Rephonic
Artwork for 20/20 MONEY: The Business of Optometry

20/20 MONEY: The Business of Optometry

Adam Cmejla
Optometry
Financial Planning
Optometry Practice Management
Practice Management
Patient Experience
Practice Ownership
Goal Setting
Leadership
Business Management
Retirement Planning
Communication
Private Equity
Optometry Practices
Tax Planning
Vision Care Plans
Delegation
Patient Care
Private Practice
Professional Development
Long-Term Care Insurance

20/20 Money is the top podcast for optometrists, private practice owners, and ODs who want to master optometry practice management, financial planning, and long-term business strategy. Hosted by Adam Cmejla, CFP®, the show delivers practical guidance on everything that affects the profitability, growth, and value of your optometry practice. Episodes cover: • Optometry practice management & operati... more

PublishesWeeklyEpisodes403Founded8 years ago
Number of ListenersCategories
EducationBusiness

Listen to this Podcast

Artwork for 20/20 MONEY: The Business of Optometry

Latest Episodes

A practice sale that should have been the easiest transition imaginable ended before negotiations even began—and the lessons could save you from making the same costly mistake.

In this episode, I shares the story of an anonymized internal successio... more

What if the next level of your practice requires less time in the lane — not more? In this episode of 20/20 Money: The Business of Optometry, I'm joined again by Nathan Hayes for a wide-ranging conversation about how practice owners should think more... more

AI can feel overwhelming, overhyped, and impossible to keep up with — especially when every conversation seems to swing between "this changes everything" and "this is all just noise." In this episode of 20/20 Money, I'm joined once again by Dr. Mick ... more

What if the biggest reason patients aren't buying glasses from your practice… is the experience you've unintentionally created around optical? In this episode of 20/20 Money, I'm joined once again by Dr. Jennifer Stewart for a candid and energetic co... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The Optometry Success Podcast
The Optometry Success PodcastAdam Cmejla, CFP & Chad Fleming, OD, FAAO
Power Hour Optometry
Power Hour OptometryThe Power Practice
The Optometry Money Podcast
The Optometry Money PodcastEvon Mendrin CFP®, CSLP®
EyeCode Media
EyeCode MediaChristopher Wolfe, OD, FAAO, Dipl. ABO

Recent Guests

Nathan Hayes
Guest on the show discussing time management for practice owners
Episode: Your Practice Doesn't Need More of Your Time — It Needs Better Use of It with Nathan Hayes
Dr. Mick Kling
Optometry practice owner and strategist (Vision Source)
Vision Source
Episode: A simple introduction to AI for optometry practice owners: a practical conversation with Dr. Mick Kling
Jennifer Stewart
Optometrist featured on the show; discussed optical strategy
Look Optometry (as introduced in episode)
Episode: Optical isn't dead - but the way you are running it is with Dr. Jennifer Stewart
Dr. Ryan Hansen
Founder of Forest City Eye Care
Forest City Eye Care
Episode: Implementing a profitable Medicaid practice into your local school district: a convo with Dr. Ryan Hansen
Kayla Ashlee
Speaker from Spexy
Spexy
Episode: Making These Merchandising Mistakes is Costing You Tens of Thousands of Dollars: An Optical Conversation with Kayla Ashlee
Mike Smith
Regional business development officer
Bank of America
Episode: Practice financing decoded: what owners need to know now about how banks think about deals
Mike Dixon
President of Hoops
Hoops
Episode: How great practice owners build teams that stay and perform
Dr. Peabody
Speaker/presenter at Indiana University School of Optometry presentation on personal and business finance for ODs
Integrated PWM
Episode: Don't make these financial and business mistakes! (the talk I give at every optometry school's private practice club)
Tom Restivo
EOS implementer and former CEO of an eye clinic organization
EOS Implementer
Episode: Using EOS to Create Clarity and Traction in Your Practice with Tom Restivo

Host

Adam Cmejla
Host of the show and 20/20 MONEY: The Business of Optometry; specializes in financial planning and practice management for OD owners.

Reviews

4.9 out of 5 stars from 127 ratings
  • Timing is everything!

    Very. long time listener, first time reviewer. Somehow Adam has the. uncanny ability of presenting an episode that is exactly what I needed to hear at that exact time in my personal and professional life.

    Thank you Adam and your. guests for great content!

    Doug Walker OD

    Apple Podcasts
    5
    Country Eye Guy
    United States3 years ago
  • Big fan

    Great show, he has great guess and content that inspires change in my day to day

    Apple Podcasts
    5
    theDster
    United States3 years ago
  • Awesome content!

    Week after week of great topics and guests. It’s been extremely valuable

    Apple Podcasts
    5
    Nate738366836
    United States3 years ago
  • 10/10 Recommend

    20/20 Money has helped me with everything from navigating student loan repayment to negotiating a partnership to opening a cold start. Thank you for making this content - there’s nothing else like it out there!

