
A weekly podcast with insights and analysis on the Wisconsin Badgers, Milwaukee Brewers, Green Bay Packers and Milwaukee Bucks from two of Wisconsin’s most experienced sports journalists. Mike Lucas is a veteran sports columnist for the Cap Times and was a Badgers radio color commentator for over 25 years. Tom Oates was a sports reporter and columnist for the Wisconsin State Journal for 40 years.
| Publishes | Weekly | Episodes | 144 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Sports | |||

In this week's episode of The Wisconsin Sportscast, Lucas and Oates beat the heat with some sports news across the country and here at home.
* Reports are saying that Shawn Eichorst is likely to become UW-Madison’s next Athletic Director. It’s ... more
In this week's episode of The Wisconsin Sportscast, Lucas and Oates talk egos and a busy week for the Bucks
* Giannis Antetokounmpo is gone from the Bucks, and has been traded to the Miami Heat. In return, they got a handful of players (who may ... more
In this week's episode of The Wisconsin Sportscast, no pro wrestlers join the show, to the disappointment of Lucas.
* Lucas and Oates attended the celebration of life of former Badgers Football Assistant Coach Henry Mason this past weekend. The... more
In this week's episode of The Wisconsin Sportscast, the boys skip the Banana Ball to dive right into the Packers
* It’s been suspected that Micah Parsons would miss the beginning of the season, and now it’s confirmed that he’ll miss at least fou... more
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Sports!
Great perspective on Wisconsin sports.
Oates is the best!
Looking forward to the next episode!
Key themes from listener reviews, highlighting what works and what could be improved about the show.









Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Two veteran Wisconsin sports journalists provide long-form, opinionated analysis of state teams and national storylines, with a recurring focus on Wisconsin Badgers, Milwaukee Brewers, Green Bay Packers, and Milwaukee Bucks. Episodes blend game-by-game breakdowns, recruiting and NIL dynamics, conference realignment, and coaching changes with personal anecdotes and local culture, all wrapped in a casual, banter-heavy format. Noteworthy is the strong local flavor, sustained sponsor reads, and the duo's deep institutional knowledge, which together create a reliable source for fans, brands, and advertisers seeking a Wisconsin-centric sports audience.
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These podcasts share a similar audience with The Wisconsin Sportscast:
1. The Camp: A Wisconsin Badgers Football Podcast
2. Locked On Badgers - Daily Podcast On Wisconsin Badgers Football & Basketball
3. The Larrivee & Lepay Podcast
4. The Swing: A Wisconsin Badgers Basketball Podcast
5. Bleav in Badgers - Wisconsin Badgers Football podcast
The Wisconsin Sportscast launched 3 years ago and published 144 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Wisconsin Sportscast include:
1. Mike Mahke
2. Tony Granato
3. Bill Brophy
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