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The INSIDE Public Accounting Podcast

INSIDE Public Accounting
Private Equity
Accounting Profession
Advisory Services
Accounting Firms
Mergers and Acquisitions
Outsourcing
Succession Planning
Accounting
CPA Firms
Public Accounting
Benchmarking
Revenue Per FTE
IPA Practice Management Survey
Client Advisory Services
Data-Driven Decision Making
Artificial Intelligence
IPA 500
CPA License
Pricing Strategy
Firm Performance

Welcome to The INSIDE Public Accounting Podcast — a show for accounting firm leaders who want to make smarter, data-driven decisions and stay ahead of industry change. Each episode explores what IPA’s trusted benchmarking data reveals about firm performance, leadership and the future of the profession. From private equity and offshoring to partner compensation and the talent pipeline, we dive into... more

PublishesWeeklyEpisodes53Foundeda year ago
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Artwork for The INSIDE Public Accounting Podcast

Latest Episodes

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

Earn free CPE with Earmark! Take your learning on the go and earn NASBA-approved CPE just for listening to The INSIDE Public Accounting Podcast. Simply listen, take a short quiz, and download your certificate. Start now on the IPA channel in the Earm... more

YouTube

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Recent Guests

Gary Thomson
Consultant at Thompson Consulting, governance expert
Thompson Consulting
Episode: Is Your Governance Built for What’s Ahead? (Part 1)
David Bundy
Consultant at Thompson Consulting, former firm leader
Thompson Consulting
Episode: Is Your Governance Built for What’s Ahead? (Part 1)
Brian Blaha
Consulting leader focused on strategy, growth, governance, long-term value creation
Winding River Consulting
Episode: Can Firms Build Enterprise Value Without Selling? (Part 1)
Jeff Pawlow
Principal and Chief Execution Officer at Brady Martz
Brady Martz
Episode: From Strategy to Results: The Role of a Chief Execution Officer
Stuart Ferguson
Managing Partner at Point Advisory, leading Stout Strategy
Point Advisory / Stout Strategy
Episode: INSIDE the Private Equity Shift in Accounting
Brannon Poe
From the Accountants Flight Plan Podcast
Accountants Flight Plan
Episode: Private Equity & CPA Firm M&A: What Owners Need to Know
Michael Bannon
Managing Director with CSG Partners, leads ESOP Center
CSG Partners
Episode: ESOPS, Succession & The Future of Firm Ownership with Michael Bannon
Kennedy Backer
Director of the Rosenberg Survey
Rosenberg Survey
Episode: Zooming In on Firm Performance with the Rosenberg Survey
Matt Rampe
Partner at Rosenberg Associates, helping CPA firms navigate growth and strategy.
Rosenberg Associates
Episode: Future-Proofing Your CPA Firm with Matt Rampe

Hosts

Rob Brown
Co-founder of the Accounting Influencers Roundtable; host/co-host of the IPA Podcast; long-standing figure in accounting firm benchmarking and leadership discussions.
Chelsea Summers
Executive Director of IPA; co-host/producer involved in curating benchmarking insights and leading discussions on firm performance and leadership.

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Talking Points

Recent interactions between the hosts and their guests.

Can Firms Build Enterprise Value Without Selling? (Part 2)
Q: What are the top drivers of enterprise value in today's accounting firms?
Primary drivers include sustainable top-line growth, a strong talent model to develop the next generation of leaders, and effective technology leadership to navigate AI integration, all supported by opportunistic yet well-aligned M&A when it fits the strategy.
Private Equity & CPA Firm M&A: What Owners Need to Know
Q: What should smaller firms prioritize if they want to be attractive buyers or sellers?
Smaller firms should prioritize profitability, building a solid team, and improving systems to reduce owner dependence; for those considering selling, getting the internal alignment on timing and roles, and focusing on clean, scalable processes will make them more attractive to buyers, including PE-backed groups, who value efficiency and clear governance structures.
Private Equity & CPA Firm M&A: What Owners Need to Know
Q: What signals should firm owners look for to know when to sell?
Key signals include a stable and scalable client base, low client dependence, strong leadership bench, and signs that partners are either burnt out or aligned in exit timing; plateau in growth and dependency on a few clients can also indicate readiness to explore a sale, while internal readiness and process improvements can increase deal value.
Private Equity & CPA Firm M&A: What Owners Need to Know
Q: Tell us about the state of CPA firm M&A and how the landscape looks today.
Brannon explains that the market is very active with private equity conversations widespread among top firms; buyers seek profitable, team-driven practices with scalable operations and clear succession planning. He notes that while there are many buyers, including PE-backed entities, the value often hinges on culture fit, governance, and the ability to sustain growth post-close. The market overall remains favorable for sellers, with more options and potential for strategic alignment beyond a pure price play.
What’s Holding Firms Back? An IPA Listener Q&A
Q: What is the single most valuable training course for a future CPA leader?
People leadership and business economics are the most valuable, as technical accounting alone does not prepare leaders to run a firm; understanding how firms make money and how people are motivated is crucial.

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Frequently Asked Questions About The INSIDE Public Accounting Podcast

What is The INSIDE Public Accounting Podcast about and what kind of topics does it cover?

This show centers on data-driven insights for accounting firm leaders, using benchmarking, compensation strategy, and pricing to illuminate how firms perform and compete. Episodes frequently explore how to translate data into practical leadership moves—whether benchmarking with surveys, optimizing revenue per FTE, or expanding advisory services—while also examining talent strategy, ownership structures, and the role of technology like AI in shaping the profession. A standout angle is the reliance on deep data resources and industry benchmarks to inform decisions, and the presence of guests who blend practical firm leadership with analytics, strategy, and technology.

Where can I find podcast stats for The INSIDE Public Accounting Podcast?

Rephonic provides a wide range of podcast stats for The INSIDE Public Accounting Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The INSIDE Public Accounting Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The INSIDE Public Accounting Podcast get?

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What are the audience demographics for The INSIDE Public Accounting Podcast?

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Which podcasts are similar to The INSIDE Public Accounting Podcast?

These podcasts share a similar audience with The INSIDE Public Accounting Podcast:

1. The Accounting Podcast
2. The Unique CPA
3. Prof G Markets
4. A Bit of Optimism
5. Accounting Voices

How many episodes of The INSIDE Public Accounting Podcast are there?

The INSIDE Public Accounting Podcast launched a year ago and published 53 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The INSIDE Public Accounting Podcast?

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What guests have appeared on The INSIDE Public Accounting Podcast?

Recent guests on The INSIDE Public Accounting Podcast include:

1. Gary Thomson
2. David Bundy
3. Brian Blaha
4. Jeff Pawlow
5. Stuart Ferguson
6. Brannon Poe
7. Michael Bannon
8. Kennedy Backer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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