
Maximize your podcast's potential with podcast marketing strategies from David Hooper, podcast marketing expert and author of "Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show."
| Publishes | Weekly | Episodes | 162 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||

Should you try to stand out or fit in—and can you do both at once? David shares how bringing your own voice and experience to podcasting is the real key to being noticed (without reinventing the wheel) in this episode of Build a Big Podcast ...
Big... more
Should you highlight your flaws to stand out, or does "failure porn" turn listeners off? David breaks down the difference and reveals what really makes your podcast matter in this episode of Build a Big Podcast ...
Big Ideas in This Episode
• ... more
Your unique life experiences are the secret weapon to making a podcast that truly stands out—how to leverage them and why it matters in this episode of Build a Big Podcast ...
Big Ideas in This Episode
• Leverage your life—no one else has your s... more
Sharing your true self, even what scares you, could be the key to standing out and connecting with your audience, and David explores just how to do it in this episode of Build a Big Podcast ...
Big Ideas in This Episode
• Nashville’s podcastin... more
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Radio background to sound effects to well produced to fantastic information about podcasting. All around an amazing podcast. If you have a podcast or maybe think about getting a podcast, you must check this show out. And pick up his book!
David knows podcasting, but it’s his marketing skillset that makes this show great. He is also very relatable and I’ve already grown my show from tips I learned from him. Thanks David!
It’s one thing to know marketing in general. It’s another thing to share marketing ideas tailored to a particular niche. David Hooper excels! Every episode has something useful. I found his AMP —Audio Monetization Program— through this podcast. It’s a 24K resource!
Update mid April 2024: I can’t in good conscience follow a podcast about podcasting that is publishing a dead Apple podcast feed for months and doesn’t notice.
Holy cow, Dude.
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What’s up with this file format that isn’t available to download for offline listening? Are you publishing in MP3 or something non-standard?
What’s up with this file format that isn’t available to download for offline listening? Are you publishing in MP3 or something non-standard?
Key themes from listener reviews, highlighting what works and what could be improved about the show.








Recent interactions between the hosts and their guests.
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This show focuses on empowering podcasters through actionable marketing strategies and insights that can be applied to grow their audience, enhance listener engagement, and effectively monetize their platforms. Key topics frequently discussed include audience building, podcast artwork design, authenticity in media, innovative marketing techniques, and the realities of podcast production. The host draws from personal anecdotes and industry trends, often inviting listeners to reassess common beliefs about podcasting and marketing, making this a valuable resource for both aspiring and experienced podcasters seeking to elevate their craft and business effectiveness.
The content is characterized by a mix of practical advice and creative thinkin... more
Rephonic provides a wide range of podcast stats for Big Podcast Playbook. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Big Podcast Playbook and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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Rephonic provides comprehensive predictive audience data for Big Podcast Playbook, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
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These podcasts share a similar audience with Big Podcast Playbook:
1. Ask the Podcast Coach
2. Your Podcast Consultant: Podcast Tips To Avoid Podcasting Mistakes
3. School of Podcasting: Expert Tips for Launching and Growing Your Podcast
4. The Audacity to Podcast®
5. The Feed The Official Libsyn Podcast
Big Podcast Playbook launched 8 years ago and published 162 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for Big Podcast Playbook from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of Big Podcast Playbook. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on Big Podcast Playbook include:
1. Haliey Welch
2. Jim Collison
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.