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EYE OWN A BUSINESS

IDOC
Optometry
Patient Care
Artificial Intelligence
Patient Experience
Leadership
Practice Management
Myopia Management
Contact Lenses
Communication
Patient Engagement
Staff Training
IDOC
Entrepreneurship
Compassionate Care
Behavior Change
Patient Adherence
Business Growth
Accountability
Burnout
CLEAR Leadership Model

What does your ideal optometry practice look like?

Eye Own a Business is your go-to resource, whether you’re an established owner or aspiring optometrist.

Hosted by Dr. Steve Vargo, this podcast, powered by IDOC, offers expert insights to help you grow your practice, enhance patient care, and so much more.

PublishesWeeklyEpisodes100Founded4 years ago
Number of ListenersCategories
MedicineBusinessHealth & FitnessEntrepreneurship

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Artwork for EYE OWN A BUSINESS

Latest Episodes

In this episode, Dr. Steve Vargo tackles something that's quietly weighing on a lot of healthcare professionals right now: uncertainty about the future.

What's actually coming? What's hype? And what does any of it mean for independent practices like... more

In this episode, Dr. Steve Vargo welcomes back optometrist and practice owner Dr. Kristina Pusz for a deeper conversation about the one thing most growing practices are missing: structure that actually sticks.

Steve and Christina explore what happen... more

YouTube

In this episode, Dr. Steve Vargo sits down with optometrist and AI early-adopter Dr. Jay Henry and Josh Gosnell, co-founder of Adit, for a practical and eye-opening conversation about what artificial intelligence is actually doing inside optometry pr... more

In this live episode of Eye Own A Business podcast, we’ll explore how a well-defined contact lens strategy can help you achieve your practice goals. Gain valuable insights into building a strategy that aligns with your team, patients, and long-term v... more

YouTube

Key Facts

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Find out how many people listen to this podcast per episode and each month.

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Optometry: The Ultimate O.D.
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Recent Guests

Kristina Pusz
Optometrist and practice owner
Independent practice owner
Episode: She Thought She Needed More Staff. She Needed This Instead.
Dr. Jay Henry
Optometrist, large group practice owner, early AI adopter
Independent optometry practice near Columbus, Ohio
Episode: AI Isn't Taking Your Job — It's Giving You Your Career Back
Josh Gosnell
Co-founder of Adit, AI-powered patient communication platform
Adit
Episode: AI Isn't Taking Your Job — It's Giving You Your Career Back
Jenna Ellsworth
National Account Manager for CareCredit
CareCredit
Episode: Why Your Patients Want to Say Yes — But Keep Walking Out the Door
Dr. Steve Vargo
Optometrist and host of Eye Own a Business show
Eye Own a Business / IDOC
Episode: If You Think You Can't Make Money Doing Eye Exams Anymore, Listen to This
Corey Pinegar
CEO of Team; expert on implementing virtual assistance in optometry practices
Team
Episode: The Future of the Workforce: Why Your Next Hire Might Not Be in Your Office
Dr. Larry Golson
Optometrist, Consultant
Sherpa Consulting
Episode: How to Stop Being the Bottleneck in Your Own Practice
Steve Vargo
Optometrist, practice management consultant, author
Eye Own A Business / DrSteveVargo.com
Episode: The #1 Mistake Practice Owners Make: Hoping Growth Happens “Naturally”
Dr. David Kading
Optometrist, consultant, and author of The Invisible Team
Episode: How to Build an Invisible Team That Gives You Your Practice Back

Hosts

Dr. Steve Vargo
Optometrist and host with a focus on practice management and leadership.
Adam Cmejla
Financial planner working with optometry practice owners, focusing on tax planning and wealth management.

Reviews

5.0 out of 5 stars from 26 ratings
  • Good but quiet

    Love the show, but can you turn up the volume a bit? The intro and outro music is fine, then I can barely hear the conversation.

    Apple Podcasts
    5
    DaveKlatz
    United States9 days ago
  • Dr. Rawzi Baik

    I really enjoy this practice management podcast! I appreciate the breadth of knowledge shared and how it's consistently broken down in simple terms, making it easy to grasp for listeners with varying levels of financial expertise.

    Apple Podcasts
    5
    Rawzi Baik
    United Statesa year ago
  • Great for all eye care professionals!

    Looking forward to more episodes!

    Apple Podcasts
    5
    shannnnn44
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners value the practical, real-world advice from guests.
Volume could be higher in recordings sometimes.
Audience finds the breakdown of complex topics accessible and actionable.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

If You Think You Can't Make Money Doing Eye Exams Anymore, Listen to This
Q: How can clinics practically start practicing better patient conversations?
Practice with the team, use role-playing or scripted starts like Tell me about any problems and then listen, pause, and let patients describe how the issue affects them before proposing options.
If You Think You Can't Make Money Doing Eye Exams Anymore, Listen to This
Q: What's the first domino practitioners should knock over to improve revenue without compromising patient care?
Begin with improving communication and asking better, deeper questions in the exam room to uncover the patient's real problem, which can reduce friction and increase willingness to adopt recommended solutions.
If You Think You Can't Make Money Doing Eye Exams Anymore, Listen to This
Q: Why do clinicians sometimes resist the idea that selling services is necessary for the practice's financial health?
There's a tension between medical ethics and business needs, but the hosts argue that reframing sales as helping patients solve problems and improve outcomes—through better questions and communication—can align care with profitability.
The Future of the Workforce: Why Your Next Hire Might Not Be in Your Office
Q: How can you ensure the remote team member feels part of the in-office culture?
Include them in daily huddles via video, celebrate their birthdays, and ensure leadership communicates that they are a valued member of the team rather than a replacement for in-office staff.
The Future of the Workforce: Why Your Next Hire Might Not Be in Your Office
Q: How should onboarding and milestones be structured for a remote hire?
Create a four-step onboarding with a clearly defined role and KPIs, milestones for day 1, week 1, 30/60/90 days, and provide all materials needed so the new hire can be self-sufficient and integrated into the team.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About EYE OWN A BUSINESS

What is EYE OWN A BUSINESS about and what kind of topics does it cover?

Technical leadership, practice management, and the smart use of technology in optometry are the recurring core topics. Episodes frequently explore structured processes to reduce burnout, AI and front-desk tooling to improve efficiency, financing strategies to boost patient care, and scalable staffing solutions for growing clinics. Guests range from clinicians and practice owners to consultants and technology partners, offering practical frameworks, real-world case studies, and actionable tips for increasing capture, improving patient experience, and driving sustainable revenue. The show's distinctive angle lies in blending clinical insight with business discipline—often grounded in scalable systems like EOS, virtual staffing, and AI-assiste... more

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Which podcasts are similar to EYE OWN A BUSINESS?

These podcasts share a similar audience with EYE OWN A BUSINESS:

1. 20/20 MONEY: The Business of Optometry
2. Power Hour Optometry
3. The Optometry Success Podcast
4. Optometry: The Ultimate O.D.
5. Optometrists Building Empires

How many episodes of EYE OWN A BUSINESS are there?

EYE OWN A BUSINESS launched 4 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on EYE OWN A BUSINESS?

Recent guests on EYE OWN A BUSINESS include:

1. Kristina Pusz
2. Dr. Jay Henry
3. Josh Gosnell
4. Jenna Ellsworth
5. Dr. Steve Vargo
6. Corey Pinegar
7. Dr. Larry Golson
8. Steve Vargo

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