastination and ensure momentum, while tailoring the workflow to the client's cognitive style.
Getting Found without the Perfect Website - with Vicky Jackson
Q: When is the right time for therapists to consider a website?
She argues that a website is an investment that should come after laying foundations, such as clarifying niche, client targets, and online presence; sometimes a website isn't the first step, especially for those just starting out.
Getting Found without the Perfect Website - with Vicky Jackson
Q: What made you choose TukTuk Creative as a name and branding approach?
Vicky explains she wanted a unique, travel-inspired name that reflected a journey with clients, and TukTuk embodies a memorable, distinctive identity that aligns with her goals and branding.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Good Enough Counsellors

What is Good Enough Counsellors about and what kind of topics does it cover?

This show serves as a practical guide for counsellors and psychotherapists in private practice, focusing on getting started, staying visible, and growing ethically and sustainably. Episodes cover private practice basics, niche identification, authentic marketing, social media, and community-building, with a strong emphasis on real-world experiences, humility, and inclusivity. Guests often bring lived professional experience—from private practice founders to therapists who navigate specialization, trauma-informed work, and mindfulness or neurodivergence—and offer actionable tips for attracting clients, reducing burnout, and maintaining integrity in marketing. A notable strength is the host's emphasis on practical, human-centered approaches o... more

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Which podcasts are similar to Good Enough Counsellors?

These podcasts share a similar audience with Good Enough Counsellors:

1. Counselling Tutor podcast
2. Therapy Works
3. Dial Emma
4. Begin Again with Davina McCall
5. I'm ADHD! No You're Not

How many episodes of Good Enough Counsellors are there?

Good Enough Counsellors launched 2 years ago and published 118 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Good Enough Counsellors?

Recent guests on Good Enough Counsellors include:

1. Annie Jones
2. Yasmin Shaheen-Zaffar
3. Josiah Twiselton
4. Vicky Jackson
5. Kel O'Neill
6. Kelly Swain Cooper
7. Ellie Finch
8. Katie Moffatt

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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