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Big Roofs Podcast

ProLine
Roofing Industry
Proline
Roofing
Lead Generation
Improvify
Video Marketing
Home Services
Hirebus
Customer Experience
Roofing Sales Process
Private Equity
Sales Process
Hover
Construction
Lending Solutions
Automation
Marketing Strategies
Small Business Strategies
Contractor Growth
Customer Relationships

Welcome to the Big Roofs Podcast, where ProLine Founders, John DeLaurier & AJ Briley, talk all things roofing.

PublishesDailyEpisodes93Founded10 months ago
Number of ListenersCategory
Technology

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Artwork for Big Roofs Podcast

Latest Episodes

Jim Johnson built a roofing company to $40M in annual revenue, spent 28 years in the industry, and now coaches contractors through the system that cut his cash flow cycle from 133 days to 13. In this episode of the Big Roofs Podcast, Jim and John bre... more

YouTube

Michael Fredricks has been in home improvement sales since 1990, long before mobile apps, CRMs, or instant credit decisions existed

He watched the industry go from paper loan applications faxed to human underwriters to GreenSky's first mobile app t... more

Mike Rains built LumaNail around one frustration: dropped nails on a finished job that cost contractors five-star reviews. The fix turned into a powder-coated, electro-galvanized nail that outperforms every standard coil nail on corrosion resistance,... more

YouTube

Riley Omanson from Sequifi breaks down why roofing sales reps walk out the door. It has nothing to do with the commission percentage. The real problem is transparency. Reps don't know what they're owed, when they're getting it, or why it changed.

Th... more

YouTube

Most roofing contractors think they're using automation to grow. They're actually using it to destroy trust. In this episode, John DeLaurier breaks down why the wrong automation pushes homeowners away, what the biggest follow-up mistake in roofing is... more

YouTube

Most roofing contractors don't have a lead problem. They have a priority problem.

In this episode, John DeLaurier breaks down the three biggest ways to change your roofing business in 2026: speed to lead, sales follow-up, and review generation. He w... more

YouTube

Most roofing contractors treat their estimate like paperwork. Send a number, hope for a callback, move on. In this episode, John DeLaurier explains why your estimate is actually the continuation of a trust-building process that should already be half... more

YouTube

Every roofing company hits a ceiling, and it's almost never a revenue problem. In this final episode of the series, John DeLaurier breaks down why leadership and talent are the real multiplier behind profitable growth. He explains why promoting your ... more

Key Facts

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Recent Guests

Ryan Groth
Founder of Sales Transformation Group, focusing on sales training for contractors
Sales Transformation Group
Episode: Roofing Sales Training That Makes Revenue 'Inevitable' with Ryan Groth | Ep. 73
Travis Harvego
CEO of Roofle
Roofle
Episode: Best Roofing Software for Lead Generation with Travis Harvego | Ep. 72
Dean Tally
Co-founder of the Smart Tarp Company, the only custom printed tarp manufacturer for the roofing and construction industry in the US
Smart Tarp Company
Episode: How To Close Roof Sales Even If You're The Most Expensive Roofer in Town with Dean Tally | Ep. 71
Daniel Dixon
A marketing expert and co-founder at SendJim, specializing in hyper-targeted marketing strategies for home services.
SendJim
Episode: Cheap Roofing Lead Generation That Converts at 10X with Daniel Dixon | Ep. 70
Adam Nussbaum
Owner of Nussbaum Roofing
Nussbaum Roofing
Episode: How to Name Your Roofing Company with Adam Nussbaum | Ep. 69
John Cater
Expert in personal branding and storytelling
Episode: The TRUTH About Personal Roofing Branding With Jonathan Cater | Ep. 67
Jamie Sharpless
Director of Product at Hover
Hover
Episode: Close More Roofing Jobs With Jamie Sharpless | Ep. 66
William Pauly
Expert in mergers and acquisitions with experience in private equity
Marcon Advisors
Episode: How to Build and Sell a Roofing Company — PE Playbook w/ William Pauly
Ronnie Smith
Industry consultant and former partner at JobNimbus
Next Level Solutions
Episode: Making Your Roofing CRM Actually Work w/ Ronnie Smith | Ep. 63

Host

John DeLaurier
Co-founder of ProLine; host involved in multiple formats and partnerships within the roofing space; has historical ties to ProLine CRM and Big Roofs Podcast.

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Talking Points

Recent interactions between the hosts and their guests.

Roofing Sales Training That Makes Revenue 'Inevitable' with Ryan Groth | Ep. 73
Q: What does the fractional sales manager concept look like?
It offers accountability and structure without the risk of hiring a full-time manager, utilizing regular training and meetings.
Roofing Sales Training That Makes Revenue 'Inevitable' with Ryan Groth | Ep. 73
Q: What challenges do you see consistently as you enter into a relationship with contractors?
Contractors often struggle with owners wearing many hats, lacking sales systems, and having unclear goals.
Jon Starry of Steadfast Roofing | Ep. 33
Q: For Steadfast, do you know currently the percentage of retail versus insurance work that you're currently doing?
We are almost completely a retail driven business, and there are a lot of larger companies in my backyard just struggling to keep their doors open because they had relied on insurance.
Judah Bryan, Whitaker Roofing Company | Ep. 41
Q: What strategies do you recommend for companies looking for new sales reps?
Look for self-motivated individuals with self-discipline, drive, and the ability to handle rejection.
Judah Bryan, Whitaker Roofing Company | Ep. 41
Q: How important is educating the customer in the sales process?
It depends on the client; understanding their needs enables you to educate them effectively about the roofing process.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Big Roofs Podcast

What is Big Roofs Podcast about and what kind of topics does it cover?

This show centers on roofing business growth, marketing, and technology, with frequent guests who are either roofing company owners, industry practitioners, or tech and marketing leaders serving contractors. Episodes often explore sales processes, lead generation, CRM adoption, branding, and the role of private equity or strategic partnerships in scaling a roofing business. A standout pattern is the practical, hands-on approach to improving profitability and customer experience, often featuring real-world tools, case studies, and actionable playbooks that listeners can adopt in their own operations. The show regularly blends business growth tactics with industry-specific nuances, making it especially valuable for contractors, roofing firms,... more

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Which podcasts are similar to Big Roofs Podcast?

These podcasts share a similar audience with Big Roofs Podcast:

1. Roofing Success
2. The STRONG Roofer™ w/ Adam Bensman
3. Roofing Podcast: Hook Better Leads
4. The Home Service Expert Podcast
5. The Martell Method w/ Dan Martell

How many episodes of Big Roofs Podcast are there?

Big Roofs Podcast launched 10 months ago and published 93 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Big Roofs Podcast?

Recent guests on Big Roofs Podcast include:

1. Ryan Groth
2. Travis Harvego
3. Dean Tally
4. Daniel Dixon
5. Adam Nussbaum
6. John Cater
7. Jamie Sharpless
8. William Pauly

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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