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Artwork for Pest Control Marketing That Actually Works

Pest Control Marketing That Actually Works

Cube Creative Design
Google Ads
Cube Creative Design
Pest Control
Termites
Landing Pages
Lead Generation
Instagram Reels
Video Marketing
Facebook Ads
Local SEO
Pricing
Bed Bugs
Instagram
Wildlife
Customer Relationship Management
Multi-Channel Marketing
Chad Treadway
Customer Lifetime Value
Youtube
Social Ads

Pest Control Marketing That Actually Works: The Growth Podcast

Stop wasting money on marketing that doesn't deliver. Pest Control Marketing That Actually Works is the weekly podcast for pest control business owners who want real results, not empty promises.

Hosted by Adam Bennett and Elisabeth Pallante from Cube Creative Design, each 20-minute episode delivers practical strategies you can impleme... more

PublishesWeeklyEpisodes28Founded7 months ago
Number of ListenersCategories
BusinessMarketing

Listen to this Podcast

Artwork for Pest Control Marketing That Actually Works

Latest Episodes

Your organic traffic is down. Your rankings haven't moved much. The phone is quieter. What changed? AI search has rewritten the rules for how pest control buyers find you, and most of the metrics you've tracked since 2020 don't measure the things tha... more

YouTube

Your home market is humming. You're at six or eight trucks. The next city over looks like the obvious move. So why do most pest control companies lose money for six months when they expand?

In this episode, Adam Bennett and Elisabeth Pallante break ... more

YouTube

92 to 93 percent of pest control websites don't show pricing anywhere on the site. Not a starting range. Not a service-by-service breakdown. Not even a "most customers pay between this and this." Just nothing.

Meanwhile, the number one question pest... more

YouTube

70 to 80 percent of pest control leads don't book on the first contact. They fill out a form, get a quote, then go quiet. Most pest control companies have no system for recovering those leads. They sit in a spreadsheet until someone gives up on them.... more

YouTube

Your Google Business Profile is verified. You've added photos, picked the right categories, and you post a few times a month. So why have your map rankings stopped moving?

In this episode of Marketing That Actually Works, Adam Bennett and Elisabeth ... more

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Did you spend $800 on Facebook ads and get zero leads? The problem probably isn't Facebook. It's what you asked Facebook to do. In this episode, Adam Bennett and Elisabeth Pallante are joined by Hannah Kilpatrick, Cube Creative's Social Media Manager... more

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Summer is when most pest control operators make their biggest marketing mistake. The trucks are full, the phones are ringing, and it feels like the right time to pause marketing and save the budget. But that pause creates a revenue cliff that hits ha... more

YouTube

Most pest control companies treat termites, bed bugs, and wildlife like afterthoughts on their website. One paragraph each, buried under a generic services page. Then they wonder why the calls don't come in.

In Episode 21, Adam Bennett, Elisabeth Pa... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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People also subscribe to these shows.

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Recent Guests

Chad Treadway
Chief Marketing Officer
Not explicitly stated in this transcript, but associated with guest role on the show
Episode: The Transparency Problem: Why 93% of Pest Control Sites Are Hiding the One Thing Buyers Want
Emily Porter
Runs web projects and has built/optimized many pest control websites
Cube Creative Design
Episode: Website Speed and Performance — Why It Matters for Leads
Hannah Kilpatrick
Social media manager
Cube Creative Design
Episode: Instagram Reels and Stories for Pest Control

Hosts

Adam Bennett
Host of the show; CEO of Cube Creative Design
Elisabeth Pallante
Host of the show, Content Operations Manager at Cube Creative; Leads content and SEO strategy

Talking Points

Recent interactions between the hosts and their guests.

Landing Pages That Convert: Design and Copy That Works
Q: How should a landing page be structured below the fold?
The page should progress from problem to solution to process to proof to action, with proof including testimonials and before/after visuals, and a final strong CTA.
Landing Pages That Convert: Design and Copy That Works
Q: What are the absolute must-haves on a landing page for pest control?
The five elements are message match, a single clear call to action, social proof, risk reversal with guarantees, and honest urgency; missing any of these drops conversion.
Landing Pages That Convert: Design and Copy That Works
Q: What's the difference between a homepage and a landing page, and why does that matter?
A homepage acts as a hub with multiple doors for different intents, while a landing page is a single room with one door and one clear goal, such as a dedicated page for bed bug treatment that improves alignment with the user's search intent.
Modern Lead Generation: Beyond the Phone Call
Q: Why are younger homeowners avoiding phone calls, and how should that change our approach to lead capture?
They prefer texting and online options, so businesses should provide multiple channels (text, forms, chat, online booking) to capture leads that would otherwise be lost, while maintaining phone as a high-converting option.
Video Marketing for Pest Control Companies
Q: What are the four video types and what does each one do?
The four types are: 1) company overview on the homepage to quickly establish who you are and why you're different, 2) service explainers that walk through what to expect for major services, 3) customer testimonials that provide social proof with real voices, and 4) short form field content like reels for ongoing presence and discovery.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show targets pest control operators and agency partners with practical, revenue-focused marketing tactics. Across episodes, listeners hear about transparent pricing to boost inquiries, local SEO strategies, paid ads that pay off, and landing-page optimization to lift conversions. There's a strong emphasis on multi-channel lead generation, website performance, and content formats that build trust and brand presence in service areas. Noteworthy elements include guest-led deep dives from in-house marketing experts and agency leaders, actionable playbooks, templates, and free audits or checklists listeners can implement quickly. Unique strengths come from a tight focus on profitability for pest-control businesses, a hands-on approach to me... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Zip Code Kings Podcast
2. Pest Control Legends
3. Pest Control Millionaire
4. Bug Bux Podcast
5. PMP Industry Insiders

How many episodes of this podcast are there?

this podcast launched 7 months ago and published 28 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Chad Treadway
2. Emily Porter
3. Hannah Kilpatrick

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