Rephonic
Artwork for The Off-Highway Podcast
Electrification
Suncar
OEMS
Jungheinrich
Powertrain Solutions
Off-Highway Machinery
Fetis Group
Forklift Trucks
Off-Highway Equipment
Agricultural Equipment
Construction Industry
Electric Vehicles
Renewable Energy
Off-Highway Industry
Marketing Strategy
System Integration
Hydrogen Ecosystem
Digitalization
Temporary Power Solutions
Professional Marine Applications

Alastair Hayfield, Interact Analysis’ VP of Research for Commercial Vehicles, chats to key stakeholders from the off-highway industry to learn more about them, their organisations and how they are addressing some of the key challenges of the market today.

PublishesTwice monthlyEpisodes17Foundeda year ago
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Artwork for The Off-Highway Podcast

Latest Episodes

In this episode, Alastair talks with Jiri Karmazin (also known as the "Loader Guy") who is a consultant with his own business, Karma4U, for manufacturers and companies working in the construction machinery space.

He discusses with us the changes he ... more

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On today's episode, the topic is all about certification and compliance, as Tom Chaldecott (Senior Machinery Safety Consultant at Knox Thomas) talks with Alastair about CE marking, safety standards and how to navigate certifying your off-highway mach... more

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In today's episode, Alastair has a chat with Tatiana Minav, Associate Professor at Tampere University.

Tatiana specialises in electrification and hydraulics, and we discuss today how Tampere University approaches efficiency vs productivity when it c... more

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This episode of our Off-Highway podcast took place at Bauma 2025 in Munich, with Akihiko Adachi (President, BU Engine Europe) and Daniel Grant (Manager Marketing Intelligence, BU Engine Europe) of Kubota Holdings Europe B.V.

We dive into the world o... more

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Recent Guests

Oliver Lythgoe
Chief Marketing Officer at Fetis Group
Fetis Group
Episode: The Off-Highway Podcast - with Oliver Lythgoe (Fetis Group)
Stefan Schneider
Managing director of Suncar, specializing in electrification of off-highway machinery.
Suncar
Episode: The Off-Highway Podcast - with Stefan Schneider (Suncar)
Philipp Tielmann
Director of Jungheinrich Powertrain Solutions
Jungheinrich
Episode: The Off-Highway Podcast - with Phillip Tielmann (Jungheinrich)

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#125
Austria/Technology

Talking Points

Recent interactions between the hosts and their guests.

The Off-Highway Podcast - with Phillip Tielmann (Jungheinrich)
Q: What should companies do as demand for electric machinery increases?
They should start projects early and prepare for the upswing, as waiting too late could lead to bottlenecks with suppliers once demand spikes.
The Off-Highway Podcast - with Phillip Tielmann (Jungheinrich)
Q: How can an OEM looking to electrify a machine approach Jungheinrich?
The best way is to start with a phone call or email to discuss their requirements and set up a meeting to explore possible collaborations and solutions.
The Off-Highway Podcast - with Phillip Tielmann (Jungheinrich)
Q: What is the objective of Jungheinrich Powertrain Solutions?
The main objective is to increase volume on existing components to finance R&D, sharing knowledge and production capacity with partners, and focusing on developing off-highway electric machines.
The Off-Highway Podcast - with Phillip Tielmann (Jungheinrich)
Q: What advantages does working in a different country bring you?
It provides a more global perspective on cultures and behaviors, particularly in understanding market differences, which can vary significantly, even in seemingly similar markets like the US and Germany.
The Off-Highway Podcast - with Stefan Schneider (Suncar)
Q: Is there anything in your experience where you can think back and say that's a mistake or you would do things differently?
Choosing battery suppliers can lead to significant challenges, including issues with cost and quality, and early decisions can be hard to change.

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1. Cautionary Tales with Tim Harford
2. Huberman Lab
3. The Jon Harrison Podcast

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Recent guests on The Off-Highway Podcast include:

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2. Stefan Schneider
3. Philipp Tielmann

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