
Advertising, copywriting, branding and marketing - it's all fair game with the Creative Services Director from KNOPP Studios, Neil Hedley. Every week, Neil takes forty years of experience as an award-winning writer, producer and voice artist and offers takes and tips that ensure you'll learn something new that will help you move your business forward, or at least get you thinking about things in a... more
| Publishes | Weekly | Episodes | 47 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ArtsBusiness | |||

What matters more: the polish of your production, or the value your audience actually came for?
Neil looks at the crucial question behind every good show, ad, and piece of content: Who is this for? From sleep-science interviews recorded on imperfect... more
Inside jokes are great when you're in on them.
When you're not? They can make you feel like you've wandered into somebody else's conversation—and for a radio show, podcast or any other piece of content trying to win over new people, that's a problem... more
Spotify is testing a new way for podcast listeners to skip past ads, and some prominent voices in podcasting are already predicting disaster.
Neil thinks they may be worrying about the wrong problem.
This episode goes back nearly 30 years to Howard... more
What’s the difference between a guru and a coach?
A few years ago, I learned the answer the hard way.
I had a successful podcast I loved making. Then I took a piece of advice that sounded completely reasonable — especially coming from someone who s... more
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Your program gives very good ideas about business. Which helps me to increase the scope of my business. Thank you so much!
I couldn't figure out how to earn. I got a very nice idea after listening to your program. That will give us something good to do business with. thank you
I learned about this from Dave Jackson’s podcast and decided to give it a try. What a joy this podcast has been. Reaffirming and informative. Can’t wait for more!
Key themes from listener reviews, highlighting what works and what could be improved about the show.










Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
A sharp, practitioner-focused show about advertising, copywriting, branding, and storytelling. Episodes mix personal anecdotes with practical insights on how messaging, tone, and context shape audience engagement—ranging from insider references in branding to crafting ads listeners actually want to hear. The host often shares decades of industry experience, using vivid case studies and candid reflections to illustrate how authentic moments, relatable humor, and well-timed branding can drive connection or backfire if misaligned with newcomers. The format is typically solo or lightly annotated, making it easy to extract actionable takeaways for marketers, creators, and media buyers. A standout thread across episodes is a preference for human,... more
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The Voice In My HED launched 5 years ago and published 47 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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