    Apple Podcasts
    5
    Amanda Gerson
    United States3 years ago
  • The Best Financial Education for O.D.s

    Step 1: Go to Optometry School

    Step 2: Profit

    Step 3: Listen to 20/20 Money

    Step 4: Actually keep your profits and enjoy financial freedom!

    Apple Podcasts
    5
    MattH65
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience notes the show helps with real-world financial decisions and practice growth.
Many highlight the host's ability to translate complex topics into achievable steps.
Listeners praise actionable guidance and practical guest expertise.

Talking Points

Recent interactions between the hosts and their guests.

Implementing a profitable Medicaid practice into your local school district: a convo with Dr. Ryan Hansen
Q: What are the biggest challenges and headwinds of this model?
The emotional toll of serving underserved children is significant and requires mental resilience. Medicaid billing and credentialing can be slow and frustrating, with months of delayed payments possible. Scheduling and coordination with the school, transportation logistics, and bureaucratic variability between districts add complexity. Despite these challenges, the host notes that the practice can be financially viable and emotionally rewarding if approached with clear processes and strong partnerships with schools.
Implementing a profitable Medicaid practice into your local school district: a convo with Dr. Ryan Hansen
Q: Walk us through the business model as best you can.
The model centers on a school-based clinic that serves Medicaid-enrolled children within the district. The doctor works two to three mornings per week with a lean staff, leveraging school transportation and nurses to recruit and bring students in. The startup costs are modest (roughly $50k-70k for exam lane setup); ongoing costs are low because the clinic operates inside the school, uses the district's infrastructure, and relies on a single insurance platform for eyewear. Revenue per patient averages around $115, and the doctor aims to maximize patient throughput each morning, which together with efficient scheduling and delegation, yields profitability while addressing a critical community need.
Optical isn't dead - but the way you are running it is with Dr. Jennifer Stewart
Q: What should a practice do first to improve optical profitability without destabilizing operations?
Start by separating or clearly delineating the optical metrics from the clinical metrics, identify the next best step (NBS), and implement small, proven changes that enhance the patient experience and frame sales.
Optical isn't dead - but the way you are running it is with Dr. Jennifer Stewart
Q: How do you balance the fashion and medical aspects of eyewear in a clinical practice?
By deliberately guiding conversations around both lenses and frames, wearing and showcasing frames that demonstrate value, and training staff to support a storytelling approach instead of a hard sell.
Making These Merchandising Mistakes is Costing You Tens of Thousands of Dollars: An Optical Conversation with Kayla Ashlee
Q: What is the role of the optician in this merchandising approach?
The optician should act as the guide, using data-driven insights and storytelling to help the patient become the hero of their eyewear selection, not just a salesperson.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About 20/20 MONEY: The Business of Optometry

What is 20/20 MONEY: The Business of Optometry about and what kind of topics does it cover?

This show targets optometry practice owners and OD professionals who want practical guidance on running profitable, scalable practices, with a strong emphasis on financial planning, ownership transitions, team leadership, and growth strategies. Across episodes, listeners get actionable playbooks for financing acquisitions, building high-performing teams, implementing management systems like EOS, AI adoption in practices, and navigating ownership transitions while maintaining independence. A standout pattern is a pragmatic, arithmetic approach to practice economics—covering cash flow, taxes, insurance design, and KPI-driven operations—delivered through expert interviews and real-world case studies. Listeners likely value clear frameworks, bi... more

Where can I find podcast stats for 20/20 MONEY: The Business of Optometry?

Rephonic provides a wide range of podcast stats for 20/20 MONEY: The Business of Optometry. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to 20/20 MONEY: The Business of Optometry and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does 20/20 MONEY: The Business of Optometry get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for 20/20 MONEY: The Business of Optometry, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for 20/20 MONEY: The Business of Optometry?

Rephonic provides comprehensive predictive audience data for 20/20 MONEY: The Business of Optometry, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does 20/20 MONEY: The Business of Optometry have?

To see how many followers or subscribers 20/20 MONEY: The Business of Optometry has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to 20/20 MONEY: The Business of Optometry?

These podcasts share a similar audience with 20/20 MONEY: The Business of Optometry:

1. The Optometry Success Podcast
2. Power Hour Optometry
3. EYE OWN A BUSINESS
4. The Optometry Money Podcast
5. EyeCode Media

How many episodes of 20/20 MONEY: The Business of Optometry are there?

20/20 MONEY: The Business of Optometry launched 8 years ago and published 403 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact 20/20 MONEY: The Business of Optometry?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for 20/20 MONEY: The Business of Optometry?

Rephonic pulls ratings and reviews for 20/20 MONEY: The Business of Optometry from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for 20/20 MONEY: The Business of Optometry?

Rephonic provides full transcripts for episodes of 20/20 MONEY: The Business of Optometry. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on 20/20 MONEY: The Business of Optometry?

Recent guests on 20/20 MONEY: The Business of Optometry include:

1. Nathan Hayes
2. Dr. Mick Kling
3. Jennifer Stewart
4. Dr. Ryan Hansen
5. Kayla Ashlee
6. Mike Smith
7. Mike Dixon
8. Dr. Peabody

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days